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July 2012 | Vol. XI - No. 7
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Watch Toy Videos of the Day (7/9/2012-7/13/2012)


We want you to see the toys we see, so you can determine if they're right for your store! Check this space every weekday to see brief video clips of new and specialty products.

In the spotlight today? When your customers don't know what they want, show them Whutzzles from ALIQUANTUM INTERNATIONAL INC




MSRP: $89.00
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Construction
Science & Nature
Electronics



littleBits is a system of modular electronics that snap together with tiny magnets for prototyping and play. The littleBits starter kit is the first kit by littleBits and contains all you need to get started within seconds. Each bit has a simple, unique function (light, sound, sensors, etc), and modules snap to make larger circuits. With a growing number of available modules, littleBits aims to put the power of engineers in the hands of artists, makers and children. Included in the kit are 10 color coded modules (power, input, output, and wire) that snap together magnetically to create larger circuits, guaranteed to keep kids occupied for hours. Comes packaged in an attractive case with a magnetic closure and includes an instruction sheet, 9v battery and a custom plastic screwdriver. 
ToyDirectory Product ID#: 33697      (added 2/14/2012)
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MSRP: $14.99
Age Range: 3 to 6
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: 1300
Gender: Boys And Girls
Category: Puzzles & Skill
Preschool
Educational



The fun of matching and the challenge of puzzles. There are puzzles and there are memory games...but only Puzzle Match™ combines these two timeless play patterns in one unique, patent-pending game designed for kids ages 3 to 6. Puzzle Match offers a unique challenge unlike any traditional memory game: Rather than searching for two identical images, kids have to find two halves of a whole image, such as the bottom and top of a seahorse. Once the interlocking pieces are found, they can be assembled into a giant, beautifully illustrated scene. Launch date: May 2012.
ToyDirectory Product ID#: 34134      (added 4/24/2012)
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Bubber feels light as air and fluffy as a cloud. It's so light that it actually floats on water. Discover the joy of carving in a soft compound that leaves clean, sharp lines and amazing imprints. Bubber is non-toxic, leaves no stain or residue and never dries out, so you can play with it over and over. Watch Bubber: Top-5 Video, Toy Fair 2010
— "We came upon it today for the first time and ordered it promptly. The basic bucket sells for about $12.99 and comes in several colors," Joe Mitchell, owner of YoYo Joe's Toys & Fun, told TDmonthly at Toy Fair 2010.
ToyDirectory Product ID#: 27094      (added 2/15/2010)
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MSRP: $24.99
Age Range: 3 and up
Gender: Boys And Girls
Category: Pretend Play
Outdoor Fun



The Campfire Kids Campfire brings the great outdoors...indoors. Gather 'round the campfire and enjoy the night by the woodsy firelight. This simulated fire features a fan-powered flickering flame that is safe and cool to the touch. Glowing "embers" and realistic log design make this the natural "hotspot" for indoor campers. The no-heat firelight looks real, but feels cool. Includes 4 AA batteries.

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ToyDirectory Product ID#: 34001      (added 3/26/2012)
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