Each of the 200+ RUBBA DUCKS is uniquely designed to promote and communicate their individual personality and character. Adding to their individuality, each is adorned with a tattoo reflecting its unique personality on its tail feathers and, all of the RUBBA DUCKS have their own hatch date and engaging bio, found on their trading card tag.

RUBBA DUCKS incorporate all essential elements of a hit novelty item, they are whimsical, collectable and affordable - a classic with a twist. Though not necessarily for the bathtub, each of the collectibles is tub-worthy and guaranteed to always float upright. Priced competitively and in the impulse decision triangle, RUBBA DUCKS are able to fulfill numerous buying options for a broad consumer base. Since RUBBA DUCKS' release, they have made a huge splash at retail around the world.