A bright smiling motor boat, cheerful skipper and faithful canine companion are designed to bring fun and interest to bath time. The two characters come out of the boat, which floats in the bath or rolls along on its hidden, friction-powered wheels for out-of-water playtime.
— Mary Sisson, owner of Kazoodles in Vancouver, Wash., told TDmonthly Wow Toys is a top seller in her bath department. “We've done well with the water-centric Wow Toys. The ones that are boats are really good.”
— Out of 39 retailers surveyed in March 2010, two named Wow Toys as their best-selling line of bath items.

Part stacking toy, part water play, Funny Face Bath Beakers offer entertainment in and out of the tub. Each of four nesting beakers offers a different kind of strainer. Whether floating them or pouring water one into the next, children can find lots of ways to play with the colorfully accessorized set of characters.
— Out of 39 retailers during a March 2010 TDmonthly survey, two named Funny Face Bath Beakers by International Playthings as a top-selling bath item.

With no batteries or complex machinery to worry about, Toysmith's Wind Up Submarine automatically dives and resurfaces. The submarine is 7” in length, and its enclosed gears are designed to ensure a long life in and out of the water.
— “One thing we sell consistently is the Wind Up Submarine from Toysmith,” said Mary Sisson, owner of Kazoodles in Vancouver, Wash., of the most asked-for bath toy in her store in spring 2010.
— Out of 39 retailers who participated in a March 2010 survey of best selling bath toys, three told TDmonthly Toysmith supplies their top items.

Classic ducks with a collectible twist, these phthalate-free bath floats come in six bright colors. The ducks are sold separately, ready to populate a host of toys for bath, pool or hot tub.
— “We do a lot of rubber duckies,” said Wendy Bricht, owner of Chatterpillar Toys, Gifts and Balloons in Frazier Park, Calif., when asked about her best-selling bath toys in a March 2010 survey.
— Four of 39 retailers said in spring 2010 that rubber ducks are the best seller in their bath department.

Terry Infant Robes with Seersucker Trim come in pink and blue and include a seersucker padded hanger. These robes are ideal for monogramming and fit up to 9 months. Marketing Coordinator Marchelle Lyons of Trend Lab told TDmonthly, "We believe the look of our infant robes is very specialty because of the coordinating padded hanger that it comes on." Launch date: 2009.

Dr. Seuss by Trend Lab Bath Bag Gift Sets are designed in white terry velour with black gingham seersucker trim. The oval, four-piece bath bag sets include a hooded towel, a wash cloth and a bath mitt in a PVC-lined oval bath bag with zippered closure. The bag measures approximately 8" x 5" x 9". Marchelle Lyons, Marketing Coordinator at Trend Lab, called these Dr. Seuss prints "fun and whimsical." Launch date: Dec. 2009.

Trend Lab Pink Kitty Character Hooded Towel with Bath Mitt is made of 100-percent terry for softness. The towel measures 27" x 36" and fits young children up to 3T. Launch date: 2009.

This classic rubber ducky is given a designer's twist in green with white polka dots. It measures 8".

This version of Ronronos has all the style and personality of the plush Deglingos pal formed into a sleek rubber ducky for bathtime. Launch date: 2010.

VTECH’s Submarine Learning Boat offers a boat load of fun and learning inside and outside the bath. This bright yellow submarine holds an exploration craft and playful otter and dolphin figures. The Submarine Learning Boat plays several electronic games that teach numbers, colors, and animals via a squirt reward system. Launch date: 2010.

Children can change the bathwater to vibrant colors using these all-natural dye packs that won't stain the tub. They are preservative and chemical free. Each pack contains two blue and one red.

Children learn that common shapes can be found everywhere in this 8-page, bathtime, anytime fun book. Launch date: September 1999.

Bathtime In Flight Squirties are a whimsical addition to bathtime and will stimulate imaginary play. Each individual toy measures around 2"x 2"x 3".

The original Spa Time Baby Cape has a waterproof panel to keep parent dry while bathing baby. The patented Spa Time Baby Cape, easily worn by the parent, is designed as a safe and convenient alternative to bathing and drying baby. It has received the following awards: 2008 Mom's Best Award; 2009 PTPA (Parent Tested Parent Approved); 2009 iParenting; 2008 Baby Planner's Seal of Approval; and 2008 Best Products Media Guide by Orca Unlimited, LLC. Launch date: June 2008.

Each see-through pail contains 12 rubber ducks, ready for bath time or display. Black, white, gold metallic and silver metallic are available.

Babies and their folks on the go can all have smooth, supple skin thanks to this travel pack of Mayron's Good Baby goods. Developed by Melanie Mayron of thirtysomething and her chemist Dad, the included 2-oz. sizes of Cheek Balm, Barrier and Diaper Creme, Body Oil, Body Mik and Body Wash are all full of natural ingredients such as essential oils and vitamins. These products are never tested on animals; they're tested on actress's babies! A portion of the profits go toward women's health research.

This special bath vapor is infused with herbs that help soothe little ones when they're feeling unwell.

Babies and kids can luxuriate in a bubble bath without incurring caretaker worry. The Lil Love Bug Bubble Bath is made of natural ingredients that won't dry out tender young skin.

This clinically tested castile soap is made with pure, organic ingredients and is free from phthalates, artificial preservatives and synthetic surfactants. It comes in three sizes: 50 ml, 160 ml (shown) and 1 liter.

Designed for versatile use as a cradle, bathtub and crib for babies, the Peititen Cushion Tub-Bed features a cushioned floor and wall for comfort, with an antimicrobial surface that makes it safe for even newborn babies. Available accessories include a cradle and baby tub stand. It is available in white, pink, blue, cobalt and light green. The company makes both round (shown) and neckrest types.

These organic terry cloth bath mitts come with a matching baby mitt so kids can join in the bathtub fun. Designed to offer bath time fun for kids and adults, the mitts are made with 100-percent organic cotton and non-toxic low impact dyes, and produced under Fair Trade. Launch date: January 1, 2009.

This playful pal does double duty as a bath toy organizer and bath time entertainer all in one. Multi-colored and sporting a big smile, Shanda! is designed to be a welcome friend to even the most fearsome at bath time. Shanda! has suction cups that allow her to easily adhere to the bathtub wall, a pouch that holds tons of toys (thus leaving the bathtub neat and organized during non-bathing hours) and a kid-friendly release that sends said toys tumbling into the water. Her Velcro paws can curl over a bath tub towel bar or shower rod. Shanda! can also hang in the nursery on baby's crib to store diapers or hang on high chair. This product received a 2009 Dr. Toy Best Vacation Award. Launch date: May 2009.

An addition to the TummyTub®, the Two Step Stool raises the tub to allow you to wash your baby from a seated position. The Two Step Stool also comes with a washing cup to aid in bathing your baby. The Two Step Stool comes in two parts. When the top attachment is removed you have a child's seat with a storage compartment. This can also be adjusted to provide a step stool which is great for children to use in the bathroom. The Two Step Stool is available in three colors; blue, pink and green.

The TummyTub was designed in the Netherlands by caregivers to ease the transition from the comfort of the mother's womb during bathing. Babies naturally adopt the fetal position while in the tub, allowing for easier bathing by the caregiver while at the same time providing a natural position for the infant and saving on water.

Loofah-Art products are made with 100-percent, all-natural loofah (a sustainable agricultural crop) and dyed with vegetable dyes, making them bio-degradable, eco-friendly, non-toxic and compostable. With natural fibers, they are designed to not scratch surfaces, and with whimsy designs, aim to encourage children to care for their skin. Launch date: July 2008.