Not to be outdone in the sticky, oozy market, JAKKS Pacific introduced new assortments of the Nickelodeon-branded Goooze in spring 2004, including characters such as SpongeBob SquarePants and Fairly OddParents. Goooze Spladders come in gross stretchy containers that look like eyeballs, cooked eggs and more.

Goooze Putty can be pulled, stretched and molded into cool shapes and characters using the five molds built into the back of the container lids.

Spider-Man TV Games allows users to play multiple Spider-Man games on any television set with the use of a dedicated character based hand-held device. This unit houses five original Spider-Man games right in the controller.

Players will be tethered to the TV after playing this addictive game. "…. play exciting, high stakes poker (for play money) in a single, simple-to-use controller…” says Jakks Pacific’s Jennifer Richmond. Jakks has pledged to work closely with WPT experts in development; the company’s WPT game includes SRAM for saving games. The buy-in at real WPT events is approximately $10,000.

The newest game from the popular series of Plug & Play games, this controller plugs right into any television. The joystick, designed to look like SpongeBob’s face, allows players to play five different games.

This goopy substance comes in a variety of colors and can be blown up into a bubble, squirted out of the bottle into strange shapes (the bottle tops have different kinds of holes), or just plain picked up. The fascinating mess slides on surfaces like a liquid, yet holds together like a solid.

Launch 2 Fly Wheels with the Fly Wheels Twin Turbo Launcher, which has a real working tachometer that measures the wheels' speed, 2 unique wheels, and 2 sets of brakes and rotors.

Based on the anime series Dragon Ball Z, these action figures come in a variety of shapes, sizes and characters. Featured toys include the 9”, spiky-haired Princess SS Vegeta, SS Goku and SS Legendary Broly.

In a partnership with Abrams Gentile Entertainment, Sky Dancers are back. The toy that proved to be a big hit in the mid-90s is being re-released, this time with sound and light-up capabilities. The doll itself is modeled to look like a fairy, and when shot out of a launcher its wings will actually spin and propel the doll up to 15´ high before gently returning to earth and the arms of a happy child.

The latest addition to the Plug It In & Play series, this toy brings the popular Nickelodeon character to life. Children can travel with Dora and her friends in her natural world, where interactive decision-making will be key. Kids will have the chance to help the environment, one of the key messages in the series, and have fun along the way. The small joystick is easy to use and comes ready to use. All parents need to do to get started, is plug it in.

It’s the only lab kit that allows kids to cut open Frankenstein, remove his gooey organs, and view them under a microscope! With a mad scientist-style “viewing station,” kids with strong stomachs get an “experiment”-ready Frankenstein with chest opening and multiple monster organs. It includes a kid-friendly tweezers and scalpel.
— Sally Jenkins, assistant manager at the Toys “R” Us in Orlando, Fla., said that “little boys love this kit. It’s very gross, and after they saw the movie, they knew the Van Helsing name and wanted to play with this.”
— It was in the top-10 play sets on Amazon.com for seven weeks running (starting the week of August 28th).
— Also available is Dracula’s Pigmy Pod with pigmy bat, so kids can add to their collection.

The Wheel of Fortune controller plugs right into the TV so there is no need for any additonal hardware. The controller comes with the appropriate cables and even has the patented wheel built into it. Kids can compete with 2 friends in Regular, Jackpot and Mystery rounds on their way to the Bonus rounds. There is room for up to 3 profiles that track cash won, best times, and player preferences.

These full function Fly Wheels have full 360 degree movement and come with a radio control. The Fly Wheels can be High Performance or All Terrain depending on which tires are put on. Wheel size vary from 15"-28" and are sold separately.

Designed to fit on the Fly Wheels vehicle, these tires are based on actual brand name tires. The gift pack contains four wheels and includes either a spinner or a floater in each package. The tire sizes vary from 15"-20" and can be used with other Fly Wheel toys.

This innovative dog toy features a launcher with a claw, a ripcord and tennis ball. When the cord is pulled the ball flies. The claw-like end will retrieve it without the owner needing to touch the wet ball.

Their legend foretells of an uninhabitable Earth in the 40th century, forcing mankind to exist in the skies. With mighty flying dragons as their steeds, heroic Dragon Flyz — Z’Neth, Summit and Peak — are aerial protectors of mankind, who battle the evil mutant Dread Wing. This kit includes a dragon, a Dragon Flyz figure and an ExoWing Pack. Each 11.25” dragon seats one Dragon Flyz figure, is fully articulated and doubles as a launcher.

Their legend foretells of an uninhabitable Earth in the 40th century, forcing mankind to exist in the skies. With mighty flying dragons as their steeds, heroic Dragon Flyz — Z’Neth, Summit and Peak — are aerial protectors of mankind who battle the evil mutant Dread Wing. This kit includes a Dragon Flyz figure, an ExoWing Pack, and a Power Launcher. All Dragon Flyz figures stand about 4.25” tall and have 7 points of articulation. Each product is available in an assortment of four different characters.

New to the Funnoodle line of water toys, these colorful water resistant end covers to the Funnoodle floating devices spice up afternoon pool fun. Funnoodles are foam noodle-shaped pool toys that kids and adults can use to provide support when swimming. These Zoodle Toppers are in the shapes of animal heads and the like.

Kids can cool off with these Storm 760 Water Guns. The dual pressurized drenching water guns provide a large tank for extended opponent soaking. This water blaster shoots up to 30 feet and looks cool.

These fun floating devices provide kids and adults support while swimming. SeaFunnoodles come in the shape of sea animals, such as dolphin and dragon.

WWE Deluxe Figures Assortment is the only WWE ultra-articulated deluxe figure line that lets kids make their toys perform all of the most popular signature moves in World Wrestling Entertainment. All 18 figures released throughout 2006 will have more than 20 points of articulation. Each Deluxe Aggression figure comes with an action accessory.  Launch date: March 2006.

A bloodied Rocky wears his signature white and red shorts and boxing boots while raising his arms in victory. Mick, Adrian, Apollo Creed, Spider Rico and Paulie are also available in the line. Each 6" figure is fully articulated and detailed. Some figures come with fabric clothes.

TeleStory is a learning system that creates an engaging, interactive reading experience aimed at showing kids how much fun reading can be. TeleStory interactive storybooks take what children love (the TV!) and use it to introduce them to the world of reading. The TeleStory system is book-shaped and plugs directly into the A/V jacks of any standard TV. Each TeleStory comes with a “mini-book” cartridge. Additional cartridges can be purchased for $12.99. In addition to Dora, the initial line-up includes SpongeBob SquarePants, Lion King, Cinderella and Winnie the Pooh.

Kids can drive on the ground like a car or fly in the air like a plane with Fly Wheels XPV. This virtually indestructible XPV has unbelievable performance and drives over concrete, grass and even off road at speeds approaching 20 miles per hour. The easily controlled XPV can fly over 20 stories high at speeds approaching 30 miles per hour taking radio control to new heights. Kids can put on a show for everyone to see by performing amazing air and ground stunts.

VMIGO’s line of interactive virtual pets allow owners to develop and nurture the pet of their choice and bring their pet to life and play with it as a character in video games on TV. VMIGO can be experienced in two ways. The portable handheld VMIGO pod unit, allows pet owners to interact with their virtual pet. Then, take the handheld pod unit and place it into the gaming console by plugging directly into the TV, and unlock interactive environments and videogames.