ToyDirectory
April 17, 2024

TDmonthly Magazine

February 2008 | Vol. VII - No. 2


Celebrities Love Specialty Toys

Teething Bling and Zoobies Snatched Up By the Stars

By Alison Marek
February 2008

Smart Mom LLC and Alpha Source International each found gaggles of celebrities to go ga-ga over their offerings. TDmonthly Magazine learned that at separate, unrelated events, celebrities and their kids tried out Teething Bling and Zoobies.

Luminaries with or without progeny included Tori Spelling, Chris Noth, P. Diddy's kids, Denise Richards, Angela Bassett, Scott Baio, Omarosa from "The Apprentice," Jason Priestley, Ming Na, Kevin Frazier, stars from "The Young and the Restless," Christie Lynn Smith, Natasha Hendridge, Dayna Devon, Jodie Sweetin, Neal McDonough, Shar Jackson, Kelly Hu, Nia Long, Carnie Wilson, Chloe Moretz, Cole Hauser, Kat Dennings, Kim Porter, Niecy Nash, Rena Sofer and Tracey Gold.

Both events took place in the Boom Boom Room celebrity suite at the Beverly Hills Hotel. The photographer for the Teething Bling gifting event was Helen Chough.


Teething Bling Pendants by SMART MOM LLC

Teething Bling Pendants by SMART MOM LLC

These donut- and heart-shaped pendants mimic real gemstones and hang on a black, silk cord with a breakaway clasp. The jewelry is made from a food-safe, phthalate-free, non-toxic, lead-free, federally approved silicone, so it is safe for babies to handle and chew. Eight colors are available. Teething Bling makes “a great shower or new baby gift,” Director of Marketing Amy Maurer Creel of Smart Mom told TDmonthly. Awards: TDmonthly Innovations 2008. Launch date: October 2006.

Where to Buy: Creative Kidstuff (Watch the Teething Bling Pendants Video Watch Video) 10/17/2007 (MSRP: $18.90; )


Teething Bling by SMART MOM LLC

Teething Bling by SMART MOM LLCTeething Bling pendants and bangles were inspired by babies who like to tug on jewelry. Made from a federally approved, phthalate/lead/latex-free, non-toxic silicone, Teething Bling jewelry looks beautiful on the adult wearer but is safe for curious babies to handle and chew. There is nothing else like it! Also available are a bangle ($12) and pendant/bangle set ($28). 10/2/2007 (MSRP: $18.00; Age: 0 to 1)


Zoobie™ Pets – Mashaka the Monkey by ZOOBIES

Zoobie™ Pets – Mashaka the Monkey by ZOOBIESPart of the Safari Collection of Zoobie™ Pets, Mashaka the Monkey is a plush animal, pillow and blanket all in one. It wears a light-blue collar, and the blanket is detachable for washing convenience. The Zoobie Pets Safari Line was included on the ASTRA "Best-for-Kids" toy list for Holiday 2007 and received a Best Bet 2007 Award from the Canadian Toy Testing Council. Launch date: February 2007.
— Zoobie Pets' innovative three-in-one design has captured the attention of numerous retailers at trade shows this year, also garnering a TDmonthly Top Toy 2007 award. In addition to featuring soft, quality materials, the Zoobie Pet’s identity as a stuffed animal, pillow and blanket is executed extremely well, leaving great possibilities for travel and growth with any child.
— The new Zoobies were doing well for Brandy Lindstrom, manager of Little Blue Choo Choo in Scottsdale Ariz. in fall 2007.
—  As of 05/13/2011 this product had 4 out of 5 stars from 3 reviews on Amazon.com. Cons: Two customers said they wished they had bought the larger size, because the "baby" size was smaller than they had expected.

Where to Buy: Kazoo Toys; Poopsie's (Watch the Zoobie™ Pets – Mashaka the Monkey Video Watch Video) 9/25/2007 (MSRP: $30.00; Age: 3 and Up)


Zoobie™ Pets - Orangutan by ZOOBIES

Zoobie™ Pets - Orangutan by ZOOBIESThis cuddly, hairy friend is a pillow, blanket and stuffed animal all in one, designed to serve as the perfect travel companion. “We at Zoobies continue to be on the curve of innovation for plush and for children's products, and we have some great new products debuting at the Toy Fair [2008],” Owner J.C. Smoot of Zoobies told TDmonthly. Launch: March 1, 2008. (Watch the Zoobie™ Pets - Orangutan Video Watch Video) 9/17/2007 (MSRP: $35.00; Age: 3 and Up)


Zoobie™ Pets - Ellema the Elephant by ZOOBIES

Zoobie™ Pets - Ellema the Elephant by ZOOBIESA plush animal, soft pillow, and a warm blanket all in one! The exciting, new, patented three in one concept, Zoobie™ Pets embody creativity and innovation. It is the ideal travel companion, whether it's on the road, on a couch or in front of the television, Zoobie Pets will make a perfect companion for any kid! Machine-washable and child-safe. 9/13/2007 (Age: 3 and Up)


Cheche the Cheetah by ZOOBIES

Cheche the Cheetah by ZOOBIESPart of the Safari Pack, this super-soft plush is also a pillow and a blanket. It is three products in one. Zoobie Pets received a 2007 Oppenheim Toy Portfolio Gold Award and a 2007 Top Toy of the Year Award from Creative Child Magazine.
― Debbie Scholl, owner of Fundamentally Toys in Houston, favored these transformable pets/pillows/blankies at Toy Fair 2007. (Watch the Cheche the Cheetah Video Watch Video) 2/9/2007








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