The Elf on the Shelf: A Christmas Tradition™ - With Dark-Skinned Pixie ElfMSRP:
$29.95Age:
2 to 12Category:
ChristmasToyDirectory Product ID#: 23993Santa's biggest secret is revealed in The Elf on the Shelf: A Christmas Tradition gift set, with a North Pole pixie-elf (available with light skin or dark skin and dark eyes, as pictured), a hardbound children's book and a keepsake box. Launch date: October 15, 2009.
— Owner Diana Nelson of Kazoo & Co. in Denver told
TDmonthly in fall 2009 that her store sells about 36 Elf on the Shelf sets per month. 6/3/2009
[Add to my Inquiry Basket][?] The Elf on the Shelf: The Claus Couture™ Scout Elf SkirtMSRP:
$7.00Age:
2 to 12Category:
Dolls - AccessoriesToyDirectory Product ID#: 23992This dazzling ice-white, pleated skirt, embellished with holly berry red snowflakes, is designed to please the most fashion conscious female elf. Kids just place the skirt where their elf can see it. She will slip into it just before heading back to the North Pole for her nightly visit. One size fits all. "It's the only official female Elf on the Shelf™ attire," Grace Purtell, logistics coordinator for CCA and B, told
TDmonthly. Launch date: October 15, 2009. 6/3/2009
[Add to my Inquiry Basket][?] The Elf on the Shelf: Plushee Pals™ 32" and 19"Age:
2 to 12Category:
PlushToyDirectory Product ID#: 23937The 32" and 19" Plushee Pals are toy versions of their "real" North Pole Scout Elf counterparts. Made of the softest material Santa’s toymakers could find, this elf is available with a choice of either light or dark skin tones. "Plushee Pals™ are allowed to remain with their family year round and they thrive on hugs and kisses," Grace Purtell, logistics coordinator for CCA and B, told
TDmonthly. Launch date: October 15, 2009. 5/28/2009
[Add to my Inquiry Basket][?] The Elf on the Shelf: A Christmas Activity Book™MSRP:
$14.95Age:
3 and upCategory:
EducationalToyDirectory Product ID#: 19435The Elf on the Shelf: A Christmas Activity Book™ is the companion book to the much beloved The Elf on the Shelf: A Christmas Tradition™. Families, teachers and all who believe will enjoy celebrating the Christmas season with their favorite elf as they play with reusable, full-color stickers, enjoy The Elf on the Shelf games, construct crafts for fun and gifts, sing along with The Elf on the Shelf North Pole singers, and more. 6/17/2008
[Add to my Inquiry Basket][?] The Elf on the Shelf: A Christmas Tradition™MSRP:
$29.95Age:
3 and upCategory:
Dolls
Watch Video NowToyDirectory Product ID#: 17594This set includes an 8" vintage-style pixie elf, a keepsake storage box and a children's picture book with a rhyming story that tells how the elf helps Santa out by watching children's behavior by day and reporting it to Santa at night. The elf is designed to be placed throughout the house during the Christmas season, creating a hide-and-seek activity for the whole family. Launch date: September 2005.
— Two of 32 retailers told
TDmonthly in October 2008 that they expect Elf on the Shelf to be one of their best sellers for the Christmas season. In November 2008, four of 52 retailers named the product as one of their best-selling items.
— “Elf on the Shelf is doing really well since we put those out five or six weeks ago,” remarked Janet Gregory, owner of
Over the Rainbow Toys in Anchorage, Alaska, in November 2008. “Elf on the Shelf, we just brought them in in November. [We] sold 24 last month, and 24 already this month,” Terry Myers, owner of
Kaleidoscope Toys in Round Rock, Texas, told
TDmonthly.
— “For the last 90 days, Elf on the Shelf has been selling well,” said Michelle Smith of Piccolo Mondo Toys in Portland, Ore., in December 2008. “It’s so adorable. I own it, and every morning now my kids are looking for the elf.” 2/18/2008
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