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Article Archive: Inventors' Resources
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 Branding Products, One Culture at a Time
Forget customer loyalty and sales that depend solely on good product design. In an interconnected world of ever-expanding options, “tribal” tendencies are taking the mass out of culture...
5/1/2007
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 How to Publish a Card Game
You may have had a great idea for a card game, secured investment and funding, and even completed the design. But until the cards have been printed and cut, your game isn't fit for the table...
4/1/2007
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 How to Keep Your Toy Store Thriving
What are the secrets to keeping your customers from crossing over to the mass-market dark side? Everything from owning your toy store’s building to wrapping birthday gifts with lizards...
4/1/2007
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 Retailer Spotlight: G. Willikers!
The brother-and-sister team of Bob and Jody Breneman grew up in the toy business; their parents opened G. Willikers in 1978 in Portsmouth, N.H...
4/1/2007
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 Is Pomona Plummeting?
Despite its designation as the country's largest regional toy and hobby show, the WTHRA show in Pomona, Calif., in March didn't have many exhibitors talking "big" this year...
4/1/2007
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 Retailing Tips: Making the Most of Trade Shows
Fifteen minutes before the show floor opens at the American International Toy Fair, Manager Matt Hannifin of Science Toy Magic in Santa Fe, N.M., waits in the Javits Center, adequately hydrated and armed with a black suitcase on wheels, a laminated, Sharpie-marked map of the exhibition halls secured to the handle...
3/1/2007
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 Toy Industry Code of Ethics
Recurring headlines in the toy industry reflect continuing agitation and the escalation of the costs of legal issues, as one company after another files copyright infringement suits...
12/1/2006
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 Game and Toy Creation - Part 3
After protecting your concept and making the decision to launch your own company, promoting and marketing your invention is the next step...
9/1/2006
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 Game and Toy Creation - Part 2
Before bringing a new toy or game to market, legal protection in the form of a copyright, patent and/or trademark is essential .....
8/1/2006
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 Imagine Simplicity
Seems like only yesterday our family crouched in the crawl space beneath the stairs, anticipating the bedlam that was prophesied to accompany the arrival of Y2K. Yet, five years later, here we still are. Time sure flies...
1/1/2005
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 TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...
1/1/2005
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Make the Most at Toy Fair 2005
The American International Toy Fair 2005 will be held in New York on February 20-23. Sponsored by the Toy Industry Association, Inc., the show will take place at the Jacob K. Javits Convention Center and special showrooms in the Toy District. This year, be sure to make the most of...
1/1/2005
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 TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...
12/1/2004
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 Wooing the Parents of Tweens
My son now falls into that demographic Limbo known as "tween"--a new market segment crammed into the space between "kid" and "teen."...
11/1/2004
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 TDmonthly Top 10 Most Wanted Lists
The TDmonthly Top 10 lists are mostly used by specialty retailers to better anticipate market demands and trends. These lists are based on thorough research and interviews...
11/1/2004
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Keen on Tweens: Boys’ Purchasing Power
“Age compression” or KGOY (kids getting older younger): In response to this shift in interest, marketers are increasingly targeting boy tweens in response to their love of the video and gaming industry. Tween boys want products that have an electronic, Internet, video or sports component; and there’s a premium for portable toys and electronics because most tweens spend time traveling to after-school activities...
11/1/2004
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Tween Market 101
The “tween” market, popularly identified as kids 8-12, began to emerge in the late 1980s. By 1998, Bruce Friend, vice president of worldwide research and planning for Nickelodeon, could say, “The 12- to 14-year-olds of yesterday are the ten to 12´s of today.”...
11/1/2004
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 Toys to Talk About
"Toys to Talk About" features dozens of exciting companies and products! So, make sure you´re clued in and see what everyone´s talking about...
10/1/2004
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 TDmonthly´s Top 10 Most Wanted Lists: A Buying Manual for the Holiday Season
TDmonthly Magazine reaches 142,500 readers on the Internet and has 24,500 retailer subscribers. You are our audience and our goal is to enhance your business, so we decided to prepare categorical retailer buying guides for the holiday season. We’ve compiled this information into several TDmonthly Top 10 Most Wanted Lists based on items consumers will want most for the holiday season...
9/1/2004
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Toys R Us
Toys R Us Inc. may sell its toy business and put its retailing efforts toward its thriving baby product specialty store Babies "R" Us, the company said Wednesday, August 11. Plans to restructure the businesses to become two separate entities under the existing corporate structure are directed at reducing operating costs, boosting shareholder value, and developing growth of the core baby product market...
8/1/2004
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 2004 International JPMA Show
Dallas, Texas was the host city for this year’s International Juvenile Products Manufacturers Association (JPMA) Trade Show, May 3-5...
6/1/2004
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