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February 2009 | Vol. VIII - No. 2
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February Staff Picks

Pretty Plush and Fun Activities Will Keep Kids Entertained


You'll soon be making your own picks from the hundreds of new products debuting at the American International Toy Fair and other trade shows early this year. In the meantime, we've put together a brief list of specialty options for you to browse — new games, baby toys, precious plush and more that have caught our collective eye over the past couple of months:

(No manufacturer paid to be included in this article. All products listed were chosen by editorial staff without regard to the company's relationship with ToyDirectory.com/TDmonthly Magazine.)




MSRP: $15.99
Age Range: 2 to 8
SKU or Item #: 22050
Launch Date: February 2009
Gender: Boys
Category: Pretend Play
Costumes & Accessories
Apparel



This themed cape is made of washable crushed velvet lined with comfortable China silk. It is easy for children to put on and take off with quality Velcro closures. Launch date: February 15, 2009.
ToyDirectory Product ID#: 21770      (added 12/12/2008)
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MSRP: $24.95
Age Range: 17 and up
Gender: Boys And Girls
Category: Board Games



In this Movie Edition of Consensus®, launching in March 2009, the object of the game remains the same as in the original Consensus®, but the central theme of the game revolves around movies. Game play is driven by questions of opinion regarding movies.
ToyDirectory Product ID#: 21949      (added 12/24/2008)
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MSRP: $30.00
Age Range: 3 to 6
Launch Date: May 2009
Gender: Boys And Girls
Category: Computers
Plush
Interactive



Now little boys and girls can be like their big brothers and sisters, with their very own Webkinz toy, Webkinz Jr.  “Webkinz Jr. is a world for younger children to discover, where learning and daily activities can be chosen by parents to meet their child’s needs," explained Howard Ganz, president of Ganz. "The site is bright, welcoming and easy to explore, with music, familiar environments and lots to do with every visit.”  The 12", super-soft Webkinz Jr. Monkey comes with its own code so kids can enter an online play world. Launch date: Spring 2009.
ToyDirectory Product ID#: 22030      (added 1/8/2009)
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MSRP: $9.99
Age Range: 5 and up
Gender: Boys And Girls
Category: Arts & Crafts



This peel-and-paint art project contains safe, non-toxic and washable powder art in eight colors. Children simply peel away pieces of the design to expose a sticky surface and then apply the different colors of powder to the appropriate sections.
ToyDirectory Product ID#: 22028      (added 1/7/2009)
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MSRP: $5.50
Gender: Boys And Girls
Category: Plush



Puffee Luvs are nearly impossible to put down once you start holding and cuddling them. Puffee Luvs (6”, MSRP: $5.50) include a kitty, pig, cow, bear, bunny and elephant. Perfect for kids of all ages, each of the cuddly animals is bean-filled and machine washable and soft enough for nap time.
ToyDirectory Product ID#: 21965      (added 12/29/2008)
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This 6" x 4" x 5.5" bag is available in various styles and features waterproof nylon so that it can be used indoors or out. It has pockets around the outside and can be filled with toys, supplies and accessories in the main compartment as well, helping to keep things organized.
ToyDirectory Product ID#: 22026      (added 1/7/2009)
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MSRP: $14.99
Age Range: 8 and up
SKU or Item #: 1241
Launch Date: September 2008
Gender: Boys And Girls
Category: General Toys
Robotics
Gifts



Measuring just six centimeters long, each battery operated HEXBUG Crab is loaded with robotic intelligence. The six-legged creature feels its way around while sensing objects in its path and avoiding them. Users interact with the bug by tripping the sound sensor with a hand clap or loud noise, which sends it crawling off in a new direction. Launch date: September 29, 2008.
ToyDirectory Product ID#: 21812      (added 12/12/2008)
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Gender: Boys And Girls
Category: Board Games



Dare to Lead! is an interactive board game that develops leadership skills, critical thinking, and problem solving. Dare to Lead! is a flexible new learning tool for students and adults. It can be used for leadership classes, CAPP classes, Planning 10, retreats (school and corporate), and individual lesson topics. This game is designed for individuals and groups to work their way through questions that require problem solving ability, the power of persuasion, group dynamics and co-operation, taking a stand on issues or dilemmas, and creative thinking.
ToyDirectory Product ID#: 21952      (added 12/24/2008)
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Wholesale Price: (Log in to view)
MSRP: $12
Age Range: 0 and up
SKU or Item #: A21676H
Gender: Boys And Girls
Category: Infant & Toddler
Plush
Gifts



Snuggle Buddy is a plush toy and security blanket that offers play and soothing and tactile benefits. It is a wonderful gift that grows with baby and becomes a comforting companion for months, even years. Winner of the 2010 Top Choice of the Year Award and the 2010 Seal of Excellence Award from Creative Child Magazine.
ToyDirectory Product ID#: 21904      (added 12/19/2008)
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MSRP: $29.95
Age Range: 3 and up
SKU or Item #: 106
Launch Date: September 2008
Gender: Boys And Girls
Category: Plush
Novelties
Gifts



The Pilloroo is the pillow with the surprise pouch. Each pillow has a zippered pocket at the top that opens to a hidden pocket big enough for a small toy, book or remote control. The pillow is stuffed just enough so kids can’t feel the toy from the outside. There are eight themes for girls and eight themes for boys. Each Pilloroo comes with a toy that coordinates with the theme. "The Pilloroo is the best hiding spot for kids!" President Vicky McQuoid of Pilloroo Designs told TDmonthly. This product received a 2008 Mom's Best Award. Launch date: September 2008.
ToyDirectory Product ID#: 21883      (added 12/19/2008)
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Gender: Boys And Girls
Category: Arts & Crafts



The Hairdresser art smock comes in a pink design with illustrations of a hairdresser's common items, such as a comb, brush, and scissors. It is 100% waterproof and can be fastened on from the back with Velcro.
ToyDirectory Product ID#: 21865      (added 12/18/2008)
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MSRP: $44.99
Age Range: 2 and up
SKU or Item #: 7011
Launch Date: February 2009
Gender: Boys And Girls
Category: Wooden Toys
Infant & Toddler
Developmental Toys



Produced in the same contemporary style as our best selling Boikido blocks, these 10 Rainbow Cubes are adorned with colorful numbers and letters as well as whimsical animals. Exposing your child to counting and the alphabet, these cubes can be stacked up high, used to build, or inserted one into another while developing spatial and motor skills, too. Tested to meet European and U.S. safety standards.
ToyDirectory Product ID#: 21843      (added 12/16/2008)
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Small 4 oz tub of glow-in-the-dark for fun in the dark.
ToyDirectory Product ID#: 22041      (added 1/9/2009)
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Wholesale Price: (Log in to view)
MSRP: $24.99
Age Range: 3 to 12
Launch Date: June 2008
Gender: Boys And Girls
Category: Creative Activities
Arts & Crafts
Eco-Friendly



With a treehouse kit made from high-quality, extra durable cardboard, all pieces come precut and easy to assemble. The child can decorate this treehouse with paint, crafting materials and get very creative. After decorating and building it, the kids can play with it and incorporate it in their every day play. Ideal size for play with 3" dolls or animal figurines. The material is 100% recyclable. Approximate size is 15" x 16" x 22". Launch date: June 1, 2008.
ToyDirectory Product ID#: 21832      (added 12/12/2008)
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MSRP: $15
Age Range: 0 and up
Launch Date: January 2009
Gender: Boys And Girls
Category: Infant & Toddler
Wooden Toys
Eco-Friendly



This natural version of the Classic Skwish toy is made from rubberwood and has a water-based, nontoxic finish. It measures 5.5" high. Launch date: January 2009.
ToyDirectory Product ID#: 22000      (added 1/5/2009)
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MSRP: $7.99
Age Range: 13 to 17
SKU or Item #: 109
Launch Date: February 2009
Gender: Boys And Girls
Category: Card Games
Gifts
General Games



Created by teens, for teens, this set of 50 diverse questions is sure to spark some colorful conversations. The cool carabiner clip attaches to backpacks, sports bags and overnight bags. Launch date: February 15, 2009.
ToyDirectory Product ID#: 22052      (added 1/9/2009)
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MSRP: $30.00
Age Range: 0 and up
Launch Date: January 2009
Gender: Boys And Girls
Category: Designer Toys
Plush



Ze Super Heroes have super powers ... but they also have flaws that negate those powers. Zonk the Monkey, for instance, is a self-proclaimed "super climber," yet he's also afraid of heights. There are 6 Ze Superheroes so far. You can clean them by surface washing only. Launch date: 2009.
ToyDirectory Product ID#: 22044      (added 1/9/2009)
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Julie L. JonesWriter's Bio: Julie L. Jones has written articles for both newspapers and magazines. Before joining the staff of TDmonthly Magazine, she worked as a communications writer and provided editorial support for a market research company. Read more articles by this author

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