October 2008 Notable Toys — Safety

Serena, a 13” all-soft-body baby doll has a charming vinyl face with a realistic baby expression and vinyl arms and feet. Her outfit is made of baby-soft knit fabric with woven gingham trim, all in pastel shades of aqua, pink and blue, and includes a matching sun hat. Her embroidered Sensitive Baby logo shows she’s safe to be around children and family members with allergies and asthma. "Sensitive Baby dolls are Certified asthma & allergy friendly™ by the Asthma and Allergy Foundation of America (AAFA)," Danielle Robitaille, account coordinator for G.S. Schwartz & Co., told TDmonthly. Launch date: August 2008.

This DVD presents personal safety instructions to be shared by children and parents. Also included with the DVD is a booklet to catalog and store child’s vital information.

Handheld Thermo Scientific Niton XRF analyzers have become the worldwide standard for identifying and quantifying lead and other toxic metals in children’s toys and jewelry. Our TestAll™ technology (patent pending) automatically selects the correct analytical mode, allowing nontechnical users to easily perform measurements with minimal training. In light of the new Consumer Product Safety Improvement Act of 2008, these powerful instruments can provide importers, manufacturers, retailers, distributors, and regulators with a real solution for fast, easy screening of toys. Awards: 2008 R&D 100 Award for technological innovation; Creative Child Magazine 2008 Product of the Year Award in the Safety Products category. "The Niton XL3t 700 features an optional small-spot x-ray area that allows users to isolate and analyze individual areas as small as 3 mm in diameter," said Jen Robert, Marcom Specialist, Thermo Fisher Scientific. Launch date: April 11, 2007.

MiniMitts are a thumbless, easy on/off pair of child-size wash mitts designed for "little hands” that enable children to master personal hygiene skills. While parents teach children how to wash with BellyLaf’s coordinated Grippees™ adult wash mitts, children model after Mom and Dad by using MiniMitts. MiniMitts incorporate SmartShapes™, geometric shapes of colorful circles, squares, triangles and stars that are combined together to create clever characters that appeal to kids and parents alike. They are made with an ultra-soft, eco-friendly bamboo/cotton blend. "MiniMitts teach children bathing independence and make bath time an interactive and learning experience. The SmartShapes™ appliqué designs on the top of each mitt allow parents to teach children about shapes and colors," Denise West of BellyLaf told TDmonthly. Launch date: September 7, 2008.

Patent-pending Grippees are designed to help parents bathe children with confidence and reduce risk of injury. Grippees' clear, soft and non-toxic silicone gripping dots are strategically placed on the palm of each wash mitt and aid in holding slippery children as you wash or move them in and out of the bathtub. Colorful embroidered appliqué designs incorporate SmartShapes™, bright and cheery geometric characters that make bathing time fun and interactive for all. The product is made with an ultra-soft, eco-friendly bamboo/cotton blend. Grippees wash mitts actually solves a problem with its clever gripping system. Everyone on the planet that has bathed a child knows how slippery they are. "Bathroom accidents occur every day in American households involving children. Having wash mitts that wash as well as aid in safely holding the child is an ideal combination. The bamboo/cotton blend makes it perfect for delicate skin," Denise West of BellyLaf told TDmonthly. Launch date: September 7, 2008.

Ladybugs are often considered a symbol of good luck! This delightful red with black spots ladybug will bring a smile to every child lucky enough to wear one. Fun and safety team up in the adorable helmet covers from Tail Wags, useful for biking, skating, skiing, snowboarding, tobogganing, and equestrian riding. Tail Wags Helmet Covers increase visibility, especially in low-light conditions, and are themed to work for both children and adults. "Kids WANT to wear their safety helmet when they have a helmet cover that they love!" stressed Karyn Climans, owner and creator of Tail Wags Helmet Covers. MSRP ranges from $30 to $45. Tail Wags was selected as a JPMA (Juvenile Products Manufacturers Association) Innovation Award Finalist and was chosen as a “Best Product for Babies and Kids 2008” by Orca Communications. The ABC Kids Expo named Tail Wags one of the “Top 10 Innovative Companies in the Juvenile and Safety Products Industry Worldwide."Launch date: November 2008.

Cat-shaped KeyKatz gives children a safe way to carry around a house key. The product features an elastic band in the kitty's tail that secures the key, which can be removed when necessary. KeyKatz can be attached to a backpack, belt loop, binder or zipper pull, and the cat's Velcro-closure head can serve as a coin purse.

Tail Wags promotes fun combined with safety by creating eye-catching helmet covers that encourage kids and adults alike to want to wear their helmets while participating in sporting activities. Statistics from the Consumer Product Safety Commission show that using a helmet could have prevented 53 per cent of head injuries occurring in children under 15 years of age. With a focus on fun and safety, Tail Wags helmet covers make a bold statement on the slopes, bike trails and horseback, through vibrant animal personalities, including zebras, turtles, kitty cats and teddy bears.

The Light-up Safety Helmet Strobe from Sparx Line was designed to fit the curvature of a bicycle helmet to increase a bicyclist's visibility. Six ultra-bright LEDs automatically activate with movement and turn off when not riding. There's also an override on/off switch. The strobe permanently affixes to the exterior with peel-and-stick, water-resistant tape and is visible for up to half a mile. The included lithium batteries are easily replaced. Launch date: September 7, 2008.

Safer Me TV presents NOT ME!, a by-kids-for-kids proactive abduction prevention DVD targeted towards school-aged children grades 3 to 9. It’s new, it’s different, it’s fun, and it’s a grass-roots effort with the aim of spreading the knowledge of abduction prevention nationally. "It is by kids for kids with professional advice from field experts," affirmed Tim Reca, co-owner of Safer Me TV. This product won 2008 Parents' Choice Approved, 2008 Telly, 2007 Arora Best of Show and 2007 Accolade Honorable Mention awards. Launch date: 2007

There’s nothing more terrifying to a parent than the thought of being separated from his or her child. These temporary tattoos were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. Everything is included in this convenient “on-the-go” travel pack for parents. The travel pack includes 4 safety tattoos, 4 application wipes, and a waterproof permanent marker. Spot Me ID™ temporary tattoos are safe, non-toxic, FDA approved, and will last up to 7 days even when wet. “Finally a tattoo that all parents love! With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe, " CEO Jamie Rayko of Spot Me ID, Inc. told TDmonthly. Patents pending. Launch date: August 2008.

These "award-winning” bracelets were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. As these uniquely-themed ID bracelets are moved back and forth,  a “magical” effect is created that brings our safety dog “Spot” to life. On our everyday series bracelet, Spot winks, wags his tail, and waves. Using the included marker, parents simply write their names and cell phone number son the back of the easy-to-recognize safety products. Spot Me ID™ “animated” ID Bracelets are waterproof, affordable, and require no batteries. "There is nothing on the market like Spot Me ID™," said Jamie Rayko, CEO of Spot Me ID, Inc. “With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe. Every family needs Spot Me ID™, “Because Kids Get Lost™.” Launch date: 08/01/2008

There’s nothing more terrifying to a parent than the thought of being separated from his or her child. Award-winning Spot Me ID™ “animated” ID bracelets were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. As these uniquely themed ID bracelets are moved back and forth,  a “magical” effect is created that brings our safety dog “Spot” to life. On our everyday series bracelet, Spot winks, wags his tail, and waves. Using the included marker, parents simply write their names and cell phone numbers on the back of the easy-to-recognize safety products. Spot Me ID™ animated ID Bracelets are waterproof, affordable, and require no batteries. "There is nothing on the market like Spot Me ID™," said Jamie Rayko, CEO of Spot Me ID, Inc. “With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe. Every family needs Spot Me ID™ - Because Kids Get Lost™.” Patents pending. Launch date:  08/01/2008.

Just imagine….. Your standing in line at a crowded theme park or shopping mall and suddenly your child has wandered out of sight! There is nothing more terrifying to a parent then the thought of being separated from their child. Finally, the answer has arrived….Spot Me ID™ “animated” ID Lanyards! These ”award-winning” lanyards were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. As these uniquely-themed ID lanyards move back and forth, it creates a “magical” effect that brings our safety dog “Spot” to life. On our water park series lanyard, “Spot”, has on his swimming goggles and jumps up through the inner tube. Using the included marker, parents simply write their name and cell phone number on the back of the easy-to-recognize safety products. Spot Me ID™ “animated” ID Lanyards are waterproof, affordable, and requires no batteries. "There is nothing on the market like Spot Me ID™," said Jamie Rayko, CEO of Spot Me ID, Inc. “With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe. Every family needs Spot Me ID™, “Because Kids Get Lost™.” Launch date: 08/01/2008 8/25/2008 (Patents Pending)

There is nothing more terrifying to a parent then the thought of being separated from his or her child. Award-winning Spot Me ID™ “animated” ID bracelets were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. As these uniquely-themed ID bracelets move back and forth, a “magical” effect is created that brings our safety dog “Spot” to life. On our zoo series bracelet, Spot is on a safari. He jumps out from behind the leaves and pulls up his binoculars. Using the included marker, parents simply write their names and cell phone numbers on the back of the easy-to-recognize safety products. Spot Me ID™ animated ID Bracelets are waterproof, affordable, and require no batteries. "There is nothing on the market like Spot Me ID™," said Jamie Rayko, CEO of Spot Me ID, Inc. “With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe. Every family needs Spot Me ID™, “Because Kids Get Lost™.” Patents pending. Launch date: 08/01/2008

There is nothing more terrifying to a parent then the thought of being separated from his or her child. Award-winning Spot Me ID™ “animated” ID bracelets were invented by a mom who lost her 7-year-old daughter for a terrifying 15 minutes while on vacation in 2007. As these uniquely-themed ID bracelets move back and forth, a “magical” effect is created that brings our safety dog “Spot” to life. On our stadium series bracelet, Spot kicks the football and he has black sports lines under his eyes. Using the included marker, parents simply write their names and cell phone numbers on the back of the easy-to-recognize safety products. Spot Me ID™ animated ID Bracelets are waterproof, affordable, and require no batteries. "There is nothing on the market like Spot Me ID™," said Jamie Rayko, CEO of Spot Me ID, Inc. “With over 2,000 children lost every day, there is nothing more important to parents than keeping their kids safe. Every family needs Spot Me ID™, “Because Kids Get Lost™.” Patents pending. Launch date: 08/01/2008

The BabyBeeCool® Universal Cooler Pad does everything the Car Seat Cooler Pad does and so much more! It is a larger cooler pad for all seats, infants to adults that fits all car seats. It can also serve as a pet cooler for the floor or crate, a steering wheel cooler, and also function as a beverage or food cooler. Folds up neatly and the shoulder straps keep the hands free. BabyBeeCool received The Toy Man Seal of Approval in 2008.

Given The Toy Man™ Seal of Approval, BabyBeeCool® Baby Blanket keeps baby cool and away from the heat.