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July 2009 New Specialty Toys — SafetyGermy Wormy Germ Smart for Kids DVD From: BACK ENTERPRISES LLC Other products from BACK ENTERPRISES LLC
Age Range: 2 to 7 SKU or Item #: 2001 Launch Date: September 2009 Gender: Boys And Girls
This germ education product for toddlers and preschoolers is designed so that kids quickly go from not knowing they are spreading germs to being equipped with the knowledge of what they can do to stop the spread of germs and illness. "Many in the medical community advocate teaching children the three keys to illness prevention: keeping germs from your face, wash your hands, and cough and sneeze into your elbow. Germy Wormy Germ Smart for Kids does the teaching for you!" Margaret Back, president of Back Enterprises LLC, told TDmonthly. Launch date: September 2009. ToyDirectory Product ID#: 24674 (added 7/19/2009) .
The innovative design and palm cushion of the Squeez-Ease prevents scratching the face and promotes sensory development in newborns. The design of the Squeez-Ease allows fingers to be free for exploration and sucking, allows for tactile development of the fingers, decreases sudden jerking of the hands and calms baby, and improves awareness of hands when cushion is squeezed. Made of an ultra soft blend of bamboo and organic cotton. This product received a 2009 Top Choice Award from Creative Child Magazine. Past Videos: Product demonstration ToyDirectory Product ID#: 24539 (added 7/14/2009) . Age Range: 0 to 1 Launch Date: May 2009 Gender: Boys And Girls
This wrap-and-tie crib rail cover is designed to protect baby and protect cribs from teeth marks. It is lightly padded with a waterproof layer, and machine washable in soft Sherpa fleece. The product is available in solids of chocolate, natural, white, pink, blue and sage green, as well as the company's Max and Maya dot print. It may be purchased in one long piece for the front or back rails of the crib, or two short pieces for the side rails of the crib. "[It's] tie on, not Velcro, so can be knotted, which makes it difficult for a child to remove from crib," Marchelle Lyons, marketing coordinator for Trend Lab, told TDmonthly. "[The] waterproof layer prevents the chewing and drool from soaking the wood of the crib." Launch date: May 2009. ToyDirectory Product ID#: 23916 (added 5/28/2009) . The Jing Joe Cooling/Warming Infant Pad From: PATONGCO LLC INC. Other products from PATONGCO LLC INC.
Age Range: 0 to 3 Launch Date: February 2009 Gender: Boys And Girls
The Jing Joe Cooling/Warming Infant Pad is a 9.5" x 14" nylon pad with a built-in fan that draws in ambient air and delivers it out the front mesh spacer. The pad is design to fit easily in a car seat, stroller, swing or bouncer to provide a cushion of air for a child to sit up against that will keep them dry and comfortable without compromising the safety. "[An] opening on each side of the pad accommodates [the] shoulder strap so as not to compromise intended safety features, and also allows use of accessories, such as [the] padded head support and shoulder strap padding. Adjustment to the shoulder straps is required depending on size of the child," Anthony Tong, president of PaTongco LLC, told TDmonthly. The Jing Joe has received the following awards: 2009 Mom's Best Award; 2009 The Toy Man Seal of Approval; 2009 The Toy Man Award of Excellence; and 2009 The Toy Man Editor's Choice. Launch date: February 17, 2009. ToyDirectory Product ID#: 23873 (added 5/22/2009) . Age Range: 0 and up Launch Date: January 2009 Gender: Boys And Girls
The 100-percent Silicone Bottle has no open pores to harbor bacteria, thereby ensuring baby is getting nutrition as pure as nature intended, without the harmful leaching of harmful chemicals. It is BPA Free, phthalate free and latex free. This bottle won a 2009 Top Gear of the Year Award from Shape You. "[The] 100-percent Silicone Bottle collapses as air is released, giving baby a bubble-free feeding, reducing the likelihood of colic, reflux and spit-up," Nicole Strand, in sales administration at Prince Lionheart, told TDmonthly. Launch date: 2009. ToyDirectory Product ID#: 23861 (added 5/22/2009) .
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