The new custom cars by Life-Like Products are super fast and ultra cool! The Super Cruiser and The Accelerator are some of the few names of these toy cars. Each car comes with stickers of letters, numbers, and hip designs to decorate the car to fit the image of your future car. Put your name on the spoiler and zoom away! (Ages 4+; $8.00)

This new popular electric racing set is modeled after the stock car NASCAR champ Matt Kenseth won with in 2003. Matt Kenseth will help promote more of the company´s licensed products this year.

This racetrack set that comes with two cars is simple but exciting. No batteries are needed. Kids just use the pullback mechanism and watch the cars buzz around the track at high speeds. Darda is distributed by Life-Like Products, a division of Walthers.
— Jan Grimsley of Trademarks in Little Rock, Ark. said, "We have the sample track out and they see it and play it and want it."
— “Oh cool,” was the reaction Debbie Scholl, of Fundamentally Toys in Gray, Houston, got when setting out the demo in her store.
— "It is the fastest scale-model speed friction engine in the toy market, with a scale-model speed of between 500 and 600 mph," explained Peter Schell, sales specialist for Darda.

Children can send Jay Jay through the course of narrow turns and upside down action as he flies high in an ultimate game of tag. Jay Jay tags Tracy so that she can mimic his stunts. Perfect for preschoolers, this toy does not require electricity or batteries.”The Jay Jay the Jet Plane license sets this product apart. It is the only set of its kind featuring accurately replicated Jay Jay and Tracy characters. Because the Jay Jay show airs on PBS, it is aligned perfectly with the consumers who shop in the specialty toy market,” Marketing Specialist Robin Fitzpatrick of Like-Like Products told TDmonthly.

The track- and car-set features a glow-in-the-dark track and a car that can complete 360 degree curls on the curved tracks and loops.

This track set features a jump ramp, as well as several loops and a tower that a speedy racer can fly through.

The two car set comes fully equipped with 2-½ foot pyramid that can support up to five loops. There are 152 pieces in total.

This 150-piece game set allows kids to construct their own racing system. It includes instructions for 30 raceways as well as track, connectors, loops and two cars in a reusable storage bin with handles and a top that locks.
— Products by DARDA, including this set, are best sellers at Kazoodles in Vancouver, Wash., Co-owner Mary Sisson told TDmonthly in early 2008.
— Racing sets were best sellers at Twirl Toystore & Playspace in Taos, N.M., in early 2009, according to Owner Molly McMullin. “They are a great example of how having a demo out to be played with makes all the difference in selling,” she told TDmonthly. “Our salespeople all love showing people how to get the most effective run out of the pull-back cars.”