| Products from LEARNING CURVE
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Below are some of the products LEARNING CURVE has shared with ToyDirectory and TDmonthly
Wholesale Price: (Log in to view) MSRP: $16.99Age Range: 1 and upLaunch Date: February 2007Gender: Boys And Girls
These adorable bugs are made to be kept inside the house. They each have their own “magnetic” personality and serve as colorful stacking blocks. The built-in magnets make stacking easier and encourage spatial development. Each cute creature features a rattle, allowing for individual piece play as well. “Lamaze toys … appeal to developmental stages. This product is in Stage 2: Exploring and Experimenting,” Andrew Sroufe of Salmon Borre Group told TDmonthly. The Bug Stacker received the 2007 Oppenheim Toy Portfolio Gold Seal Award. Launch date: February 2007.
ToyDirectory Product ID#: 12305 (added 4/13/2007)
Wholesale Price: (Log in to view) MSRP: $49.99Age Range: 0 and upSKU or Item #: LC27104Launch Date: July 2007Gender: Boys And Girls
This crib soother is perfect for calming baby into a restful sleep. With an innovative dual motion screen that scrolls peaceful nature scenes, this soother plays soft music when activated by baby or mom. In addition, it allows mom the ability to customize music via an MP3 player port. Now mom can play baby's favorite music continuously as baby goes to sleep. Launch date: July 2007.
ToyDirectory Product ID#: 12465 (added 4/23/2007)
The Advanced Figure 8 Set Expansion Pack allows Thomas lovers to transform their Figure 8 sets to include even more twists and turns in their adventures. It comes with a 90-day limited warranty.
— "Thomas — kids love it,” said Harriet Story, owner of Leaping Lizards in Mineral Point, Wis., when asked about licensed best-sellers in spring 2007. “As soon as they come into the store, they go to the Thomas display.”
— Six of 39 retailers agreed that Thomas is a hit licensed line in their stores.
— Retailers told TDmonthly that sales of 25 to 50 units per month are normal for the Thomas line.
ToyDirectory Product ID#: 12546 (added 5/2/2007)
Daisy, a classy and sassy passenger diesel, is back for 2007 only. Little engineers can add her to their Thomas collections before she heads back to the sheds. Daisy believes she should only carry passengers and never pull trucks, though she soon learns that all work is important and helps out whenever she can. She can be seen in "Thomas Meets the Queen,” and was in the Thomas Wooden Railway line from 1995 through 2004.
— "Thomas the Train — we sell a pretty good amount," said Katie Culotta of Victoria’s Toy Station in Baton Rouge, La., about licensed product in spring 2007.
— Culotta added that the store sells about 25 to 30 cars or vehicles of the Thomas brand a month.
— Daisy comes with a 90-day limited warranty.
ToyDirectory Product ID#: 12547 (added 5/2/2007)
Thomas fans can recreate their favorite stories with this two-car pack. James with Team Colors is from the "Thomas and the Colors" storyline. It comes with a 90-day limited warranty.
— When asked about a top-seller in her store, Patty Tepper-Rasmussen of Learning Tree in Oklahoma City, Okla., responded, "Thomas, of course. I sell a lot."
— One other retailer agreed with Tepper-Rasmussen in spring 2007 about the popularity of Thomas in the play sets category.
— Tepper-Rasmussen said she sells up to 35 units of Thomas per month, and the other retailer sells about 90 per month.
ToyDirectory Product ID#: 12556 (added 5/2/2007)
This kit is ergonomically designed for extra comfort for parent and baby. It contains a nasal aspirator, a digital thermometer with case, a soft-tip medicine dispenser, a comfort tip medicine spoon with cap, a magnifying nail clipper and a deluxe travel/storage bag. It is an officially licensed product of the American Red Cross.
― “The other company that I prefer to do business with is Learning Curve. There is no delay whatsoever in crediting the rare defective item,” Owner “Pete” James of Brain Train in Burlington, N.C., told TDmonthly in spring 2007.
ToyDirectory Product ID#: 12606 (added 5/2/2007)
This interactive pirate ship play set features an anchor that can be raised and lowered, a cannon ball launcher, a telescope to keep watch and a plank that extends out over the edge of the ship. Wheels on the bottom of the ship simulate the movement of sailing on the ocean. The set includes Pirate and First Mate characters, a removable treasure chest and a Sound Book. Toddlers and preschoolers will love constructing their own version of Play Town from these imaginative play sets. Play Town’s chunky design and bright primary color palette are visually appealing, and the natural wood pieces signify a quality playset that will stand up to the rough and tumble world of preschool play.
ToyDirectory Product ID#: 13791 (added 6/28/2007)
Jacques’ beautiful tail is the envy of all his Play and Grow pals. The exciting colors and designs, combined with stimulating textures, will keep baby’s attention focused on this cute peacock. Jacques also squeaks and rattles, combining hearing and sight development into one. The signature Lamaze link makes it easy to take Jacques anywhere.
ToyDirectory Product ID#: 13792 (added 6/28/2007)
The Sights and Sounds Lighthouse Bridge is a must-have for any Thomas enthusiast. Kids can raise the drawbridge so boats can pass through below. It's also action-packed, featuring a working drawbridge, rotating lights, realistic wharf sounds and Bulstrode the Barge, a classic character on Sodor, as seen in the "Special Attraction" story. The Lighthouse Bridge comes with a 2" adapter track piece and requires two AA batteries.
— When asked about best-selling collectibles in summer 2007, Scott Loveless, owner of Toys That Teach in Bothell, Wash., replied, "Thomas Wooden Railway ... the railway cars and other various items in the line."
— Loveless told TDmonthly he sells about 30 Thomas items in any given month.
— "Made from real wood, the Lighthouse Bridge features a working drawbridge as well as realistic harbor lights and sounds. It also includes a track adaptor and the highly sought-after Bulstrode the Barge," said Laura Mares of Learning Curve.
ToyDirectory Product ID#: 14767 (added 8/20/2007)
This 40-piece playset features Thomas and Percy in a carnival-themed adventure. A push-button race starts the fun, with sound effects to top it off. Exciting spiral action and an elevated track mean roller-coaster fun. The giant hill, dizzying spiral ramp, hairpin turn, bulls-eye target, fun house and carnival scenes all support imaginative play. The set includes Thomas and an exclusive Percy, enough track for a 40" x 17" layout, and can connect with other play sets.
— "Consistent sellers are the Thomas trains," said Gary Rogers, owner of Rogers Pool, Patio, and Toy
in Lowell, Mass., when asked by TDmonthly
to predict Christmas 2007 sales.
— "Trains — Thomas is still probably the biggest seller," said Frances Finfrock, owner of Aunt Franny's Toys
in Richland, Wash., when asked what younger boys will be into during the holiday season.
— Eight of 54 specialty retailers predicted that Thomas trains will still chug along, despite recalls, once the peak season comes around in late 2007.
ToyDirectory Product ID#: 15310 (added 9/20/2007)
Bright colors and visually appealing patterns give Pooh’s “Hunny” pot a brand-new look. The plush toy comes with three smiling honeybees that babies can take out and put in the honey pot, helping the baby with spatial discovery.
ToyDirectory Product ID#: 15699 (added 10/11/2007)
MSRP: $12.99Age Range: 2 and upSKU or Item #: LC99574Gender: Boys And Girls
This 13-piece set includes 10 pieces of wooden track, a Thomas the Tank Engine Train, a passenger car and a railroad crossing sign. The set measures approximately 20-1/4" x 17-1/2" x 2-2/5".
— “The new Thomas trains do best when they come out,” Linda Angel, owner of Kidoodles Toys
in Norman, Okla., told TDmonthly
in April 2008. “I usually order a dozen and they sell through pretty quickly.”
— “We try not to carry anything that's in a big store … [but] we do carry Thomas the Tank, definitely,” Fran Anaya, owner of Golden Aspen Toys in Flagstaff, Ariz., told TDmonthly
in April 2008.
— Over one-tenth of retailers who spoke with TDmonthly
in spring 2008 named Thomas trains as their best-selling licensed product.
ToyDirectory Product ID#: 18771 (added 5/8/2008)
Wholesale Price: (Log in to view) MSRP: $19.99Age Range: 1 and upSKU or Item #: LC27312Launch Date: February 2008Gender: Boys And Girls
The Birdhouse Xylophone has a full octave of notes that babies can play with a bird-shaped, mallet sized especially for little hands. A fun birdie sits on its birdhouse perch, enjoying the music the baby makes. A songbook is included, along with a place to securely store the mallet when it is not in use. Launch date: February 2008.
ToyDirectory Product ID#: 18992 (added 5/21/2008)
Wholesale Price: (Log in to view) MSRP: $44.99Age Range: 0 to 1SKU or Item #: LC24082Launch Date: February 2008Gender: Boys And Girls
The rotating spinner allows babies to explore all the engaging features on the mat with its bold colors and patterns while building upper and lower body strength. This item is intended for babies between the ages of the birth and six months. Launch date: February 2008.
ToyDirectory Product ID#: 18993 (added 5/21/2008)
Wholesale Price: (Log in to view) MSRP: $49.99Age Range: 3 and upSKU or Item #: LC76528Launch Date: June 2008Gender: Boys
The Lights & Sounds playset is based on the major video, “The Great Discovery.” Discover two different play patterns with this set that includes die-cast Thomas and Troublesome Truck. Launch date: June 2008.
ToyDirectory Product ID#: 18994 (added 5/21/2008)
Wholesale Price: (Log in to view) MSRP: $149.99Age Range: 3 and upSKU or Item #: LC99572Launch Date: May 2008Gender: Boys And Girls
This adventure-packed set features a fun Pirate Shipwreck, Skull Mountain and Treasure Tunnel. Launch date: May 2008.
— Two of 66 retailers told TDmonthly in July 2008 that Thomas products are a top-selling gift item for boys.
— Thomas items are best sellers at Melody’s Choices in Fayetteville, Ark., as reported by Owner Steve Melody in spring 2009.
ToyDirectory Product ID#: 18995 (added 5/21/2008)
Wholesale Price: (Log in to view) MSRP: $22.99Age Range: 3 and upSKU or Item #: 35655Launch Date: June 2008Gender: Boys And Girls
This fun animal band allows preschoolers to create their own music. Decide which instrument the animals will play, and who the "singer" will be: cow, chicken, sheep or pig. Kids will have a great time moving the animals from instrument to instrument, and each animal has its own unique "voice" when placed at the microphone. The toy plays four classic preschool songs: "Old McDonald", "B-I-N-G-O", "The Farmer in the Dell" and "If You're Happy and You Know It." Launch date: June 2008.
ToyDirectory Product ID#: 18996 (added 5/21/2008)
MSRP: $5.99Age Range: 1 and upSKU or Item #: LC65833Gender: Boys And Girls
Completed with Fireman John and Fireman Conner, this fire engine makes siren and water sounds and is designed to carry other community members of Play Town.
ToyDirectory Product ID#: 19459 (added 6/18/2008)
MSRP: $59.99Age Range: 30 and upLaunch Date: December 2007Gender: Boys And Girls
This 26-piece introductory set includes a complete figure 8 of track with a riser to support the overpass, a train car and a battery-operated Thomas the Tank Engine character train. Thomas runs on his own at the touch of a button, pulling cars behind him. Children can stop him at the station of Sir Topham Hatt, allowing them to act out their favorite Thomas stories or invent their own. It is fully compatible with all other Thomas the Tank Engine wooden railway sets.
— “Thomas the Train has had major resurgence,” said Christine Osborne, owner of Wonder Works
in Charleston, S.C., when asked in October 2008 about top-selling hobby items.
— “We sell Thomas trains; [they] would be our best selling,” answered Terry Young, owner of Doodlehopper 4 Kids
in Springfield, Va.
— Amy Barrett, owner of Lasso the Moon Wonderful Toys in Helena, Mont., told TDmonthly
in October 2008 that Thomas the Tank Engine is one of her overall best sellers.
ToyDirectory Product ID#: 20556 (added 9/19/2008)
MSRP: $79.99Age Range: 3 and upGender: Girls
Straight out of Caring Corners, this house includes 12 rooms and features more than 400 songs, words, sounds and activities, plus a girl, baby and dog figurine. It is designed to encourage positive behavior and requires three AA batteries.
ToyDirectory Product ID#: 21524 (added 12/1/2008)
Modeled after the DVD of the same title, the Great Discovery set offers a wide variety of experiences. After building the wide figure-8 of track, kids can act out the familiar story, or stories out of their own imaginations, with two talking engines and two talking destinations that actually recognize which engine has just approached them. Unique phrases at each destination greet the engines with salutations or instructions from the merry conductor, Sir Topham Hatt.
― “Thomas and Friends wooden train pieces by RC2,” are best-selling wooden toys for Michelle Deutschmann, owner of Kaleidoscope Toys in Falmouth, Mass.
― Buddy Wood, owner of Le Jouet
in Metairie, La., said he sells between 75 and 100 Thomas the Tank Engine pieces per month.
― Thirteen percent of 56 retailers named wooden railway as a top seller in early 2009.
ToyDirectory Product ID#: 22430 (added 2/9/2009)
The Touch & Learn Super Duper Computer features a fully interactive touchscreen and more than 36 literacy activities. Each Super WHY! Character has a series of games that help children master different literacy skills, including alphabet skills, problem solving, spelling, word families, word comprehension, rhyming, and reading.
ToyDirectory Product ID#: 22589 (added 2/25/2009)
Featuring a grow-with-me curriculum that keeps children engaged and challenged as their literacy skills grow and develop, the Zap & Learn Why Writer is a motion-activated handheld learning aid that combines role play and learning. It has two learning modes and focuses on word recognition and comprehension.
ToyDirectory Product ID#: 22590 (added 2/25/2009)
MSRP: $13.99Age Range: 0 to 2SKU or Item #: LC27052Gender: Boys And Girls
Kerry the Fairy will flutter anywhere ..her portable clip means take-along fun "on the fly". This plush toy's interactive features include a multi-colored rattle and crinkle wings for endless discovery play. High-contrast patterns stimulate vision. Perfect for baby's first doll.
ToyDirectory Product ID#: 23582 (added 5/6/2009)
Thomas, Sodor's cheeky favorite train car, comes all decked out in birthday finery. Covered with streamers and confetti, this engine comes packaged pulling a special boxcar whose panel door slides back to reveal a load of wrapped presents. This festive addition to a child's train table is compatible with all of Learning Curve's wooden rail line, as well as many other major brands.
— “There's definitely a group that's really into it,” said Scott Loveless, owner of Toys That Teach in Bothell, Wash., of his persistent sales of Thomas the Tank Engine in spring 2009.
— “Thomas is about all we do in licensed toys, and it's still selling. We're getting requests again,” Peggy Sebert, owner of Becky & Me Toys
in Glenview, Ill., told TDmonthly
in April 2009.
— Six of 49 retailers named Thomas as their best-selling licensed toy line in spring 2009.
ToyDirectory Product ID#: 23877 (added 5/26/2009)