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Age Range: 3 and up
Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: General Toys
Sporting Goods & Accessories
Aircraft



Standard Pump Rockets are a rollicking blast to fire. But our new Bungee Blast Jr ramps up the fun and excitement by an order of magnitude. We've engineered a patented elastic bungee cord inside the pump cylinder to turbo boost the launching power. Load a foam rocket into one end and pull back the cylinder, feeling the increasing tension of the cord inside. Then let go. Kids will be amazed as the stored energy of the cord pushes the piston of air very forceful, blasting the rocket out at hyper-speed. It's like putting a turbo-charger inside! Ages 3 & up.

ToyDirectory Product ID#: 37240      (added 2/19/2015)
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Twice the length, twice the fun! These giant water slides range up to 30 feet long and are up to twice as wide as other slides on the market. Made with twice the strength and durability, Slide & Surf is built to last for endless water fun. Riders can slide or skimboard on Slide & Surf's slick sliding surface! New padded start, misting side walls and splash pool will make the summer fun memorable for years to come.

ToyDirectory Product ID#: 37239      (added 2/18/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Arts & Crafts
Kits
General Toys



Plastic components will react in the dark with the UV LED Glasses and lights up beyond your belief! Comes with 4 pounds GLOW Sand, large play tray, UV LED Glasses, UV Pen Light, Brick and Pebble Rollers, 4 Stencils in assorted themes, 2 Volcano Molds, 6 PVC Neon Bugs, 6 PVC Dino Skeleton, 3 assorted Jungle Animal molds, and a light up flashing red LED module to make your volcano come to life! ITEM PROHIBITED ON AMAZON.

ToyDirectory Product ID#: 37238      (added 2/17/2015)
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Specialty: Yes (as of 2015)
Category: Plush
Tween
Dolls



Adorable plush dolls from AURORA WORLD sport neon curls. Now available in key-ring size, too.

ToyDirectory Product ID#: 37237      (added 2/17/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Bicycles & Tricycles
Outdoor Fun
Preschool



Your child can pedal forward or backward on this tricycle, or you can push them using the bar. There is a safety belt on the tricycle seat, and a bucket that snaps on to the back of the tricycle - or, can be attached to the pushbar to create a new toy!

ToyDirectory Product ID#: 37236      (added 2/16/2015)
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Specialty: Yes (as of 2015)
Gender: Girls
Category: Dolls
Pretend Play
Preschool



The new Calin Ballerina features the same sweet-smelling baby doll you know and love, this time in a beautiful little ballerina outfit. The tutu is a one-piece, so you won't lose anything, not even the adorable ballet slippers.

ToyDirectory Product ID#: 37235      (added 2/16/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Rail Roads & Trains
Vehicles - Small Toy
Wheeled Toys



PlayTape® in 50' and 25' rolls can be torn to any length to create track layouts matching a child's imagination. See why the award-winning Track PlayTape® provides hours of railroading Fun that Sticks™!

ToyDirectory Product ID#: 37234      (added 2/16/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Tween
Fashion & Accessories
General Toys



Tweens will go wild over hair tats. Using the included stencil and hair chalk powder, kids can "tattoo" designs like butterflies, hearts and stars right on their heads.

 
ToyDirectory Product ID#: 37233      (added 2/16/2015)
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Age Range: 3 and up
Specialty: Yes (as of 2015)
Gender: Girls
Category: Dolls
Dolls - Accessories
Dolls - Talking



Your Babblebaby™ doesn't talk yet...but it does have a language of its own! When you talk to your baby it will talk back! Babblebabies™ uniquely responds to your voice with over 80 different real baby sound combinations including babbles,coos,cries, and giggles! It’s designed to be the perfect baby doll for little parents.This baby has light skin, blonde hair baby and blue eyes.It looks, feels, and sounds like a real baby.

ToyDirectory Product ID#: 37232      (added 2/15/2015)
.


Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Science & Nature
Interactive
Educational



With the Mobile Device Microscope, kids can turn their SmartPhone or Tablet into a MICROSCOPE! Kids can examine bugs and minerals up close and personal. Turn your device to camera mode, and attach the mini-microscope to the camera's eye - suddenly, you have a microscope!

ToyDirectory Product ID#: 37231      (added 2/15/2015)
.


Specialty: Yes (as of 2015)
Gender: Boys
Category: Construction
Science & Nature
General Toys



Each Z-Strux set can make four possible builds. This set includes 395 pieces, including two construction-worker figurines. When completed, the build is 26 inches tall.

ToyDirectory Product ID#: 37230      (added 2/15/2015)
.


Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Science & Nature
Educational
Kits



This great new science kit from Science Wiz lets kids accomplish college-level experiments with sound by building an Edison-Style phonograph and downloading free apps from the web. There are twenty different activities that kids can do with this kit.

ToyDirectory Product ID#: 37229      (added 2/15/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Electronics
Science & Nature
Educational



With this kit, kids can create an arcade out of electrical circuits - and then have fun playing with their creation! It's like two toys in one. Combining lights, sound, and motion, this is the most elaborate Snap Circuits kits yet!

ToyDirectory Product ID#: 37228      (added 2/14/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: General Toys
Electronics
Educational



This brand new offering from Boogie Board re-envisions the board as a transparent screen that can be used for tracing anything. Practice letters, numbers, and shapes, then press a button to clear the design.

ToyDirectory Product ID#: 37227      (added 2/14/2015)
.


Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Infant & Toddler
General Toys



Ambi's Key Ring is a rattle and teether in one. Brightly colored keys are secured on a sturdy ring. Mention ToyDirectory for special considerations

ToyDirectory Product ID#: 37226      (added 2/14/2015)
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Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Infant & Toddler
General Toys



Ambi is relaunching their classic line of toys. Vintage-looking, with bright primary colors, the twin rattle is an iconic baby product. Its sleek design is perfect for little hands. Mention ToyDirectory for special considerations

ToyDirectory Product ID#: 37225      (added 2/14/2015)
.


Specialty: Yes (as of 2015)
Gender: Girls
Category: Arts & Crafts
Tween
Creative Activities



The Sweet Ink Tattoo Kit comes in a beautiful, decorative tin. Each kit includes one pack of transfer tattoos, 27 foil bracelets, 4 stencils, 2 body markers, 1 glue, a brush for glitter tattoos, and two colors of glitter.

ToyDirectory Product ID#: 37224      (added 2/14/2015)
.


Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Science & Nature
Educational
Animal Figures



Dinosaur habitats include a high-quality figurine, and environmental base, and prehistoric slime, like lava, swamp slime, tar, or swamp water! Dinos can be slimed, and demo beautifully thanks to their themed base and hands-on slime.

ToyDirectory Product ID#: 37223      (added 2/14/2015)
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Age Range: 6 and up
Gender: Boys And Girls
Category: Outdoor Fun
General Toys



Unleash your inner warrior and soak your targets with the bow-blasting soakage of the Dolphina Bow Blaster! It's easy to load this stylish soaker with up to 25 ounces of water, then you just pull the handle back and push it forward to fire a blast of water at your target. Show off your skill and soak your mark with the Dolphina Bow blaster!
Awards: 2015 TIA Outdoor Toy of the Year
ToyDirectory Product ID#: 37222      (added 2/14/2015)
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Meet MiP, Your New Robot Friend! Equipped with GestureSense™ technology, any hand motion controls MiP. Using its free app, you can drive it, play games & more all while MiP balances on two wheels!
Awards: 2015 TIA Innovative Toy of the Year
ToyDirectory Product ID#: 37221      (added 2/14/2015)
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Age Range: 1 to 5
Specialty: No
Gender: Boys And Girls
Category: Interactive
Preschool
Animal Figures



Go on a trip with the Go! Go! Smart Animals Zoo Explorers Playset by VTech. Explore and learn about animals, colors and more with the SmartPoint rhino and electronic zoo entrance. You can also connect to other playsets including Go! Go! Smart Wheels for even more fun!
Awards: 2015 TIA Infant/Toddler Toy of the Year
ToyDirectory Product ID#: 37220      (added 2/14/2015)
.


Specialty: No
SKU or Item #: 56008
Gender: Girls
Category: Collectibles
Miniatures
General Toys



Go on a Shopkins™ spree and shop till you drop with the Shopkins™ Small Mart! Slide your characters down the delivery chute and then have some fun on the treadmill register at the check out counter! Complete with 2 exclusive characters and a shopping trolley. Collect them all!
Awards: 2015 TIA Girl Toy of the Year
ToyDirectory Product ID#: 37219      (added 2/14/2015)
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Age Range: 8 and up
Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: General Games
Family Games
General Toys



It's a modern twist on the popular Simon game, the classic fast-action game where you need to remember and repeat the patterns. The Simon Swipe game has the iconic colors, lights, and sounds of the classic Simon game in which you respond to the ever-increasing pattern of the light and sound combinations, but now touch screen technology adds an extra challenge to the game. Swipe the lights to conquer the colors! To master this challenging game, you need to tap, swipe, and reverse your way to victory as you try to repeat the pattern of lights and sounds. When you hear the music and see the lights flash, you've leveled up and a new pattern will start. If you make a mistake, the buzzer will signal the end of the game and the unit will let you know your score. 4 ways to play!
Awards: 2015 TIA Game of the Year
ToyDirectory Product ID#: 37218      (added 2/14/2015)
.


Age Range: 10 and up
Specialty: Yes (as of 2015)
Gender: Boys And Girls
Category: Construction
Kits
Robotics



Zoom down the runway and off on another tough cargo mission with the biggest and most demanding LEGO® Technic plane yet. This is so much more than just a model, as it has a range of real-world functions to help it do its job. Move the joystick and watch the flaps, elevators and ailerons move, then activate the LEGO® Power Functions motors to open the front and rear cargo bay, retract the landing gear and spin the propellers. It’s just like the real thing! Rebuilds into a Transport Hovercraft.
Awards: 2015 TIA Educational Toy of the Year
ToyDirectory Product ID#: 37217      (added 2/14/2015)
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Age Range: 7 and up
Gender: Boys And Girls
Category: Construction
Interactive
General Toys



Introducing LEGO FUSION – Real-life LEGO builds that come to life in virtual games. Rule your town and create it the way you want by building with real LEGO bricks that come alive in this virtual world! Find out what your mini citizens need in the LEGO FUSION Town Master app for your smartphone or tablet. Then build it with real LEGO bricks! Create restaurants, shops, fire stations, roads and more on the LEGO FUSION capture plate. Snap it into your virtual game with just a click and watch it come to life! Earn valuable studs and happiness for your citizens by completing missions and mini games as they pop-up throughout your town. Expand your virtual world in every direction. LEGO FUSION Town Master includes Mayor minifigure. Features 256 LEGO pieces including the LEGO FUSION plate for capturing your LEGO creations digitally. A ‘Get Started Guide’ with inspiration and instructions for play. The LEGO FUSION Town Master app is downloadable from U.S. app stores and is required for gameplay. The LEGO FUSION Town Master app includes a free trial of the full experience
Awards: 2015 TIA e-Connected Toy of the Year
ToyDirectory Product ID#: 37216      (added 2/14/2015)
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