Hush Baby is a personal creation born from one woman's challenge to comfort her own newborn who was suffering from colic. When Joan Dillon Petrillo, founder of Hush Baby Products, was told her 12 -day- old son Gianni had a severe case of colic, the baby's pediatrician and her OB-GYN both suggested that she look into white noise.

Petrillo, a sole practitioner attorney by trade, threw herself into researching colic and white noise. After weeks of research, Petrillo burned white noise CDs in a recording studio and later tested them on her son. Soon she found a combination of noise and patterns which mimic the in-utero environment and in which her son responded favorably to. Never thinking that she was starting a new business, Petrillo loaned a copy of her CD out to a neighbor who in turned loaned it to another. The CD changed hands and homes several times. Soon Petrillo was receiving order from Moms who had heard of its efficacy. Hush Baby, is available at www.Hush-Baby.com and is an invaluable tool for parents of newborns.