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July 2012 New Toys — Tween





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Age Range: 7 and up
Specialty: No
Made in: China
SKU or Item #: 8357-DO-NK
Gender: Boys And Girls
Category: Fashion & Accessories
Tween



This brand new line features BOTH Glow in the Dark and Sunlight (UV) reactive all in one necklace. Each pendant comes on assorted colored silicon necklaces and features glow in the dark beads. Each pendant will react to sunlight when outside, as well as glow in the dark. Launch date: April 2012.
ToyDirectory Product ID#: 34701      (added 7/26/2012)
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Age Range: 8 and up
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: BAG12-WNP, BAG12-WSI
Gender: Girls
Category: Fashion & Accessories
Tween
Apparel



The classic wristlet with slip through wristband. Available in 2 colors: Soft Silver and Neon Pink. Each Izza holds up to 4 Charms (Charms sold separately). Perfect for cell phones, ID cards and Cashola! Size: 6.25" x 4". Launch date: September 2012.
ToyDirectory Product ID#: 34572      (added 7/5/2012)
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Age Range: 8 and up
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: BAG12-PNP, BAG12-PSI
Gender: Girls
Category: Fashion & Accessories
Tween
Apparel



A take anywhere cross body cutie featuring a long adjustable strap and stylish key chain charm. Available in 2 colors: Soft Silver and Neon Pink. Each Stella holds up to 5 charms for super stylin' customization (Charms sold separately). Size:  6.5" x 5.5". Launch date: September 2012.
ToyDirectory Product ID#: 34571      (added 7/5/2012)
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Age Range: 12 and up
Specialty: Yes (as of 2012)
Gender: Boys And Girls
Category: Books
Tween



When Cora and her younger sister, Mimi, are sent to stay with their elderly aunt in the isolated village of Byers Guerdon, they receive a less-than-warm welcome. Auntie Ida is eccentric and rigid, and the girls are desperate to go back to London. But what they don't know is that their aunt's life was devastated the last time two young sisters were at Guerdon Hall, and she is determined to protect her nieces from an evil that has lain hidden for years. Along with Roger and Peter, two village boys, Cora must uncover the horrifying truth that has held Bryers Guerdon in its dark grip for centuries - before it's too late for little Mimi. Riveting and intensely atmospheric, this stunning debut will hold readers in its spell long after the last page is turned. In an exquisitely chilling debut novel, four children unravel the mystery of a family curse - and a ghostly creature known in folklore as Long Lankin. Launch date: July 2012.
ToyDirectory Product ID#: 34523      (added 7/2/2012)
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Specialty: Yes (as of 2012)
Gender: Girls
Category: Electronics-Accessories
Tween
Personalized



These iPhone cases are completely customizable, using any Shains component. Eco-friendly and versatile, Shains is a sustainable accessories line is composed of letters, numbers, and icons that can be mixed and matched. All items are made from recycled and recyclable content, including the packaging. Launch date: Fall 2012.
ToyDirectory Product ID#: 34511      (added 6/27/2012)
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Age Range: 3 and up
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: SQU-716279
Gender: Boys And Girls
Category: Plush
Tween
Gifts



Goodness, are Owls scary. Fearsome terrors of the night, they strike with vicious precision at all things squeaky and crunchy in a wave of silent death...I'm not convincing anyone, am I?  All right, fact is, yes, Owls are extremely efficient hunters, but who cares when they're so gosh darn cute. Who wouldn't gladly sacrifice the occasional mouse for those huge eyes, those fluffy feathers, that permanently surprised expression that asks, "Who, me? What mouse? It was like that when I got here. Incidentally, pass the ketchup."  15 squishy inches of innocent bird, polyester fiber, ages 3 and up. Launch date: 2011.
— In a June 2014 survey, three out of 10 retailers told TDmonthly that Squishables were their best-selling plush toys.
ToyDirectory Product ID#: 34504      (added 6/25/2012)
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Specialty: Yes (as of 2012)
Gender: Girls
Category: Arts & Crafts
Apparel
Tween



The fluffy soda pop scarf is made for knitting, not sipping. What a great way to introduce the art of knitting to any girl or boy. When finished they'll have a beautiful, long scarf. This unique kit provides great instruction on how to knit a scarf - from casting on to casting off. Kids'll also learn how to knit adding additional balls of yarn. The bamboo needles are perfect for a beginner. Fun knitting in an easy to learn format. Lovely yarn color variations, knitting needles and "how to" tips that make sense. A fully illustrated instruction book accompanies each kit: Berry-Licious, Lime-A-Licoious or Pink-A-Licious.  Includes 2 balls (140 grams) soft acrylic yarn, 2 bamboo knitting needles Easy to follow illustrated instruction book included.
ToyDirectory Product ID#: 34329      (added 5/25/2012)
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Age Range: 8 and up
Specialty: No
Made in: China
SKU or Item #: POP12-SUN
Gender: Boys And Girls
Category: Tween
Fashion & Accessories
Gifts



MOGO Shades are the perfect tween accessory featuring retro styling and hot neon colors. Each pair of Shades will hold 2 MOGO Charms - ready for instant personalization. "MOGO Shades let you show the world how you're feeling, what you love or maybe you just want to wear your initials," Katie Elliott, Operations Manager of MOGO Designs, told TDmonthly. Launch date: October 2009.
Awards: 2011 Dr. Toy's Best Picks New Products; 2011 Parents' Choice Fun Stuff Award; 2012 The Next Big ZING Award, Kid's Category; 2012 Mom's Choice Award, Arts, Crafts & Hobbies
ToyDirectory Product ID#: 34226      (added 5/11/2012)
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Age Range: 3 and up
Specialty: Yes (as of 2012)
Gender: Girls
Category: Tween
Fashion & Accessories
Creative Activities



Soft, Light Pink Nail Polish. Piggy Paint Nail Pen has a felt tip for easy coverage and quick drying results. Piggy Paint Nail Pens are packaged as shown.
ToyDirectory Product ID#: 34165      (added 4/30/2012)
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Age Range: 8 to 12
Specialty: Yes (as of 2012)
Made in: United States
SKU or Item #: 730799061271
Gender: Girls
Category: Tween
Gifts
Card Games



A game for the Girls who will Rock the World. Girls gather their BFF's and get ready for LOL fun. The Girl Game is a game for fun loving "Tween" girls who love to laugh. Draw activity cards and take the challenges. Earn Character cards to fill in the Storyboard. Some of the cards are played to keep; others are played hard to give away. When the game ends every girl reads her story aloud. " The Girl Game is made in the USA, printed with vegetable based inks and made using recycled paper," Carla Miller, Late for the Sky Production Co., told TDmonthly. Launch date: May 2012.
ToyDirectory Product ID#: 34148      (added 4/27/2012)
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Age Range: 8 and up
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: FA056
Gender: Boys And Girls
Category: Puzzles & Skill
Tween
Travel



Patterned challenge cards invite curiosity, logic & determination. Created by famed puzzle creator Ivan Moscovich. A tricky and baffling brainteaser to wrap one's mind around. Fold, loop, turn, open and close the perpetual hinge to recreate and match the 56 pattern challenges. Includes 56 Challenges, 1 Hinge. Launch date: April 2012.
ToyDirectory Product ID#: 34094      (added 4/13/2012)
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Age Range: 8 and up
Specialty: Yes (as of 2012)
Made in: China
SKU or Item #: FA075
Gender: Boys And Girls
Category: Tween
Adult Games
Gifts



Drop the shiny metal marble sphere into the Paradox Box. Guide it through the blind maze.  Can players find the opposite exit without losing THEIR marbles? It’s a mental workout players can’t see coming - so deceiving they’ll wonder where in the heck that marble’s going.  Just maybe they’ll learn the secret...The one and only Paradox Box. Includes 1 metal sphere, 1 Paradox Box. Launch date: August 2012.
ToyDirectory Product ID#: 34090      (added 4/13/2012)
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Age Range: 6 to 15
Specialty: No
Gender: Girls
Category: Dolls
Tween
Collectibles



Monster High Skull Shores Black and White Frankie Stein Doll Its spring break, and all the ghoul kids are heading to an island adventure for some roaring good times. Frankie Stein is decked out in a spooktacular swimsuit with cover-up and has a cool treat to help spring into break.
— As of 4/11/2012 this product had 4.7 out of 5 stars from 10 reviews on Amazon.com. Pros: Cool black and white design; different hairstyle than previous Frankie Stein dolls. Cons: Outfit is a little risque.
ToyDirectory Product ID#: 34085      (added 4/11/2012)
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