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October 2002 | Vol. I - No. V

Monthly

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· Cool Company
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Mom

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Cool Company

The Adventures of Brainy Baby and Small Fry
By Timothy Dickey

Dennis Fedoruk's created a mini-empire of educa-tional videos that can stand up against anybody else’s mini-empire. Sure, it was smarts, good skills and nice timing. But even Fedoruk will tell you he couldn’t have done it without Brainy Baby and Small Fry...

Commentary

The ToyDirectory Mom:
By Hollie Bethany

Puppy dog tails and sugar
Why is it that even in the 2000’s we still think that girls play with dolls and boys play with guns and trucks?

Real Retailer

Silomark House
By Timothy Dickey

This month’s Real Retailer isn’t located anywhere, per se. Silomark House is located EVERYWHERE, on the Internet.

Owner Tina Collins first “set up shop” as a way to market a product she had created, and then began to offer other products in the gift and infant/pre-school category.

She’s the first on-line merchant in this column, and offers terrifically specific commentary and advice…

Features

	Toys, Technology and the Brave New World By Scott Ferguson From the cradle to the classroom, many new items in the Educational Toys category feature advancements in technology and learning theory application that ensure children will receive maximum exposure to the brave new world. Full Text
	You Need to Goof-Off! A Look at Toys for Grownups. By Tim Connolly Most psychologists will tell you that play is as necessary for adults as it is for children. The expected life-span in North America today is roughly 74 years; what else are you gonna do with all that time? Full Text
	Hey Big Boy -- We've got your Action! By Tim Connolly When I began researching grownup toys, my Google searches turned up “action figures/collectibles” too frequently for me to ignore it. It was clear that the market I had always dismissed as the domain of computer dweeb was much broader than that... Full Text

The New, the Hot and the Unusual

Talking Soap Comes Clean! By Scott Ferguson The rubber ducky is in for some serious competition when this chatty cleanser comes to town. Full Text
Not Your Average Bear By Tim Connolly Is there a Zsa Zsa Bear? Full Text
“Just Plush Play” By Timothy Dickey This plush teaches, contributes to society and even works on your computer. Full Text

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