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August 2010 Notable Toys — Furniture & Decor





Age Range: 3 and up
Specialty: No
Gender: Boys And Girls
Category: Furniture & Decor
Construction



This table features a double-sided play board with a storage area underneath. It is large enough for multiple children to play at once, and comes complete with 200 blocks and a train set.
 — As of August 2010, this product had 3.5 out of 5 stars from 14 reviews on Amazon.com. PROS: Entertaining, well-made and easy to assemble. CONS: In order to reach the storage area, children must lift the tabletop building area. Some parents complained that the table boards do not fit well with LEGO parts.
ToyDirectory Product ID#: 30305      (added 8/27/2010)
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Age Range: 0 to 10
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: GD500
Launch Date: March 2010
Gender: Boys And Girls
Category: Infant & Toddler
Furniture & Decor
Travel



The Go & Grow Chair is designed for parents on the go and built for years of enjoyment. Designed with safety in mind, the chair allows a baby that is able to hold his head up to sit comfortably using a three-point harness, and grows with a child through school age (up to 75 lbs). It stores in a lightweight shoulder bag for easy portability.
ToyDirectory Product ID#: 30239      (added 8/26/2010)
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Age Range: 0 to 2
Target Age Range: 0 to 2
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: 16419
Launch Date: January 2011
Gender: Boys And Girls
Category: Collectibles
Furniture & Decor
Teddy Bear



This quilt and patchwork bear set in bright blue and yellow is designed to make both babies and moms happy.
ToyDirectory Product ID#: 30185      (added 8/24/2010)
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This portable table acts as both a building platform and a practical storage container. Stickers for creating scenery, plus a figurine and toy car, are included.
  — As of 8.16.10, this product had 4 out of 5 stars from 12 reviews on ToysRUs.com and was listed No. 34 in best-selling toys and games. PROS: Easy to assemble, promotes imaginative play. CONS: Some parents questioned its durability.
ToyDirectory Product ID#: 30069      (added 8/16/2010)
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Age Range: 3 to 6
Target Age Range: 3 to 5
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: MM20311
Launch Date: July 2010
Gender: Boys And Girls
Category: Furniture & Decor
Preschool
Party Goods



Made of fir wood, this table can be used indoors or outdoors. It features a non-toxic green painted finish, silk-screened with the image of a giraffe. This product meets ASTM F963-07 safety standards, and is eco-friendly.
ToyDirectory Product ID#: 30022      (added 8/13/2010)
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Age Range: 3 to 6
Target Age Range: 3 to 5
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: MM20611
Launch Date: July 2010
Gender: Boys And Girls
Category: Furniture & Decor
Preschool
Eco-Friendly



This children's rocking chair is made of fir wood, and features a non-toxic green painted finish, silk-screened with the image of a giraffe. This product meets ASTM F963-07 safety standards, and is eco-friendly.
ToyDirectory Product ID#: 30021      (added 8/13/2010)
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Age Range: 3 and up
Target Age Range: 3 to 5
Specialty: Yes (as of 2010)
Made in: China
SKU or Item #: MM20501
Launch Date: July 2010
Gender: Boys And Girls
Category: Furniture & Decor
Preschool
Safety



This toy chest provides ample space for children's toys. Made of fir wood, it can be used indoors or outdoors. This product meets ASTM F963-07 safety standards, and is eco-friendly.
ToyDirectory Product ID#: 30020      (added 8/13/2010)
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Specialty: Yes (as of 2010)
Launch Date: September 2010
Gender: Girls
Category: Furniture & Decor
Plush
Infant & Toddler



Lila is a combination of soft toy and modular toddler seating. Three pieces "puzzle" together to make this comfy friend.
ToyDirectory Product ID#: 30018      (added 8/13/2010)
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This wooden kitchen set includes a refrigerator, dishwasher, oven, microwave and washing machine doors, all with doors that open and close. The sink is removable for easy cleaning.
ToyDirectory Product ID#: 29997      (added 8/11/2010)
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This wooden outdoor table comes with four stackable chairs for easy storage. The reinforced wooden panels are designed to prevent warping and weathering, and the umbrella keeps kids in the shade and out of the hot sun.
ToyDirectory Product ID#: 29996      (added 8/11/2010)
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This kitchen measures 35" x 35.7" x 11.7" and features sturdy wood construction with doors that open and close. It includes a storage area, ladle, pot, "cordless phone," sink and microwave.
ToyDirectory Product ID#: 29994      (added 8/11/2010)
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Age Range: 3 and up
Gender: Boys And Girls
Category: Arts & Crafts
Furniture & Decor



This durable wood table can be used for many kinds of creative activities. It includes a paper roll holder that hangs under the table and an 18" x 100' roll of paper. The chalkboard tabletop surface features a paper cutter, three recessed cup holes, three cups and a printed canvas storage bag. The assembled table measures 52.5" x 18.75" x 27.75." Each of the two benches measures 32" x 10.75" x 11.5."
ToyDirectory Product ID#: 29946      (added 8/10/2010)
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Age Range: 0 and up
Launch Date: August 2010
Gender: Boys And Girls
Category: Furniture & Decor



Designed for childcare settings, his rocker is quiet and contained on all sides. It is tip-resistant and features a roomy 20" seat design.
ToyDirectory Product ID#: 29855      (added 7/30/2010)
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This 18" ladybug is made of soft red and black plush. Open the velcro closure to use the bug as a pillow, then close the velcro to create a soft pet.
— According to Cynthia Wyatt, president of Totally Thomas Toy Depot in San Diego, My Pillow Pets were on the store’s top-10 best-seller list in July 2010. “Soft and cuddly!” she told TDmonthly. “They are the perfect pal for naptime and nighttime. They sell well … when we can get them, that is!”
— As of 8.03.2010, this product had 3.5 out of 5 stars from 23 reviews on Amazon.com and was No. 11 in the top 100 best-selling toys and games. PROS: Soft, cuddly and kids respond well to it. CONS: Some parents questioned whether it is actually washable.
— Want this? As of 05/06/2011, this product was available for purchase at Toys & Co.
ToyDirectory Product ID#: 29761      (added 7/27/2010)
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Age Range: 3 and up
Gender: Girls
Category: Plush
Furniture & Decor



This 18" cuddly Unicorn is made of soft lavender plush. Open the velcro closure and use as a pillow, then close it for a soft pet.
— As of 1.06.2011 this product had 4.5 out of 5 stars from 51 reviews on Amazon.com and was No. 17 on the top 100 bestselling toys and games. Pros:Very soft; appeals to girls of all ages. Good quality and multi-purpose. Cons: Difficult to wash and gets dirty easily.
As of 1.06.2011 this product had 4.5 out of 5 stars from 51 reviews on Amazon.com and was No. 17 on the top 100 bestselling toys and games. Pros:Very soft; appeals to girls of all ages. Good quality and multi-purpose. Cons: Difficult to wash and gets dirty easily.
ToyDirectory Product ID#: 29760      (added 7/26/2010)
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Age Range: 2 to 6
SKU or Item #: G97325
Launch Date: June 2008
Gender: Boys And Girls
Category: Furniture & Decor
Preschool
Candy & Food



Lightweight and easy to move, fold and store, the Kitchen Helper safely and securely elevates children to countertop height. It easily adjusts to three platform heights and is available in two designs, Natural and Dollhouse. Natural features fun cutouts, wipe-off marker board and chalkboard. Dollhouse is a play item in addition to its functionality as a kitchen aid. The item ships fully assembled and safely supports up to 125 lbs.
ToyDirectory Product ID#: 29725      (added 7/26/2010)
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This woven plush bear is designed for hours of riding fun and adventure. The 28" toy is surface-washable, and its stainless steel inner frame holds up to 300 lbs.
ToyDirectory Product ID#: 29536      (added 7/15/2010)
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Launch Date: July 2010
Gender: Boys And Girls
Category: Educational
Furniture & Decor



This 24" x 36" educational poster portrays leaders of the American Civil War and includes a timeline of battles and events.
ToyDirectory Product ID#: 29510      (added 7/14/2010)
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Launch Date: July 2010
Gender: Boys And Girls
Category: Educational
Furniture & Decor



This 24" x 36" educational poster showcases a variety of butterfly species.
ToyDirectory Product ID#: 29509      (added 7/14/2010)
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Age Range: 3 and up
Gender: Boys And Girls
Category: Furniture & Decor
Novelties



The Happy Cat beanbag is a piece of furniture and a toy. It is designed for children, but can also serve a design function in a grown-up environment. The filling beans are protected in a separate inner bag.
ToyDirectory Product ID#: 29407      (added 7/8/2010)
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Age Range: 3 and up
Gender: Boys And Girls
Category: Furniture & Decor
Storage



A wide base and low center of gravity are utilized to make this sturdy wooden step stool easy to use and safe from tipping over. The top flips open on heavy-duty, no-pinch hinges for a little extra storage that is easy for kids to reach and access.
― “KidKraft natural wooden furniture, the Step 'N Store,” said Sandy Challinor, owner of Owl's Nest Toy Store in Southlake, Texas, when asked about her best-selling furniture during a May 2010 survey.
— In a May 2012 survey, Donna Frederick, owner of The Play House Toy Store in Durham, N.C., told TDmonthly that they sell 2-3 step stools each month. "This is a big first year birthday present," she explained.
ToyDirectory Product ID#: 29027      (added 6/22/2010)
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Age Range: 3 and up
Gender: Boys And Girls
Category: Furniture & Decor



With crisp, elegant lines, durable construction, and a clean white paint job, this kids' room basic goes easily from play to crafts to snacks and back. The 28”-square table is 21” high, and the two chairs have 12” high seats to accommodate little ones but not be so short that an older child will be uncomfortable. 
― Of 48 retailers who participated in a May 2010 survey, two named GuideCraft as their top-selling furniture brand for kids.
— In a May 2012 survey about furniture and playhouses, three of 11 retailers told TDmonthly that Guidecraft was their best selling brand in the category.
ToyDirectory Product ID#: 29026      (added 6/22/2010)
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Constructed of sturdy wood with bright primary colors, this kitchen island comes with four major appliances and accessories. Multiple children can play together, sharing pretend household tasks at the stove, microwave, sink and oven. Turning nobs, opening doors, shakers and utensils add to the fun. 
― “We do well with KidKraft kitchens and playhouses. We sell them year-round and offer free assembly,” said Shawntá Ray, owner of Happy Up Inc in Edwardsville, Ill., when asked about her best-selling furniture and playhouse items during a May 2010 survey.
― Four of 48 retailers told TDmonthly in spring 2010 that KidKraft is a best-selling playhouse and furniture brand in their stores.
ToyDirectory Product ID#: 29025      (added 6/22/2010)
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This large wood kitchen from Melissa & Doug is printed with bright graphics and loaded with pretend amenities so kids can take their role-play to the next level. Cabinets for storage above and below the sink, a refrigerator, oven, sink, stove and microwave are designed to accommodate hours of creative storytelling. 
― Five of 43 retailers told TDmonthly Melissa & Doug is a best-selling line during a May 2010 survey on best-selling furniture and play house items.
— In a May 2012 survey, John Taylor, owner of O.P Taylor's in Brevard, N.C., told TDmonthly that this is their best selling furniture/play house item.
ToyDirectory Product ID#: 29024      (added 6/22/2010)
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Age Range: 3 and up
Specialty: Yes (as of 2010)
Gender: Boys And Girls
Category: Plush
Furniture & Decor



The My Pillow Pets panda comes with a velcro closure that when opened transforms him into a pillow. This soft black and white plush measures 18" x 9" x 9."
ToyDirectory Product ID#: 28938      (added 6/16/2010)
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