Kids can get hopping clean with this 6” x 8-3/4” terrycloth puppet bath mitt. The mitt comes in two sizes: one for adult hands and one for kids to make bath-time extra fun. Other Challenge & Fun Furnis Puppets include the duck, the elephant, the horse and the bear.
— "We just recently got hand puppets/bath mitts from Challenge & Fun. … They have a lot of organic and basic stuff. We did really well with the bath mitts," said Sarah Green, manager of Kids At Heart in Portland, Ore., in spring 2007.
— Kids at Heart sells three to four wash cloth puppets per week, which accounts for 40 percent of their bath-toy sales, added Green.
— "The design is quite fun and the quality of the cotton is thicker than most on the market, so it has a nicer feel to it," said Rob Wilson, director of marketing for Challenge & Fun. He added that the cotton is OKO-TEX-certified, which means it's "extremely clean" and "the next best thing to organic."

Kids can wind up these little swimmers by pressing their feet or fins together. Their rotating arms propel them around the tub. The product is suitable for children 18 months and up.
— “We've had it on the shelf for about two months and it sold out,” raved Frances Finfrock, owner of Aunt Franny's Toys in Richland, Wash. “It's safe and fun. All ages are buying it.”
— One other retailer also told TDmonthly that bath toys from International Playthings sold well with customers.
— The Squeezy Swimmers are part of Tomy's preschool line of toys, and are specifically designed with safety and developmental value in mind.

Rub-a-dub-dub, there’s a big duck in your tub. Schylling Toy Company believes that bigger is better, which is why this duck is 12” long from beak to tail. The Large Rubber Duck comes with an assortment of hats for virtually any occasion a child might have in mind: rain hat, bonnet and sailor’s hat.
— "Rubber duckies by Schylling" were bath best-sellers according to Tristan Hewitt, manager of Dragon's Toy Box in Seattle. Another agreed.
— Both retailers noted that ducky sales are sporadic throughout the year.
— Mike DiAndrea, manager of Hardware Toys/Big Smile Toys in Paoli, Pa., told TDmonthly in an April 2013 survey that they sell about 5 of this toy each month, making it a best-seller in the bath toy category.

This shaving set comes with a 7-oz. can of Foaming Body Soap, plastic play razor, shaving brush, comb and an unbreakable, child-safe mirror. Awards: iParenting Media Award; Parents Magazine Best Toys of the Year, 2004.
— Retailers have been telling TDmonthly that Shaving in the Tub is a best-selling bath toy since 2007. Other Alex bath toys have been best-sellers in their category for several years as well.
— Shaving in the Tub was specifically named as a best-selling bath toy by three of 39 specialty toy retailers in spring 2007. Only six of 37 retailers surveyed didn’t mention Alex when asked about best-selling bath toys. In March 2009, four of 64 retailers told TDmonthly this product is a best-selling bath item in their stores, selling anywhere from half a dozen to two dozen units each month. Nine of 39 retailers cited it as a best-selling bath product in March 2010.
— As of 4/19/2012, this product had 4.5 out of 5 stars from 5 reviews on Amazon.com. Pros: Fun for younger kids; rinses easily; nice bonding activity for fathers and their kids. Cons: One reviewer said her child had fun with it once, but not a lot of creativity is involved and he lost interest the next time.
— Want this? As of 05/06/2011, this product was available for purchase at My Imagination Station.

The 3-in-1 Music Island includes three real instruments for the tub on a fish-shaped floating island. It's part of the famous Tub Tunes' line of bathtub musical instruments for toddlers. The Island includes a drum, xylophone and Octopus Jingle Shaker. It also comes with two mallets, music sheets and a music holder.
— “Alex is where it is at for bath toys. We sell at least two a week,” said Alison Cox, owner of Animal Quackers in Raleigh, N.C.
— “Alex bath toys do well, all of them. We especially do well with Tub Tunes,” Patricia Masing, co-owner of Tree Town Toys in Ann Arbor, Mich., told TDmonthly in March 2008.
— Five of 37 retailers cited the Tub Tunes' line as a hot-selling bath toy with customers in spring 2007. Thirty percent of 40 retailers who spoke with TDmonthly in March 2008 singled out this item as the best-selling bath toy in their stores.
— Want this? As of 05/06/2011, this product was available for purchase at Hardware Toys.

The Draw in Your Tub allows young artists to color two unique pictures with bathtub crayons, then wash and use them over and over again. The soft foam boards stick to tile walls when wet. When tub time is over, simply wash the boards clean with the included sponge. The set comes with two coloring boards, a star crayon, a duck-shaped sponge and artistic license for the creative young mind.
— "Alex bath tub crayons and paints are by far our best-seller," said Amy, the manager at The Toy Store in Atlanta.
— Ten of 37 retailers told TDmonthly in spring 2007 that Alex bath crayons were customer favorites in their stores.
— Bath crayons were the second-most-cited product in the bath category, according to research conducted by TDmonthly.

This complete set of Alex super-bright bath paints and sponge painting supplies includes a chunky fish-shaped roller and sponge brush that are the perfect size for small hands. The unique sponge painters have handles that fold back and snap into place for easy use. The set also contains five bath paints, sponge roller, sponge brush and roller tray, as well as five sponge stampers.
— "Artist in the Tub by Alex is pretty good," was a pretty good endorsement by David Campbell, owner of Amazing Toys in Great Falls, Mont.
— Eleven of 37 retailers that TDmonthly spoke with in spring 2007 agreed that the Alex bath paint sets are top-sellers.
— As of 4/19/2012, this product had 1.8 out of 5 stars from 10 reviews on Amazon.com. Cons: Paint is too thin and doesn't show up well; paint won't adhere to wet surfaces; Paint bottles are only filled with a small amount of paint and it gets used up in one bath time; paint can stain tile grout; one reviewer said the paint stained her child's skin.

A fishing pole and three fish are packed on a 17" x 7" blister card.
— This bath game is a good seller at Mr. Toad’s Toy Company in Naples, Fla., the store’s owner, Peter, told TDmonthly.

These 3.25” x 2.75” x 3.25” guys, sold in sets of four, are great for little ones in the tub, sandbox or just as a new pal. They’re also phthalate free.
— Although rubber duckies have “slowed down” from a few years ago, according to store owner David Campbell of Amazing Toys in Great Falls, Mont., three of 39 retailers said they were still a steady-selling bath item.

Al-i-Sorter brings baby’s favorite activity of shape-sorting to the tub. Baby can either drop shapes through alligator’s back or “feed” alligator by placing shapes in his mouth. After-bath pick-up is fun and easy as shapes store in alligator’s tummy. The Al-i-Sorter helps develop baby’s motor skills by encouraging eye-hand coordination. “This toy has many facets to it and lots of different activities,” Peggy Barrett, public relations consultant for Sassy, told TDmonthly. “You can even hang it to dry because the tail is the hook.”

“Rub-a-dub-dub, three pigs in a tub!” Mama pig counts 12 tiny feet, six pink ears and three shiny faces in this adorable waterproof counting book. Three pink pigs store in this bath book’s mesh tube for lots of fun in the tub. iBaby lets babies be babies. "This adorable waterproof counting book lets babies learn and exercise motor skills as they play with three charming toy pigs that store in the book’s mesh tube," explained Jennifer Bittorf, marketing coordinator for innovativeKids. Launch date: April 2007.

The GIANTmicrobes® soap dispenser looks like the common cold microbe and is a fun reminder to wash away germs — the best way to avoid getting sick. It is perfect for adults, children and everyone in between. "Our unique soap dispenser, shaped like the common cold virus, helps remind kids of all ages to keep their hands clean and germ-free," Dan Oliver, director of business development for GIANTmicrobes, told TDmonthly. Launch date: November 2005.

This wet-and-stick floating three-dimensional playhouse is fun to use in the tub. Children can make the characters take a ride in the car, sit in the yard or sneak inside the house — it inspires hours of dream play. Launch date: April 2007.

This 44-piece set includes an assortment of valves, tubes, hoses, caps, suction mounts and a sprayhead, as well as the AquaStruct WaveRider OceanSpray Surfboard Tub Mat and the AquaStruct TubeWave OceanSpray Shower Curtain. It is designed to help tweens create a low-flow shower adventure, and it intuitively teaches circuit logic, problem solving and resource allocation. It also saves water with AquaStruct’s 2.5 gallons per minute earth-friendly AlphaValve. Launch date: August 2007.

Designed to teach children healthy hand-washing habits, SquidSoap works by applying a small ink mark on a person's hand when they press the pump to dispense the soap. The ink is designed to wash off after the hands are washed for about 15 to 20 seconds — the time recommended by most doctors. SquidSoap is fun for kids and makes hand washing more like a game. Also, the very stretchable squid toy is a blast to play with and will provide hours of entertainment.

This soft, cushy cover makes bath time easier and safer, and allows parents to actually see the water temperature. The color-changing backlit display has a Comfort Zone indicator, audible high-temperature alerts, and an ON button with auto shut-off. Blue means too cold, red means too hot and green means just right. The mildew-resistant product is easy to install and clean. According to Lisa Orman of KidStuff PR, “It’s the only spout cover to ever have won The National Parenting Center Seal of Approval.” Launch date: January 2007.
— “The 4moms Digital Bath Spout Cover makes bathtime easier for parents and safer for children because of the benefits of its patent-pending TempAssure and CoverSafe Technologies,” Rob Reuter, vice president of marketing for 4moms, told TDmonthly.

This manual toothbrush allows children to hear music by such artists as Hilary Duff and Queen while brushing. A music chip containing a two-minute clip is embedded in the handle of each toothbrush, which works by streaming sound vibrations from the bristles to the teeth and transferring sound waves into the jawbone and inner ear. Three AAA batteries are included. Launch date: Fall 2006.

With this toy, little ones can match the four colorful hippos with their floating rings, and then dunk them to hear them whistle. This bath toy comes with four hippos in bathing trunks and four floating rings. They whistle while babies wash. Bath time is now Hippo Time.
— Debbie Wurzburger, owner of Toy Chest in Pikesville, Md., estimated that she sells 24 to 36 water toys by Alex per month.

Three real instruments for the tub are included in a deluxe gift set. The set includes a xylophone, drum and flutes plus laminated music sheets for every instrument. Also included are mallets for drumming and playing the xylophone.
— “Alex Tub Tunes. All varieties in that line sell well,” Mary Porter Green, owner of The Curiosity Zone in Ashburn, Va., told TDmonthly of her best-selling bath play toys in spring 2010.
— Seven of 39 storeowners in a March 2010 survey said Alex's Tub Tunes are a top-selling item in their stores.

Created by Jim and Lori Phipps, parents of five who faced the dilemma of getting their children into the shower, The AquaStruct Toy System lets tweens plumb and replumb the walls of their baths and showers with stylish, suction-cup-mounted pipes, hoses, valves, sprayers, misters, nozzles and squirting devices. This is accomplished using proprietary zero-insertion force, easy release and no-twist connectors that provide a leak proof, plumbing grade seal. The X Kit includes 16 parts, the XL Kit ($64.99) includes 26, and the XXL Kit ($94.99) includes 44. Launch date: trade - February 11, 2007; public - August 1, 2007.
― Diana Glasier, owner of Green Caboose in Stroudsburg, Pa., was “looking” at this bath-construction kit, and will “possibly” order it. “Everyone loves to shower, and this makes it fun,” she shared with TDmonthly.

The completely original AquaStruct™ spraying surfboard tub mat and spraying tube wave shower curtain make it possible for tweens to slip through a giant tube wave on Hawaii’s North Shore or to ride the impossible waves at Northern California’s Maverick. No matter the weather, the distance to the ocean, or the time of day or night, with AquaStruct™, you can always Ride Your Inner Wave.™

Cool in the pool and a Blast in the bath!

Random motion movement in any body of water, including spontaneous diving.  Awesomely unpredictable! 3 each of 4 different color designs. Blister size - 8” x 10”(20.3cm x 25.4cm).

Crabs and lobsters have eyes that see multiple images like a kaleidoscope. With Oggle Goggles kids can explore underwater the same way. Six each of two different styles — Slats and Cones — are available. Blister size - 8” x 10”(20.3cm x 25.4cm). Launch date: March 2007.

Baby Penguin and Clown Fish magnetically hug in place, as the Mothers spin, flip and race up and down and all over the place. They can be used for bath or pool play. When the babies are not attached, they float to the surface.

This easy-to-grip device transforms shampoo or bubble bath into heaps of bubbles for tons of fun. Susan Tice, Public Relations Director & Product Manager for International Playthings, Inc., pointed out one of the Super Sudser’s best qualities. It “actually lets the child participate in preparing the bath by creating all of the fun soapy bubbles,” she told TDmonthly. Launch date: January 2006.