October 22, 2017
April 2011 | Vol. X - No. 4
How to Survive a Hit or a Flop
Great Sellers and Poor Sellers Can Bust You If You Don't Prepare
Most specialty toy-store owners aren't ready for a major toy craze when it hits. Beanie Babies, Webkinz, even rubber band animals can send a retailer off-orbit when demand outstrips supply. Find out from seasoned retailers how they dealt with the hits and flops in their specialty toy business ... next month in TDmonthly Magazine.
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