Products from MGA ENTERTAINMENT
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Below are a select number of products from MGA ENTERTAINMENT
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MSRP: $25.99Age Range: 6 and upLaunch Date: January 2007Gender: Boys And Girls
Girls can use their creativity to create hot new hair looks for their Bratz dolls… and themselves. Special Bratz memory hair allows owners to crimp it, curl it, color it and glitter it. The dolls come with accessories, and the color and glitter can be used on real hair as well. Launch date: January 2007. ToyDirectory Product ID#: 12451 (added 4/23/2007) .
MSRP: $19.99Age Range: 6 and upLaunch Date: February 2007Gender: Girls
Straight from their latest DVD, the Bratz have made friends in the Pixie world. They’re taking fashion cues from their new pixie friends, with removable, glow-in-the-dark wings and glow-in-the-dark fashions. Girls can join in on the fun with a magic wand that sprinkles real glitter. Launch date: February 2007. ToyDirectory Product ID#: 11662 (added 2/27/2007) .
MSRP: $89.99Age Range: 6 and upLaunch Date: September 2006Gender: Girls
Girls can take their fashion styles on the road with this one-of-a-kind vehicle, straight from the Bratz Passion 4 Fashion DVD. Sure it’s a stylin’ trailer truck, but when it stops, it can be converted into a fabulous fashion show runway, complete with lights and sound. Kids can even plug in their own stereos and play custom music for their shows. “ I haven’t seen anything even remotely close to the product on the shelves,” Reagan Holmes of MGA Entertainment told TDmonthly. Launch date: September 1, 2006. ToyDirectory Product ID#: 10108 (added 11/15/2006) .
MSRP: $29.99Age Range: 6 and upLaunch Date: August 2006Gender: Boys And Girls
Miuchiz are digital, interactive companions that children can customize, personalize, and stylize. They can be plugged into a computer and entered into an online community, and feature color screens and voice activation. Varieties include MIUCHIZ Bratz Babyz (fashion play), MIUCHIZ Bratz Pawz (adventure in gaming), and MIUCHIZ Monsterz (battles). This toy includes 3 AAA batteries and was named one of the Top 100 Best Children’s Products of 2006 by Dr. Toy. MGA Entertainment Public Relations Coordinator Reagan Holmes told TDmonthly that “In this interactive online realm, you can meet up with old friends or make new ones while loving and playing with your character.” Launch date: August 15, 2006. ToyDirectory Product ID#: 9908 (added 11/2/2006) .
These interactive, battery-powered plush dolls know when you´re in the room, and they act like it. Wagging their tails and making sounds, the sad-eyed dolls will immediately endear themselves after their motion sensors detect their owners´ presence. ToyDirectory Product ID#: 4782 (added 9/23/2005) .
Age Range: 6 and upGender: Girls
When the Bratz get through with Dodge City, even Milan will be envious. In the old west, the Bratz make a unique fashion statement with wide-brimmed hats, neckties, frilly purses, cowboy boots, and plenty of attitude. This set also comes with two tops, two bottoms, and two pairs of shoes.
ToyDirectory Product ID#: 4607 (added 9/14/2005) .
Age Range: 6 and upGender: Girls
Only the Bratz could make double-ear flap hunting hats look cool. The girls are going camping, and as usual they have all the right accessories to make this expedition a fashion success. With a pink camoflauge canteen, nalgene, sleeping bag, and lantern, roughing it has never been so fabulous.
ToyDirectory Product ID#: 4606 (added 9/14/2005) .
Age Range: 6 and upGender: Girls
This line looks to take the Bratz in a funkier direction. Clunky platform shoes, lots of denim, and an array of funkafied accessories do the trick. Each doll comes with two fashion tops, two fasion bottoms, two pairs of shoes and a hairbrush.
ToyDirectory Product ID#: 4605 (added 9/14/2005) .
Age Range: 6 and upGender: Girls
The latest installment in the Bratz line, these dolls are being released in conjunction with the "Rock Angelz" DVD movie, audio CD and THQ video game. Some accessories included are a guitar, microphone stand, an alternate outfit, some Bono shades, and several pieces of stylish rock jewelry. Also packaged with the doll is a bonus CD featuring two tracks from the upcoming album.
ToyDirectory Product ID#: 4604 (added 9/14/2005) .
Age Range: 6 and upGender: Boys
The original monster truck is back in RC form, with 27 MHz radio control and huge inflatable wheels that guarantee the truck will bounce off anything and keep running strong. Powerful enough to drive on grass, dirt, and snow, Bigfoot can perform flips and wheelies on command. Also useful for when your cat starts walking around like he owns the place.
ToyDirectory Product ID#: 4603 (added 9/14/2005) .
MSRP: $24.62Age Range: 5 and up
Covered in a zippered slipcover made with a short furry fabric called Velboa, the chair inflates to 33"L x 20"W x 23"H. It inflates with a pump, which isn’t included, and can hold up to 125 pounds.
ToyDirectory Product ID#: 4022 (added 7/25/2005) .
MSRP: $39.99Age Range: 6 and up
MGA has introduced a stylish remote control car with a 27 MHz motor starring their girls of high fashion.
— Tokyo a Go-Go was recommended by about.com as a must-have remote control toy for girls.
— This RC car was a top seller on Amazon.com in the remote-control division in June 2005.
— The Bratz line of toys has proven its excellence, earning five LIMA award nominations while also showing an 8 percent growth in the first quarter of 2005. ToyDirectory Product ID#: 3797 (added 6/16/2005) .
This 10" blonde Cloe doll is dressed in bright orange and comes with a pocketbook, comb and collectable sticker. As with all BRATZ figures, she is high-stylin´ supreme. ToyDirectory Product ID#: 3726 (added 5/27/2005) .
The Alien Racers line features radio control vehicles and accompanying action figures. MGA currently has four RC vehicles – G’Rog, Gnarl, Skrash and Ultrox, named after the figures which ride them. The fierce-looking 8” figures have fully articulated limbs and comes with specialized weapons. The included fully-functioning RC vehicles transform quickly, have a 360 degree spin capability and contain a remote-controlled shell which opens to fit the figures. ToyDirectory Product ID#: 3197 (added 3/9/2005) .
This line of dolls comes in the form of quintuplets, all five siblings adorned in different colored outfits to reflect their varied personalities. The dolls include a personal rattle and stuffed animal, as well as a host of other accessories: milk bottles, teething rings, brushes and socks. ToyDirectory Product ID#: 3196 (added 3/9/2005) .
Paint the town red with Fabulous BRATZ. Sasha, Yasmin, Cloe and Tiana are ready for a night out with their F.M. Cruiser, sold separately. Each doll comes with an assortment of accessories and a pair of high boots. The dolls are sold with a collectible poster, key chain and stylish hand bag. ToyDirectory Product ID#: 3195 (added 3/9/2005) .
Pirate booty and treasure chest take on new meaning this season with BRATZ Treasures. The hip dolls - clad in jewels, high leather boots and head scarves, with silky long hair - come with Rouge-Vogue accessories like sunglasses and earrings. They can even go mobile with the Scorchin’ Sea Scooter, sold separately. ToyDirectory Product ID#: 3194 (added 3/9/2005) .
MSRP: $9.99Age Range: 6 and upGender: Girls
BRATZ dolls are bringing style and attitude to the world of sports this spring with BRATZ Sportz, when the girls we’ve come to love bring their own mojo to athletic pursuits. The girls come in four styles – Slammin’ Soccer, Rockin’ Cheerleadin’, Groovin’ Golf, and Bangin’ Bowlin’. Don’t let the girls’ fashion sense disguise their competitive groove. They won a 2005 Dr. Toy award.
ToyDirectory Product ID#: 3193 (added 3/9/2005) .
As part of its Electronic Funk Collection, MGA Entertainment will introduce a variety of BRATZ-themed products that extend from the doll world into the electronic realm. A lip-stick shaped MP3 player, video camera and TV/DVD combo player are three of the new products in this line. Now kids can enjoy their favorite multimedia products from their very own BRATZ player. ToyDirectory Product ID#: 3015 (added 2/25/2005) .
Make way for the younger sisters of the highly fashionable BRATZ dolls. BRATZ Babyz come equipped with an animal accessory and fashion pack for a Babyz night out, and feature the same vixen-like large eyes peering out from oversized heads as their older sisters. Attached to the packaging is a full-color memory book highlighting the Babyz line. ToyDirectory Product ID#: 2286 (added 2/3/2005) .
MSRP: $39.99Age Range: 4 and upGender: Girls
This limited edition, holiday-themed Bratz doll appeals to the collectors and general fans of the Bratz line. -- The Yasmin doll comes with a host of accessories and clothing.
-- Ranked #19 on Amazon.com and #9 on MySimon.com top selling dolls lists.
-- According to Xtramsn.com, “. . .consumers and toy writers voted the Bratz Tokyo-A-Go-Go Dance ´N Skate Club an Ultimate Toy Award in the dolls and accessories category.” Being a limited edition collector’s item, this Bratz doll is bound to make this a success through the holidays. Expect sales to decline later as true collectors have already made their purchases. ToyDirectory Product ID#: 2048 (added 12/23/2004) .
Card sharks don´t have to wait for a hot dealer - they can sharpen their twenty-one skills on the go. The game is high stakes; players can bet up to $2,000. The game comes in color with “realistic casino sounds.” ToyDirectory Product ID#: 1879 (added 12/10/2004) .
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