April 2016 | Vol. XV - No. 4
“Technology-driven tools for specialty toy retailers to reach customers and manage staff are getting better all the time,” notes Kimberly Mosley, President of ASTRA. “This year’s Academy will help store owners learn how to tighten up their messaging and then amplify their social media outreach to customers and staff. It’s all part of ASTRA’s strategic commitment to support the adoption and leveraging of technology solutions that will strengthen retailers’ businesses.”
Sessions that feature messaging and social media strategies include:
In addition, other breakouts at ASTRA’s Academy cover business operations, financial management, industry trends, channel relationships, and additional sales & marketing issues. ASTRA’s Marketplace & Academy will be held June 5-8, 2016 in Denver, Colorado. Visit www.astramarketplace.org to register.