||Article Archive: Interactive
|New Emphasis on Tech Toys Helps Classic Companies Stay Relevant|
It is well known that the use of computers, smartphones, and tablets is on the rise among kids (according to the NPD Group, more than half of kids ages 2-14 are using some kind of smart device at home). With that in mind, this August classic toy company Lionel (maker of Lionel Trains) rolled out an iPad game called "Lionel Battle Train."...
|Over Half of Children Now Using Smart Devices|
According to Kids and Apps: A New Era of Play, the latest report from global information company, The NPD Group, 79 percent of parents with children ages 2 - 14 report that they or their children own some type of mobile device, such as a traditional cell phone, smartphone, or tablet; up from 63 percent last year...
|Q & A: Global Game Changers|
Jan and Rachel Helson are a mother-daughter team on a mission: they want to "Ignite Good" in kids from a young age...
|Q&A With CEO of Kent Displays/Improv Electronics|
Dr. Albert Green, CEO of Kent Displays/Improv Electronics, spoke with TDmonthly Magazine about their product, the Boogie Board LCD eWriter. This year specialty retailers have named the Boogie Board a Top-10 Most-Wanted Tween Product, Top-10 Most-Wanted Novelty Toy, and a Top-10 Most-Wanted Travel Toy...
|Q&A With Dax Logue, Creator of Sqwishland LLC|
Entering or leaving a toy store can provide an unbearable temptation for children - there, at the entrance, several small machines dispense candy, stickers, and even small toys, all at kid-friendly prices...
|Tech Toys from 2012 New York International Toy Fair|
The Toy Industry Association has declared 2012 the year of the AppCessory, and TDmonthly Magazine's reporters saw no shortage of app-based and tech toys at the 2012 New York International Toy Fair...
|How to Spot a Bully|
All of us who are parents believe that our child, who is sweet and lovable at home, behaves and shows the utmost respect while at school...
|Hottest High-Tech Holiday Toys|
Don't believe Santa's elves can turn out a decent laptop? Want to give your kid a toy that's actually playable?...
|Virtual Playgrounds See Gradual Decline|
About a year ago, I wrote an article in the UK Toy News Magazine that said that there were really only five virtual playgrounds worth talking about – Mattel’s Barbie Girls, Ganz’s Webkinz, Disney’s Club Penguin (toy license: Jakks Pacific), Neopets (toy license: Jakks Pacific) and Russ Berrie’s Shining Stars...
|OnLive Threatens Video Gaming As We Know It|
After a stellar 2008, the video game market is entering choppy waters. January and February were still decent, according to the numbers, but the advent of OnLive and the expansion of used-game sellers are likely to shake up sales in the near future...
|Innovations of 2009|
In the January issue of TDmonthly Magazine, check in to see which toys will be turning heads throughout 2009...
|Webkinz Chicken “Coming Home to Roost”|
I have a lot of friends among small toy retailers. I sold to them when I ran a toy company in the late ‘90s, and always felt that many large manufacturers were taking advantage of them just because they were small...
At Toy Fair 2008, George Kacic, vice president of sales and marketing for Ganz, said he felt TDmonthly Magazine hadn’t covered his company’s point of view about the Webkinz shortage last year...
|Webkinz Get Sued!|
Dec. 11, 2007 — From the "could it get any worse" department comes the news that toy-store owners are suing Ganz, Ganz may be returning the favor, Wal-Mart is...
|Tweens: Living a Virtual Life|
Going virtual with a marketing campaign makes sense (and cents) for companies today, according to COO Jay Goss of tween/teen virtual world Whyville...
|Micro Blow Revitalizes Plush|
The introduction of first-generation motion-sensing toys more than 10 years ago created market demand for more intelligent, less expensive and easier-to-operate animated products...
|Math Toys Get Back to the Basics|
Retailers and educators have been telling TDmonthly Magazine that the trend is toward a traditional “hands-on” learning approach, featuring manipulative aids, such as marbles, beads, blocks and non-electronic counting apparatuses...
|Turning Kids on to Language Skills|
Reading and writing never required an on/off switch. But the new electronic aids turn learning phonics, spelling and other language skills into fun...
|Electronic Learning for Kids: Working Hard or Hardly Working?|
Electronic learning toys currently account for nearly 10% of annual sales in the $21 billion toy industry. Overall, educational toys are the fastest growing segment in the toy industry. Current trends within the electronic learning toy segment include:...
|Fun 4 Everyone: Toys for Girls AND Boys|
According to the National Toy Council, boys and girls play differently and usually prefer different toys. It has been said that if you give footballs to a group of girls and dolls to a group of boys, the girls would be nursing the footballs and the boys would be kicking the dolls within an hour...
TV Games JAKKS Pacific introduces additions to its award-winning TV Games line based on top brands and licenses. New releases include: Ms. Pac-Man TV Games, featuring miltiple classic games including Ms. Pac-Man, Galaga, Pole Position, Xevious and Mappy; the Atari Paddle TV Games, which look like the...
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