ToyDirectory
April 15, 2024

TDmonthly Magazine

April 2013 | Vol. XII - No. 4


Top-10 Most-Wanted Toys

By Justina Huddleston
April 2013

With additional reporting from Chris Lundy and Brenda Ruggiero

When TDmonthly Magazine interviewed retailers about their best selling toys in a March 2013 survey, we spotted an ongoing trend: Blue Orange's Spot It! is still the overall best selling product for 25% of retailers surveyed.

Other long-time favorites like Magnatiles, Sticky Mosaics, and LEGOs were also named as overall best selling toys.

Check out all 10 below!

No manufacturer paid to be included in this article. All products listed were designated by editorial staff without regard to the company's relationship with TOYDIRECTORY.com/TDmonthly Magazine.

Spot It! by BLUE ORANGE GAMES

Spot It! by BLUE ORANGE GAMESSpot It is a party game for two to eight players. It's played by laying a random assortment of cards on the table and all players racing to find one image that matches between two cards. This fast-paced game is designed to never be the same twice, and though it has very few rules to remember it requires a sharp eye to master. The set of 55 round cards transports in its own carry tin. Watch Spot It: Top-5 Video, Toy Fair 2010
— Spot It has been been a top seller for retailers surveyed by TDmonthly since early Spring 2010.
— In a March 2012 survey, 3 out of 12 retailers told TDmonthly that Spot It was their overall best selling product, and had been for more than a year.
— Dean Smith, Co-owner of JaZams in Princeton, N.J., told TDmonthly in a Summer 2011 survey that he sells 50-60 copies of Spot It each month.
Awards: 2010 TDmonthly Top Seller, Dr. Toy 100 Best Children's Products - 2010

Where to buy:
SOUTH
NORTH EAST
NORTH WEST (Watch the Spot It! Video Watch Video) 2/11/2010 (Age: 6 and Up)


Magna-Tiles Deluxe (DX) by VALTECH CO.

Magna-Tiles Deluxe (DX) by VALTECH CO.This 48-piece set includes solid colored pieces, along with pieces with holes, curved pieces, a magnetic door and a wheeled piece. Magna-Tiles DX contains 12 small squares, four large squares, six isosceles triangles, 10 right triangles, 11 equilateral triangles, a wheeled piece, and arch and three special shapes. An idea guide is included.
— In late summer 2010, five percent of 43 specialty retailers told TDmonthly Magna-Tiles are an overall best-selling product.
— In late Spring 2011, 25% of retailers mentioned Magna-Tiles as a best-selling construction toy.
— As of 05/12/2011, this product had 5 out of 5 stars from 23 reviews on Amazon.com.
— In a Summer 2012 survey, Diana Nelson, owner of Kazoo & Company in Denver, Col., told TDmonthly that Magnatiles were their overall best-selling toy. 9/22/2010 (MSRP: $64.50)


Magformers XL Cruisers by MAGFORMERS LLC

Magformers XL Cruisers by MAGFORMERS LLCExplore and experiment combining the hexagons with the triangles and squares to create your own favorite XL Cruiser. There are hundreds of possible 3-D combinations using these three geometric shapes. Feel the magnetic force and have countless hours building and designing different XL Cruisers.
— Hardware Center Inc. in Paoli, Pa., reported sales of 60 Magformer sets per week in late fall 2009, according to Manager Mike DiAndrea.
― Three of 43 retailers who participated in an April 2010 TDmonthly survey listed Magformers as a top-selling construction toy.
— As of 08/06/2012 this product had 4.9 out of 5 stars from 15 reviews on Amazon.com. Pros: Helps develop spatial awareness and problem solving skills; encourages creativity; durable. 10/6/2009 (MSRP: $39.99)


The "Original" Tornado Tube by TORNADO TUBES

The "Original" Tornado Tube by TORNADO TUBESThe Tornado Tube is a fun and educational toy! Create a tornado in a bottle and watch the the whirling vortex! Add colored water and glitter and enjoy both creative and educational play. Made in the USA.
— Mary Porter Green, owner of Curiosity Zone in Ashburn, Va., told TDmonthly in a March 2013 survey that they sell "dozens and dozens" of Tornado Tubes each month. 7/20/2009 (MSRP: $2.98; Age: 5 and Up)


TENZI by CARMA GAMES

TENZI by CARMA GAMESEveryone gets ten dice. Someone says “Go.” Then everyone rolls and rolls as fast as they can until someone gets all their dice on the same number. It’s a fun, fast frenzy. It’s TENZI. It's "Super-simple to learn & super-fast to play," Steve Mark, executive Dice president of  CARMA GAMES, LLC, told TDmonthly. Launch date: April 2011.
— In a February 2012 survey about games, Mary Porter Green, owner of The Curiosity Zone in Ashburn, Va., told TDmonthly that she sells 6+ copies of Tenzi each month.
— In a February 2013 survey, two out of 11 retailers told TDmonthly that Tenzi was their best selling game.
— Glisyn Lewis Jarrells, manager of Imaginations Toy & Furniture in Blacksburg, Va., told TDmonthly in a March 2013 survey that Tenzi is their overall best selling product. They sell around 15 copies of the game each month. (Watch the TENZI Video Watch Video) 11/8/2011 (MSRP: $14.95; Age: 7 and Up)


Loopdedoo by ANN WILLIAMS GROUP LLC

Loopdedoo by ANN WILLIAMS GROUP LLCLoopdedoo is a new spinning tool that makes fabulous twisted bracelets in just a few minutes. It's fast, easy and fun. Just wrap the threads around the Loopdedoo device, turn the knob, guide the thread and minutes later the bracelet is done. Kids can even make necklaces, anklets, belts and more. There's no pattern to follow so each accessory is completely different and unique. Kids can use as many threads and color combinations as they like, and can make them thick, thin or anywhere in between. Launch date: November 2011.
— In a January 2012 survey, Barbara Finblum, owner of Barston's Child's Play in Baltimore, Md., told TDmonthly that Loopdedoo is their best selling arts and crafts toy. "They came in in December and we sold 194 out of 5 stores - 163 out of 3 stores alone. We sold out and couldn't get them back," she said.
— As of 10/5/2012 this product had 4.5 out of 5 stars from 8 reviews on Amazon.com. Pros: Easy to use; promotes creativity; fun. Cons: One user couldn't figure out how to start.
— In a Fall 2012 survey, Dean Smith, owner of Jazams in Princeton, N.J., told TDmonthly that they sell 15 of this item each month, making it one of their top-2 sellers in the Hobby category. 12/15/2011 (MSRP: $34.99; Age: 8 and Up)


Sticky Mosaics Happily Ever After Jewelry Box by THE ORB FACTORY LIMITED

Sticky Mosaics Happily Ever After Jewelry Box by THE ORB FACTORY LIMITEDKids can custom design this jewelry box with shimmering faux jewels and colorful foam tiles. Includes more than 750 sparkling tiles and jewel pieces. Launch date: 2011.
Awards: 2011 ASTRA Best Toys for Kids
— In a January 2012 survey about arts and crafts toys, ten of 13 retailers said Sticky Mosaics from the Orb Factory were among their top two best sellers in the category. Retailers reported selling anywhere from 10 to 150 each month.
— In a March 2012 survey, 2 out of 12 retailers told TDmonthly that Sticky Mosaics from The Orb Factory were their best selling product. Elmer Caranza, manager of Doodlehopper 4 Kids in Springfield, Va., told TDmonthly that they sell about 2 dozen items from the Sticky Mosaics line each month, and that it's been a best seller for almost a year now. 1/6/2012 (MSRP: $19.99; Age: 5 to 9)


Chima Razcal Glider 70000 by LEGO

Chima Razcal Glider 70000 by LEGOSoar high above the mystical world of Chima in Razcal’s Glider to help Razcal guard the CHI. Fend off other tribes with the Raven Glider’s beak and grabbing claws, or capture them with the chain. Protect the Raven tribe’s CHI. Includes Razcal minifigure and a buildable weapon. Launch date: 2013.
— Karen Park, owner of Zaks Gifts in Manchester-by-the-sea, Mass, told TDmonthly that LEGO's new Chima line is their overall best seller.
— In a May 2013 survey, two out of 10 retailers told TDmonthly that LEGO Legends of Chima was their best-selling construction toy line. 1/4/2013 (MSRP: $11.99; Age: 7 to 14)


Charm It! Peace Love and Happiness Charm by HIGH INTENCITY CORP.

Charm It! Peace Love and Happiness Charm by HIGH INTENCITY CORP.A winning design from High Intencity's Design-A-Charm contest, the Peace Love and Happiness charm was designed by Emily R. from Pleasantville, NY and rendered in vibrant detail in an enamel charm measuring approximately one inch.10 % of the proceeds from the sale of this charm will go to the World Wildlife Fund on behalf of its designer.
— “Charm It! works really well in this area,” said Blanche Snipes, owner of Tree Top Toys in Redmond, Wash., when asked about her top-selling items for tweens.
— Two of 44 retailers listed Charm It! as a best-selling item for tweens during a September 2010 survey.
— Katie Rook, manager of Be Beep A Toy Shop in Columbia, S.C., told TDmonthly in an October 2011 survey that High Intencity charm bracelets are their best selling tween item.
— Dean Smith, owner of JaZams in Princeton, N.J., told TDmonthly in a Summer 2012 survey that they sell between 40 and 50 Charm It! charms each month. (Watch the Charm It! Peace Love and Happiness Charm Video Watch Video) 10/28/2010


Boogie Board 8.5 LCD Writing Tablet by IMPROV ELECTRONICS

Boogie Board 8.5 LCD Writing Tablet by IMPROV ELECTRONICSThe original Boogie Board LCD eWriter that started a revolution. Ultra light (4oz.) and thin (1/8"). One just isn’t enough. Get one for on the go, in the office and multiple places around the house. Almost anywhere you’d keep memo pads, sticky notes or scrap paper.
— Erika Evers, owner of Dancing Bear Toys in Hendersonville, N.C., told TDmonthly in an April 2012 survey that their best selling travel toy is the Boogie Board. They sell 6-7 each month.
— Chris Lowe, owner of Beanhead Toys in Sandy Springs, Ga., told TDmonthly in a late Summer 2012 survey that they sell 15 of this item each month, making it a bestselling novelty item.
— Greg Larson, owner of Larson's Toys and Games in Columbus, Ohio, told TDmonthly in a March 2013 survey that they sell 18 Boogie Boards each month, and up to 48 a month during 4th quarter.

Where to buy:
NORTH WEST

 4/6/2012 (MSRP: $39.95)








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