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TDmonthly's ToyFair 2006 Preview--School Supplies Product Category



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Draw! Pencils by RICH FROG INDUSTRIES
Draw! Pencils by RICH FROG INDUSTRIES

Six No. 2 pencils come in a box covered with quotes about art from famous artists. The product is made in the USA. Launch date: 1999. 8/25/2008 (Price: $5.95) [Add to my Inquiry Basket][?]

Great Women Ruler (Rulers of the World) by RICH FROG INDUSTRIES
Great Women Ruler (Rulers of the World) by RICH FROG INDUSTRIES

These 12” wooden rulers have inches on one side and chronologies of famous people on the other. Twenty six styles are available, and all are made in the USA. Launch date: May 1994. 8/25/2008 (Price: $1.75) [Add to my Inquiry Basket][?]

Trampoline Explorer Theme-Based Spanish Posters by TRAMPOLINE INC.

Trampoline®’s colorful posters featuring theme-based Spanish vocabulary and phonetic pronunciations can be used to complement a Spanish program. Posters come in 23 themes, including Alphabet, Days of the Week, Months of the Year, Shapes, The House, Transportation, Numbers 1-20, Numbers 21-100, Opposites 1 and 2, Colors, Parts of the Classroom, School Supplies, Family, Food, Fruit, Vegetables, My Body (1) – The Face, My Body (2) – The Body, Clothing, Weather, Animals (1) – Farm/Pets and Animals (2) – Zoo. "Spanish words with phonetic spellings make second language acquisition a possibility in ANY classroom," Angelica J. Menefee, president of Trampoline Inc., told TDmonthly. Launch date: May 30, 2008. 8/21/2008 (Price: $10.00)

Grade 3 Multiplication, Kumon Math Workbook by KUMON PUBLISHING NORTH AMERICA INC.
Grade 3 Multiplication, Kumon Math Workbook by KUMON PUBLISHING NORTH AMERICA INC.

This workbook covers repeated addition, skip counting, multiplication facts to 10 x 10, the inverse relationship of multiplication and division, commutative property of multiplication, identity property of multiplication, zero property of multiplication, and patterns and sequencing. "Just like our popular pre-school workbooks, Kumon Math Workbooks are based on the Kumon Method, a learning system designed to help each child reach his or her full learning potential. These workbooks are also correlated to state and national standards in order to ensure that the content is appropriate for your child," Adam Hennessy, in marketing and account management for Kumon Publishing, told TDmonthly. Launch date: July 14, 2008.
— Though educational books are not a top seller in his store (he only sells about 12 per month), Kumon is the top line, said  Steven Levy, owner of Toy City in Keene, N.H.
— Gregory Sahagian, owner of Learning Express of Beverly in Beverly, Mass., told TDmonthly in a Fall 2012 survey that they sell 4-5 dozen Kumon books each month, making them one of their top-2 best selling educational products. 8/21/2008 (Price: $6.95)

Grade 1 Addition, Kumon Math Workbook by KUMON PUBLISHING NORTH AMERICA INC.
Grade 1 Addition, Kumon Math Workbook by KUMON PUBLISHING NORTH AMERICA INC.

This book covers, counting, reading, writing and ordering numbers to 120, addition sums beyond 30, and patterns and sequencing, helping children to understand the whole number system. "While other workbooks try to cover a wide range of topics in each book, Kumon Math Workbooks tackle one skill set per book. We believe having one specific goal helps children focus on mastering one skill completely," Adam Hennessy, in marketing and account management for Kumon Publishing, told TDmonthly. Launch date: July 15, 2008. 8/21/2008 (Price: $6.95)

ABCs Write & Wipe! Uppercase Letters by KUMON PUBLISHING NORTH AMERICA INC.
ABCs Write & Wipe! Uppercase Letters by KUMON PUBLISHING NORTH AMERICA INC.

These write and wipe flash cards will help children learn to write their uppercase ABCs. Each card features the outline of a letter on one side with proper stroke order noted, and a picture and word illustrating the letter on the other. A dry-erase marker is included so children can write and erase letters over and over. "There are very few, if any, dry-erase flash cards on the market. The thick cardboard and their re-usability makes them a very solid investment for parents, as a single set can be used for multiple children," Adam Hennessy, in marketing and account management for Kumon Publishing, told TDmonthly. Launch date: July 14, 2006. 8/21/2008 (Price: $9.95)

Numbers 1-30 Write & Wipe Flash Cards by KUMON PUBLISHING NORTH AMERICA INC.
Numbers 1-30 Write & Wipe Flash Cards by KUMON PUBLISHING NORTH AMERICA INC.

These extra large and thick write and wipe flash cards allow children to count abstract objects (dots) and identify them with a numeral. Using a dry-erase marker and following the strokes in order as they are outlined on the card, children will learn not only how to count, but also how to write the numbers 1-30. "There are very few, if any, dry-erase flash cards on the market. The thick cardboard and their re-usability makes them a very solid investment for parents, as a single set can be used for multiple children," Adam Hennessy, in marketing and account management for Kumon Publishing, told TDmonthly. Launch date: July 14, 2006. 8/21/2008 (Price: $9.95)

The 2009 Learning Calendar by FAT BRAIN TOY CO.
The 2009 Learning Calendar by FAT BRAIN TOY CO.

The most informative calendar one will ever own, The 2009 Learning Calendar presents 17 full months of history and trivia that make learning fun. Two major themes abound, with Innovations, Inventions & Ideas, plus Best-Loved Toys. Science, geography, landmarks, sports, presidents, weather, music and more are sprinkled throughout. Large-size images, fascinating details, and time-capsule activities keep kids coming back to learn something new every day. "It's the most all-emcompassing collection of history available in one easily-accessible resource. [It] truly provides a 'mini' well-rounded education in every detailed date for more than a full year of excitement in learning," Shannon Wallingford of Fat Brain Toy Co. told TDmonthly. Launch date: August 2008. 8/21/2008 (Price: $14.99)

Steps4Kids to Write Cursive by Steps4Kids, LLC
Steps4Kids to Write Cursive by Steps4Kids, LLC

This colorful DVD shows how to write all "contemporary cursive" upper and lowercase letters in cursive, tips to remember letter connections, reminders on correct pencil grips and posture, and colorful graphics to not only show how the letters are written but to introduce cursive sight words to help children learn to read cursive writing. The DVD has received the following awards: 2008 Toy Man Seal of Approval and Editor's Choice Award, Dr. Toy's 100 Best Children's Products 2008, 2008 Parents' Choice Approved Award, and 2008 Preferred Product Award from Creative Child Magazine. Launch date: Summer 2008. 8/21/2008 (Price: $19.99) [Add to my Inquiry Basket][?]

Steps4Kids to Write Their ABCs by Steps4Kids, LLC
Steps4Kids to Write Their ABCs by Steps4Kids, LLC

This nationally acclaimed DVD, teaches children to write upper and lowercase manuscript letters on lined paper, teaches ways to remember the proper pencil grip, introduces the children to letter sounds and 100+ sight words to develop early reading skills, and even provides tips on how to avoid letter reversals! It includes fun drawing breaks using letters to keep kids interested. 8/21/2008 (Price: $19.99) [Add to my Inquiry Basket][?]

Smart Fitness, Smart Foods by KIMBO EDUCATIONAL
Smart Fitness, Smart Foods by KIMBO EDUCATIONAL

Fitness and nutrition go hand in hand, and this CD offers both. Guided daily workout routines — warm up, aerobic exercise, cool down and brain-based moves to promote learning — are followed by fun and movtivating songs to help children make healthy food and lifestyle choices. Launch date: August 22, 2008. 8/21/2008 (Price: $15.95) [Add to my Inquiry Basket][?]

Letter Pop-Outs by BARKER CREEK PUBLISHING
Letter Pop-Outs by BARKER CREEK PUBLISHING

Barker Creek's 4" Letter Pop-Outs are available in seven exciting designs that coordinate with Barker Creek's full line of classroom decor products. Each Letter Pop-Out set includes upper and lowercase letters, punctuation marks and numbers. The bright, hip designs appeal to all ages and can also be used for making eye-catching report covers, science project displays, scrapbooks, 4-H projects and more. Launch date: April 2008. 8/21/2008 (Price: $6.99)

Solar System Lunch Box by CROCODILE CREEK
Solar System Lunch Box by CROCODILE CREEK

Bright colored and educational, this space-themed lunchbox from Crocodile Creek features a full-color illustration of the solar system on the zippered front pouch. The planets are named in large print on the lunch box's edge. Measuring 10" W x 7.5" H x 3" D, it can be hand washed in warm water with mild soap.
— “The best-selling is probably lunch boxes,” said Gwen Bowden, manager of Doodlehopper For Kids in Springfield, Va., when asked about top-selling school supplies in July 2008.
— Of 68 retailers surveyed, 7 percent named lunch boxes as their best-selling school supply item.
— “The new pocket in the front of the lunch boxes gives kids a great place for their silverware or their snacks, and parents like them because they can be easily wiped clean, they are free from PVC and phthalates, and … they conform to all U.S. and European safety standards,” Crocodile Creek’s Northwest sales representative, Jeff Saad, told TDmonthly. 8/12/2008 (Price: $15.99) [Add to my Inquiry Basket][?]

Little Hands Art Studio by ALEX BRANDS
Little Hands Art Studio by ALEX BRANDS

This 13.5” x 10” wooden case holds a colorful array of 113 pieces: 32 fine tip markers, 28 colored pencils, 24 oil pastels, 20 crayons, two drawing pencils, a ruler, an eraser, a pencil sharpener, a fold-out drawing board and two easel clips. It includes drawers to hold supplies, and opens to show a fold-up easel.
— When asked about top-selling educational products, Terry Watkins, employee of Interactive Toys, Crafts and More in Cle Elum, Wash., said, “Paints and watercolors, and we sell a lot of crayons.”
— “[Customers] like [art supplies] because they are educational and keep the child busy,” said Donna Stone, manager of The Perfect Present in Suwanee, Ga.
— Ten percent of retailers told TDmonthly in summer 2008 that art supplies are their top-selling educational and school-supply items. 8/12/2008 [Add to my Inquiry Basket][?]

Dinosaur Backpack by CROCODILE CREEK
Dinosaur Backpack by CROCODILE CREEK

Manufactured out of durable polyester, this brightly colored backpack is sized for a younger child. It features adjustable, padded straps, a smaller front zipper compartment, and a mesh pocket for a water bottle on one side along with printed dinosaur graphics.
— Teresa Ford, owner of Kids Ketch in Lewes, Del., told TDmonthly she sells an average of 10 per month of this product — her top-selling backpack.
— Ten percent of retailers said in July 2008 that backpacks top their sales of school supplies.
— “They’re made of great quality materials, where a lot of children’s backpacks are a little cheaper.  The big buzz right now is that they conform to all U.S. and European safety standards, as well,” said Jeff Saad, Crocodile Creek’s Northwest sales representative. 8/12/2008 (Price: $27.99) [Add to my Inquiry Basket][?]

Counting 0-10 by SCHOOL ZONE PUBLISHING CO
Counting 0-10 by SCHOOL ZONE PUBLISHING CO

This workbook includes exercises on basic early-math skills, including writing numbers, sequencing, and matching words to numerals for numbers 0 through 10.  The write-in book is illustrated with fun images to interest the child and help them remember what they are learning.
— “We carry a bunch of their workbooks,” Sue Banducci, owner of Games Unlimited in Danville, Calif., told TDmonthly about School Zone.
— “Math in general gets requested a lot,” said Merrick Smith, owner of Piccolo Mondo in Portland, Ore., of her customers’ needs in school supplies.
— Ten percent of the 68 retailers surveyed said in July 2008 that, of their educational products and school supplies, workbooks are the strongest sellers. 8/12/2008 (Price: $2.49)

Iwako Blowfish Erasers by BC INDUSTRIES
Iwako Blowfish Erasers by BC INDUSTRIES

Round and colorful, these puffy blowfish erasers are available in four assorted colors. 8/1/2008 (Price: $1.00) [Add to my Inquiry Basket][?]

Iwako Hamster Erasers by BC INDUSTRIES
Iwako Hamster Erasers by BC INDUSTRIES

These hamster-themed erasers are available in six assorted colors. They can be taken apart and put back together like a puzzle.
—  As of 05/13/2011 this product had 5 out of 5 stars from 10 reviews on Amazon.com. Cons: Not suitable for younger children because the small pieces constitute a choking hazard.
—  Belmont Toys in Belmont, Mass., sells from 800 to 1,000 Iwako erasers monthly, Manager Gage Brownell told TDmonthly in October 2008. (Watch the Iwako Hamster Erasers Video Watch Video) 8/1/2008 (Price: $1.00) [Add to my Inquiry Basket][?]

Iwako Sushi Erasers by BC INDUSTRIES
Iwako Sushi Erasers by BC INDUSTRIES

These erasers look like individual Japanese sushi, and are available in six different designs.
— "I don't know why it's such a craze, but I sell hundreds," Meredith Zellweger of Toy Jungle in Manhattan Beach, Calif., told TDmonthly in July 2008.
—  “They're selling hundreds a month,” seconded Deran Muckjian, owner of Catch a Falling Star in Lexington, Mass.
—  Nine percent of 64 retailers said in summer 2008 that Iwako erasers are creating a buzz in their stores. 8/1/2008 (Price: $1.00) [Add to my Inquiry Basket][?]

Smencils – Watermelon by EDUCATIONAL INSIGHTS INC.
Smencils – Watermelon by EDUCATIONAL INSIGHTS INC.

Each of the five scented pencils in this set comes in a freshness tube and is designed to retain its Watermelon scent for two years. Smencils are made from 100-percent recycled newspaper. Many other scents are available. 6/18/2008 (Price: $5.99) [Add to my Inquiry Basket][?]

Sumo Grip® II Pen and Pencil by SAKURA OF AMERICA
Sumo Grip® II Pen and Pencil by SAKURA OF AMERICA

The mechanical pencil and retractable gel pens are launch Sumo Grip II retractable gel pen and mechanical pencil.  Fitting venue as sumo champions inspired product.  Sumo Grip II The retractable gel pen contains pigment-based gel ink that is chemical resistant, waterproof, light-fast and permanent. It prevents alterations, fading and check washing. Both the retractable pen and mechanical pencil come with sumo-sized comfort grips, eliminating hand strain. Launch date: June 7, 2008. 6/16/2008 [Add to my Inquiry Basket][?]

40x, 100x, 400x Compound Microscope by BARSKA
40x, 100x, 400x Compound Microscope by BARSKA

The microscope is designed for examining plants, insects and leaves, teaching children about the biological structure of things in nature. Launch date: June 2008. 6/16/2008 (Price: $119.00) [Add to my Inquiry Basket][?]

Critter Magnifier - Turtle by LIGHTWEDGE
Critter Magnifier - Turtle by LIGHTWEDGE

Each critter magnifies three times and is perfect for craft projects and fine details. The magnifier can also be used as a fun paperweight. Launch date: December 2007. 6/16/2008 (Price: $12.99) [Add to my Inquiry Basket][?]

Critter Magnifier - Bear by LIGHTWEDGE
Critter Magnifier - Bear by LIGHTWEDGE

Each critter magnifies three times and is perfect for craft projects and fine details. The magnifier can also be used as a fun paperweight. “Highly durable, Critter Magnifiers are shatter-resistant,” Lightwedge Marketing Communications Director Nicky Shifman told TDmonthly. Launch date: December 2007. 6/16/2008 (Price: $12.99) [Add to my Inquiry Basket][?]

Critter Magnifier - Hippo by LIGHTWEDGE
Critter Magnifier - Hippo by LIGHTWEDGE

Each critter magnifies three times and is perfect for craft projects and fine details. The magnifier can also be used as a fun paperweight. “Critter Magnifiers are the coolest new accessory for your desk and will help any detail-oriented project,” Lightwedge Marketing Communications Director Nicky Shifman told TDmonthly. Launch date: December 2007. 6/16/2008 (Price: $12.99) [Add to my Inquiry Basket][?]

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