Made from organic cotton and sustainable rubber wood, Momma and Baby Elephant are connected via Velcro at the mama's tail and can be separated. "As with every piece in this line, the classic-meets-modern design makes it suitable for nursery decor as well as play!" Michael Daner, president of I Love My Planet Toys, told TDmonthly. Launch date: October 15, 2009.

These swim goggles for kids feature polycarbonate lenses that offer 100-percent UV protection, an anti-fog system, and silicone cups for comfort. They are available in pink and blue and feature an adjustable silicone strap. Launch date: 2009.

The Nylon Pizza Cutter from Curious Chef is designed as a safe and fun kitchen utensil for cutting pizza. "The Pizza Cutter is made of nylon, which is hard enaough to cut pizza, but not skin! Also, the design is very compelling, since it features a unique guard that will keep fingers from [the] blade and soft touch button grips," Cristina Villa, account executive at JB Cumberland PR, told TDmonthly. Launch date: 2009.

The Rolling Pin by Curious Chef is designed specifically for kids' small hands, has ergonomic handles and non stick surface. "Its diameter is the same as a regular one, so that it's highly functional, while being cute and safe. The only difference is that it's shorter and with ergonomic handles," Cristina Villa, account executive at JB Cumberland PR, told TDmonthly. Launch date: 2009.

With a leak-proof top, this water/sports drink bottle has been tested to be safe from leaching and is non-toxic and dishwasher safe. Various styles are available.

Designed for baby's comfort, these leg warmers provide protection and warmth indoors or out. They are lightweight and easy to carry, so are ideal to slip on when the weather cools or in air conditioning. The leg warmers feature Vibrant fashion colors to make baby look and feel good. The one-size-fits-all product is made of 85-percent cotton, 12-percent spandex and 3-percent nylon. Launch date: October 2009.

MY WEEK is designed to show little ones how days are organized in a way that is colorful, playful and personalized to a child's life. It may be used to introduce the days of the week, seasons, weather, routines and special events. Colours and symbols allow even pre-readers to differentiate each day. MY WEEK includes a magnetic calendar, 58 developmentally appropriate activity magnets, a dry erase marker and a reusable storage bag. "In a nutshell, it helps children to develop a better understanding of the abstract concept of time in an engaging, fun manner! We have found no other products in the market that address this need," Nathalie and Jennifer, owners of 2fish kids, told TDmonthly. Launch date: December 2009.

From the day the baby crawls through the archway to when she's walking up to it, there are plenty of activities. Shapes and objects can be counted, sorted, flipped and spun. Many activities trigger sing-along songs, lights, sounds and phrases. It requires 3 AA batteries and is suitable for ages 6 months and up.

Part play theater and part brainteaser, this forest exercises imagination and depth perception. Children can make up their own stories or use the cards; the challenge is to determine which animal is standing deeper in the forest. The "unique gift item inspires imaginative play as well as developing depth perception," Brooke Sherman, wholesale manager of Kid O Products, told TDmonthly.

A bright spot in memorization games, the natural wooden board (made from sustainably grown wood from German beechwood forests) holds 4 different double sided cards for 8 different games. Lift the red dots to match numbers, animals, patterns and more.

Emily's little sister, Lilly, doesn't know how to go potty. When Lilly heads off to her first day of preschool, Emily comforts her by sharing a story of her experience in Miss Maggie's preschool class. With the help of the illustrated potty chart and her friends, the Potty Tots, Emily learns the six steps to using the potty. Along the way, she makes new friends, learns the Potty Song and discovers that learning something new can be fun. Kit includes a story/guide book, animated DVD featuring three original Potty Tots songs and 2 bonus music videos, one 11"X17" Illustrated potty chart and one 11"X17" “Toilet Bowl" progress/reward game with clings.

Enrique's little brother, Joey, doesn't know how to go potty. When Joey heads off to his first day of preschool, Enrique comforts him by sharing a story of his experience in Miss Maggie's preschool class. With the help of the illustrated potty chart and his friends, the Potty Tots, Enrique learns the six steps to using the potty. Along the way, he makes new friends, learns the Potty Song and discovers that learning something new can be fun. Kit includes a story/guide book, animated DVD featuring three original Potty Tots songs and 2 bonus music videos, one 11"X17" Illustrated potty chart and one 11"X17" “Toilet Bowl" progress/reward game with clings.

This set includes a Firefighter T-shirt with toy flashlight. Available in three sizes: small (3-4 yrs), medium (4-5 yrs), and large (5-6 yrs).

This set includes a Police Officer T-shirt with toy whistle. Available in three sizes: small (3-4 yrs), medium (4-5 yrs), and large (5-6 yrs).

Leah May’s soft hair is ideal for hours of brushing and braiding, while her pink highlighted eyes and silver sparkly hooves are sure to delight any girl’s fancy. Leah May comes with her own hairbrush and a sweet pastel-patterned saddle blanket.

Pay no heed to the fainters and screamers. Blanche takes pride in being your ugly stepmonster — not to mention the first pillow ever with rainbow highlights and a mutated crown.

Bright colors and high-contrast patterns offer visual stimulation; hidden noise makers, including rattles, squeakers, and crinkle paper perk up little ears; and a variety of textured fabrics keep busy hands occupied. Small enough to tuck into a purse or diaper bag.

This 11-oz., two-in-one sippy to straw bottle is equipped with a stainless steel body, a thermo plastic rubber sleeve for insulation and grip, a straw-shaped spout to support physical and speech development, removable handles, a tapered waist with ribbing, a dust cap, a travel plug to prevent leakage, and a straw and straw adaptor to easily convert the Safe Sippy2 as a child grows.

Made of food-grade stainless steel, this  12-fl.-oz. sippy cup features a cap and spout constructed from BPA-free polypropylene, has a large mouth for simple cleaning and to hold ice cubes, and is 100-percent recyclable. It is available in seven colors, plus natural Sport.

Smart Trike “Classic” is a sturdy tricycle, suitable for babies 10 months and up. The product contains a 3 in 1 concept that grows with your child, easily converting from a safe and comfortable baby tricycle to an independent tricycle. The Smart Trike Classic is equipped with a long back rest with shoulder belts, providing back support, comfort and safety.

The unique 3-in-1 concept designed for quality and functionality for a baby 10 months and up. It converts easily from a safe and comfortable baby tricycle to an independent tricycle. The product includes shoulder belts for security and a sun canopy that protects the child, guaranteeing a fun and safe ride. Smart Trike “Plus” is the winner of a “Right Start Best Toy” Gold Award and winner of a “Bizzie Baby” Silver Award.

The unique 3-in-1 multi-featured tricycle is designed for quality and functionality for a baby 10 months and up. The Smart Trike Deluxe is equipped with an adjustable telescopic 5-position steering handle that allows the parent to take control of the trike while the child is learning to ride. It also includes a bottle holder and play phone for the child's amusement. The built-in clutch gives the option of ride control to the parent or to the child. The product includes a washable, quality seat cover available in a range of colors together with a useful functional bag. Smart Trike “Deluxe” is a “Right Start Best Toy" Award winner.

The Alphabotz Superphonic Decoder Cards jumpstart beginning reading skills by building lasting associations between sounds and the letters that represent them. The cards include a variety of games and activities that are designed to promote vital early literacy skills such as phonemic awareness and are geared toward children of various skill levels, making this product both an educational tool and a toy. "The ALPHABOTZ personify sounds in the English language. They help children visualize and build lasting associations between sounds and the letters that represent them. The letter/letter team on a character's chest and the icon on its head serve as constant visual reinforcements for the sound that is represented by that character," Nicole Sigsby, principal of Ideopolis LLC, told TDmonthly. Awards: 2009 Creative Child Magazine Preferred Choice Award in the Educational Products Category; iParenting Media; Mom's Choice; Tillywig Brain Child; and Dr. Toy's 100 Best Children's Products 2009; 2009 Family Choice Award; 2010 The Toy Man Seal of Approval, Award of Excellence and Editors Choice Award. Launch date: July 2009.
— "Just when you thought it was not possible, here is another fresh approach to letter recognition.  Developed by an educator, Alphabots are for children at all developmental levels.  Use the 46 robot character cards in one of 12 fun letter and sound games to improve phonemic awareness. I love Alphabotz!" Jennifer Shuman, of 1SmartNoodle, told TDmonthly at Toy Fair 2010.

Blanket Babies are cuddly animal babies wrapped in their own cozy blankets. This 11” Plush Teddy Bear is wrapped in a blanket with moon and stars decorations.