This set features 20 velvety horses from a card series and secret codes that unlock NEW Bella Sara Adventures at BellaSara.com. Girls can collect all 20 as they embark on new quests and discover the magical world of North of North. "Bella Sara is a beautiful world featuring powerful horses, majestic scenery, loveable characters, and a dramatic story. Bella Sara is illustrated with colorful artwork and positive messages of hope and courage. In a time when many parents are concerned about the products marketed toward young girls, Bella Sara cards feature beautiful, whimsical illustrations of horses—symbols of power and strength—and messages that reinforce the notion that beauty comes from within," Johanna Stern, Marketing Manager, Hidden City Entertainment, told TDmonthly. Launch date: March 2, 2010.

Legend says that once upon a time three noble sisters traveled to distant lands and became the patrons of their own herds of horses. What happened to these herds? The first of these were the flower, tree and plant horses rooted in the magic of nature. Girls can join Emma as she searches the Jasmine forest for the horses of herd Sunflower. "Rather than capitalizing on the insecurity of girls and making them feel a constant state of emptiness and envy, Bella Sara is geared toward helping girls realize their potential through positive thought and inspirational stories. Bella Sara depicts realistic characters that girls can relate to, rather than presenting characters that display unattainable perfection," Johanna Stern, Marketing Manager, Hidden City Entertainment, told TDmonthly. "Through interactive game play, Bella Sara products teach girls the importance of introspection, cooperation and personal responsibility. The positive messages and themes of positive self worth and caring for others through game play encourage young girls to feel comfort in expressing their feelings and emotions." Launch date: March 2, 2010.

This premier collection of Bella Sara minis features small, velvety horse figurines that come with a stand for display. Each miniature comes with a checklist and a bonus code that gives the user an virtual statue for her cottage online at the Bella Sara website. The figurines may also be used as pieces for a board game. Launch date: March 2009; Series 2: October 2009.

This eighth series of Bella Sara Trading Cards features various treasures that are cherished by the horses in North of North, including natural wonders, jewels and even magical items. Each pack includes five cards, a card checklist, a mini game, stickers and tattoos. Launch date: 2009.

Like all of the collectable Bella Sara trading cards, Baby Bella cards can also be brought to life online in Bella Sara’s virtual playground for kids. Adding babies to the Bella Sara family follows on the hooves of the June launch of the Bella Sara Magical Friends card set, in which more than 70 whimsical, lifelong companions were introduced and paired with Bella Sara horses. "Babies make our Bella Sara families complete and give our young fans a much broader game experience," said Peter D. Adkison, CEO of Hidden City Games, a leader in online gaming. Launch date: October 7, 2008.

Land, sea, and sky - we are all a part of our great, beautiful world. The breathtaking horses of Bella Sara™ Native Lights have arrived, reminding us of our connection to nature and to those who live in harmony with it. Along with the special animal friends who teach them the wisdom of land, sea, and sky, these magical new horses will delight and inspire you - much like the beauty of nature itself. New with Native Lights, each card and corresponding virtual horse also feature an animal companion - a guide and friend linked to the spirit of nature and to the horse - that will join the horse in their online stables and users' cottages. Bella Sara Native Lights includes 72 new cards: 45 regular horse cards (each with a distinctive animal companion), 10 rare energy cards that can be activated for decorating users online-cottages (new Native American digital items include a dreamcatcher, a headdress, moccasins and other artifacts) and 17 extra-rare "shiny" horse cards. Each Bella Sara foil flow-wrapped card pack (MSRP $2.99) contains seven random horse and/or energy cards that can be collected and traded or used to play Bella Sara card games. Launch Date: March 2008.

This 6" cuddly horse comes with an activation certificate that introduces the consumer to the magical world of Bella Sara online, where girls can play games, meet other horses and care for their virtual friend. The gift set also includes one Ancient Lights seven-card pack. Jewel, Nike and Fiona horses are also available.

Bella Sara Collector Tin. Includes 1 embossed Collector Tin, 5 Card Packs total: 1 from each of the 4 card sets to date (First Series, Second Series, Northern Lights and Ancient Lights), plus 1 bonus Second Series pack, and 1 bonus “shiny” foil card.

The strong, beautiful horses of Bella Sara™ Ancient Lights have traveled through history to bring their wisdom to you. New horses, including Nike, Venus, Juno and Athena, join Bella, Jewel and Fiona to encourage imagination and positive traits such as courage and kindness. Rich myths from Greece and Rome, told and retold for centuries, bring life to these legendary new additions to your stable.

The horses of Bella Sara Northern Lights — born of Nordic and Celtic myths — roamed the land, inspiring hearts and minds. Each of the five collectable trading cards in this pack comes with a code that allows girls to log on to the Bella Sara website and interact with virtual versions of their horse friends. “Bella Sara cards…encourage imagination and reinforce positive self-image through sayings such as ‘Beauty comes from within,’” Hidden City Games Sales and Marketing Coordinator Keith R. Luttschwager told TDmonthly. Launch date: July 2007.

These cards allow girls to collect their favorite Bella Sara horses, play fun card games with their friends, and read each horse’s special message. The series includes “wise warriors,” swimming, flying and fantasy horses. It also features rare, extra-special foil horse cards. Girls can even visit the Bella Sara website to care for and play with their horses online.

These cards allow girls to collect their favorite Bella Sara horses, play fun card games with their friends, and read each horse’s special message. The series includes “wise warriors,” swimming, flying and fantasy horses. It also features rare, extra-special foil horse cards. Girls can even visit the Bella Sara website to care for and play with their horses online.

The Bella Sara Second Series features new swimming, flying and fantasy horses. Bella Sara Second Series is a unique new trading card game and online environment for girls that features uplifting messages, such as “Beauty Comes From Within.” Each blister-packed card pack contains five random horse and/or energy cards and one random activity card; the Bella Sara Second Series set contains 130 cards total. The corresponding Bella Sara website enables girls to nurture their virtual horses, play games and explore a magical online world. This product is a Spring 2007 Dr. Toy Best Product Award winner and a 2007 iParenting Media Excellent Product Award winner. Launch date: March 2007.
— “Bella Sara’s positive messages make it a rare product that is uplifting for girls and one that parents can feel comfortable introducing to their daughters,” Andre Lawless, director of marketing for Hidden City Games, told TDmonthly.

Bella Sara is a new collectible/trading card game targeted for girls. Each blister-packed card pack contains five horse cards, with a total of 45 images in the first Bella Sara card set. Horse cards will show an image of a horse, with a brief, uplifting saying under the image, such as “Beauty Comes from Within”. Four of the horses in the first set will be "iconic" characters, for which foil versions will be produced. A rarity scheme will be adopted by Hidden City for the U.S. release. There also will be a corresponding Bella Sara Web site, where girls will be able to nurture their virtual horses, play games and explore the virtual world. Launch date: Fall 2006.

In the fantasy world of Clout, elves, goblins, and centaurs are pitted against each other in a game that combines the intellect of traditional card strategy games with physically challenging activity. Cards are replaced by small disclike chips in this game, and not only must players recognize which chip to play, but they also must be able to toss it from a distance to the spot on the board that is most beneficial. Starter Set comes with two 15-chip stacks and a measurer for long-distance play.