Rockboard takes boarding to an all new level in 2012 with the brand-new Descender, the first of its kind! Featuring innovative high-performance treads never before applied to the boarding experience, this unique cross-over board bridges the gap for summer and winter outdoor sports enthusiasts, enabling riders to “surf” down grass and all-terrain hills. With its four treads positioned around triple sets of wheels for maximum traction and power, The Descender extends the fun of snowboarding and surfing into every season. Launch date: June 2012.Awards:
2012 TIA Outdoor Toy of the Year
This board features an LED light system which provides visual effects without getting damaged. Made of 7 Ply hard rock maple; available in blue, green, or orange. Launch date: 2012.
The Rockboard Scooter uses propulsion technology, allowing it to be ridden without having to put a foot on the ground. It can be used as a kick scooter or a Rockboard. When in Rockboard Mode it requires no kicking, batteries, charging or gasoline. It can also be folded up for easy storage and transport. The Rockboard combines fun, fitness and functionality into one product. "While standing on the deck in Rockboard Mode the rider shifts their weight back and forth, and this powers the drive chain. Propulsion is achieved with each rock, wasting zero energy and allowing the rider to reach speeds of up to 10 mph," Zane Andrews, Account Manager, M.Y. Products, told TDmonthly
. Launch date: November 18, 2009.
— Thanks to a product demo in the store, Learning Express of Newton, Mass., had sold at least 15 Rockboard Scooters in 2010 as of July, Owner Richard Gibson told TDmonthly
— In a March 2012 survey, Grafton Stine, owner of Toys on the Square
in Hummelstown, Pa., told TDmonthly
that Rockboard Scooters were one of their best selling ride-on toys.