February 2015 | Vol. XIV - No. 2
Mattel and Google have finally unveiled their new product - the View-Master® Sizzle. The new View-Master is a virtual reality headset that works with a special kid-friendly View-Master app. Just insert an Android-powered smart phone with the app installed into the headset, and kids will get a 360 degree virtual reality experience.
Reels include dinosaurs, cities, and outer space - the set, which includes one reel, is $29.99. Additional packs of four reels will be $14.99.
LEGO isn't just focusing on Star Wars in 2015 - another big license they have for the coming year is Jurassic World.
LEGO Jurassic Park Indominus Rex Breakout NY Toy Fair Teaser: http://t.co/rNgxoLrZ03 via @YouTube— The Brick Show (@brickshowtv) February 14, 2015
Some new product news - In honor of Star Wars: The Force Awakens, this May LEGO will be debuting their latest licensed set - The LEGO Ultimate Collector Series Star Wars TIE Fighter. The new set has more than 1,685 pieces, and is bigger than previous versions. Check it out at LEGO booth # 1651.
The Madame Alexander Doll Company, LLC and Crayola have announced a licensing agreement for 2015. They're introducing a line of co-branded dolls that toddlers, preschoolers and young girls can draw and craft on. Check out all of Madame Alexander Doll Company's 2015 offerings at booth # 2451.