These wooden, magnetic dolls come in a box with multiple clothing options and include stands for playtime.
— Five of 38 retailers told TDmonthly in February 2010 that Melissa & Doug magnetic dress-up items are a best-selling wooden toy in their stores.

This collectible character figure from the Twilight Series features a 17" athletic body with brown eyes. Jacob Black, in the likeness of Taylor Lautner, is dressed in jeans, a knit muscle shirt and casual sneakers.

This collectible, 16” ball-jointed doll is ready for Halloween with two complete outfits — Back to School and Vampire. She even comes with a wig and removable fangs.

A nice addition to story time to engage and encourage children to participate in the Humpty Dumpty story. Chimes are inside to enhance the story. Doll measures 7" x 6". Machine washable, dryable. Bricks sold separately.

Part of The Goldberger Company's Basic Training™ line, Color Me Pretty™ is a color & wash doll that can be decorated again and again. She has a soft vinyl face with expressive painted eyes and a stuffed body making her soft enough to cuddle. Color Me Pretty™ is perfect for early learners who love to color and comes with washable markers.

The Goldberger Company introduces a new subbrand in 2010 - Yum Yums™ a line of "sweet and expressive" friends led by Musical Lights Lolli, an extra expressive and colorfully dressed doll that lights up and plays a sweet song. She can sip on her bottle or suck on her thumb. Musical Lights Lolli is
phthalate-compliant and comes with the Goldberger “Love It for Life” lifetime guarantee.

MATTEL’s Barbie Video Girl Doll promises to show girls the world through Barbie’s eyes via a video camera built inside the doll. Barbie’s necklace hides a camera lens while her back holds a color LCD screen capable of replaying video shot with the doll. Beyond simply shooting video, girls can edit the audio and visual elements of their videos with software downloaded from the Barbie website. Launch date: July 2010

The super-soft fleece is gentle for baby's sensitive skin and the colors are bright and stimulating. One can bring out a child's imagination with these semi-abstract characters. There are five characters in all, and they range from 4" to 9" tall, so they can be effortlessly packed into a diaper bag or purse. Their size also makes them easy for little ones to handle. "Muddy Cloud is a character-driven line featuring bright colors and abstract shapes. Most uniquely, the characters have no prescribed storylines, inviting children to become the storyteller with their ever-precious creative imagination," Matt Anaya, Owner Muddy Cloud, LLC, told TDmonthly. Launch date: November 2008.

This line of bright, colorful, illustrated children's books includes positive lessons. The books are accompanied by soft, huggable, hand-embroidered dolls and a line of backpacks that carry out the same universal message as the books. Launch date: February 2010.

With this playhouse and paper doll set in one, kids can open the box and unlock hours of imaginative play. It includes four stand-up mermaids, 80 reusable stickers, a castle topper, peek-a-boo flaps, and a tea table. "Reusable stickers add a special element to this item. The stickers provide for multiple use and encourage imaginative and inventive play since they can be moved around and mixed and matched," Donna Modrell, Marketing & Operations Manager, Peaceable Kingdom Press, told TDmonthly. Launch date: 2010.

The Pink line includes organic rattles, teethers and developmental toys designed with purpose. The soft and huggable First Doll is made of plush velour with adorable stitched details, and is stuffed with natural corn fiber filling. She is machine washable. A portion of the proceeds from the PINK line will support Breast Cancer Research. "First Doll is the perfect choice as a safe and soft, simply styled, teethable toy," Beth Saunders, marketing manager for Dandelion, told TDmonthly. Launch date: September 2009.

This beautiful H'mong Doll (Mother and Child) is created by disabled artisans at the SPIRAL Foundation Workshop in Hue and by women living in the Lao Cai region in the northern part of Vietnam near the Chinese border. All costumes are authentic, just like the ones used by the young H'mong girls in Sapa. H'mong women are known for their beautiful cross stitch embroidery which is often used in combination with batik and applique to create a colorful pattern. Net proceeds from the sale of this Doll will return to Vietnam and Nepal to fund medical programs that will help many newborn babies and young children in great need. Each doll comes with a mother and child, an extra outfit for the mother, and beautifully packaged in a floral fabric bag.

They are floppy, utterly soft and cuddly, come in fresh distinctive hues and ready to play, gift, or stand brightly in any room decor. Girls will want to collect them, trade them, bond with them, and just carry them everywhere. 12 styles available including Hot Pink Fizz Cat, Dog, and Horse; Pink Dot Monkey and Cat; Flower Monkey, Bear, Dog, and Horse; Tropical Dog, Bear, and Horse. All approximately 11" in size.
— "These ridiculously cute patterned plush toys are new from Douglas in 2010. They come in several different styles and sizes. They seem to build off the success of the 2009 introduction of the Rad Dogs from Douglas," Joe Mitchell, owner of YoYo Joe's Toys & Fun, told TDmonthly at Toy Fair 2010.

"Life-sized" 18" baby dolls come in 4 ethnic skin tones and are available neutral or anatomically correct. Their arms and legs are poseable, boy and girl doll clothes are specially tailored to match.

With his lovable smile and signature banana in the tail, Cheeky Charlie has an updated look for 2010. Cheeky Charlie “Rock Star” features a Mohawk, sports a guitar and t-shirt (14.5 inches). Cheeky Charlie Surfer (14.5 inches) in a visor and board shorts is ready to hit the beach with his surfboard. Cheeky Charlie Birthday and Zoo Keeper (14.5 inches) is one of many new additions to the Cheeky Charlie line by Aurora for 2010. Each monkey’s Velcro hands make merchandising easy.

Get in harmony with your very own Yoga class! These three slender young beauties feature dark brown synthetic mohair hair primly pulled back to help them focus on their poses. Handpainted eyebrows give each a unique facial expression, and three distinctive lip and eye color combinations provide exquisite variety (Orchid features merlot lips and brown eyes: Jasmine has brown eyes and peach rose lips: and Iris with blue eyes and sangria lips). Each blithe young lady is attired in a white v-neck, short-sleeved Yoga top smocked at the front, complemented by pink, purple, or blue lycra workout pants.

Mistletoe is ready for the holidays wearing a green long sleeve T-shirt under a decorated moss green short sleeve knit turtleneck sweater and genuine leather black belt. Red woolen shorts, black lycra tights and black boots finish the festive outfit. This outfit is complemented by her bright and cheerful blue eyes and 100% Japanese synthetic auburn hair. She is 12" tall and completely posable with 21 points of articulation.

Star Willow Stables' own Brynn Rae Trail Horse loves hanging out and having her long mane and tail brushed and styled. Brynn Rae comes with her own hairbrush and a purple saddle blanket.  Warning: Choking Hazard — Small Parts Not for Children Under 3 Years. Launch date: 2009.

Cutie Cake Pets are designed to be completely sweet inside and out. These cupcakes don’t have traditional filling, buy convert into loveable pets. Launch date: 2010.

Cutie Cakes™ are designed to be completely sweet inside and out. These cupcakes don’t have traditional filling, but convert into sweet dolls. There are five in the collection: Pistachio Penny, Bubble Gum Bitsy, Chocolate Chip Charlie, Lemon Drop LuLu and Jelly Bean Bella. Launch date: 2010.

The standard Adorable Kinders rag doll is sold in a sturdy white box. The Box Cover Bed Ensemble converts the box into a 22” L x 10” W bed for the Adorable Kinders doll. The set includes a bed skirt, a fitted sheet, a colorful blanket, a sleeping pillow with removable pillow case, a large stuffed pillow sham, and 2 decorative throw pillows. The entire ensemble is machine washable and can be used with other conventional doll beds. The ensembles are available in assorted colors and prints. The product is made in the USA. Launch date: 2010.

This 21" vinyl play doll is dressed in white with pink trim and comes with a certificate of authenticity. It was sculpted by Dianna Effner and has childlike facial features.

Fernview is one of a series of finely sculpted fairies in the Faerie Glen series. Fairies also come in multiethnic skin tones.

This 16" doll with bright eyes and pigtails has poly filling and a plush exterior.

This 22" doll features fabric skin made from hemp fiber, clothing constructed of organic or recycled eco fibers, stuffing made from recycled plastic containers, and hair made of organic cotton. Her backpack carries a Hope Tree Planting Kit with Douglas Fir seeds.