ToyDirectory
October 26, 2026

TDmonthly Magazine

October 2026 | Vol. XXV - No. 10


Disguise Yoshi Costumes, Mo Willems Wooden Toys, ONE PIECE Store in LA: Toy News Oct. 26

Monster High's Oogie Boogie doll, Ty's $6.99 Pooh Beanie Babies and a Disney Store UK outlet

By TDmonthly Staff
October 2026

Disguise Adds Yoshi to Its Super Mario Costume Line Days Before Halloween

Disguise Yoshi costumes for kids from the Super Mario collection

Disguise, the costume maker owned by JAKKS Pacific, announced on Oct. 26 an all-new collection of Yoshi costumes, joining its Super Mario lineup of Mario, Luigi, Princess Peach, Bowser and Rosalina. The company says the costumes are available now on Amazon in North America and EMEA, and at Target, Walmart US and Canada, Meijer and Halloweencostumes.com. Disguise first launched costumes with Nintendo in 2013 and now sells them across North America, EMEA, Latin America and Australia.

"The excitement across the entire Super Mario franchise has been consistently increasing, and we're seeing that translate into growing interest in characters beyond Mario and Luigi," said Tara Cortner, president and GM of Disguise. With Halloween on Saturday, Oct. 31, shoppers can see Disguise Yoshi costumes on Amazon.

Pros: Officially licensed by Nintendo; sold at several big retailers, so sizes are easier to find this late
Cons: Arriving the week of Halloween, so popular sizes may sell out; the release doesn't list prices or sizes

Source: JAKKS Pacific via GlobeNewswire


Melissa & Doug Brings Mo Willems' Pigeon and Elephant & Piggie to Wooden Toys

Melissa and Doug Mo Willems The Pigeon wooden bus play set pieces

Melissa & Doug now sells wooden toys based on Mo Willems' picture books, listed as MelissaAndDoug.com exclusives for ages 3 and up. The Pigeon Wooden Bus Play Set ($29.99) re-creates Don't Let the Pigeon Drive the Bus! with a wooden bus that has an opening door and rolling wheels, plus six double-sided wooden figures, including the Pigeon and the Bus Driver. The company says the set is FSC-certified (for new inventory).

The Elephant & Piggie Cube Puzzle ($20.99) has 16 solid wood cubes that make six illustrated scenes of Gerald and Piggie, with color-coded borders to help preschoolers match the cubes and a wooden tray that doubles as a building base. Neither set is sold on Amazon; both are on Melissa & Doug's own site.

Pros: Ties a favorite read-aloud book to pretend play; wooden, no batteries; puzzle has six solutions
Cons: Sold only on MelissaAndDoug.com; the bus set's appeal depends on knowing the book

Source: Melissa & Doug: The Pigeon Wooden Bus Play Set

Source: Melissa & Doug: Elephant & Piggie Cube Puzzle


First U.S. ONE PIECE MUGIWARA STORE Opens Nov. 6 in Los Angeles, Reservations Required the First Week

ONE PIECE MUGIWARA STORE Los Angeles opening announcement art

Toei Animation, together with Sony Group, will open ONE PIECE MUGIWARA STORE Los Angeles, the first U.S. location of the official One Piece merchandise store, on Friday, Nov. 6, on the second floor of Westfield Century City (10250 Santa Monica Blvd.). Toei says the shop will carry exclusive goods sold only there and merchandise featuring original animation art, show original video, and feature a "Surfer Chopper" that talks to shoppers. A limited number of opening shopping bags will be given away.

Entry from Nov. 6 to Nov. 12 is by advance reservation through the store's official site, mugiwara-store-us.com, and Toei notes the reservation period may change. To mark the opening, 10 Mugiwara Stores in Japan will run a novelty giveaway starting Nov. 6.

Source: Toei Animation via PR TIMES (Japanese)


Mattel Creations Releases a $70 Monster High Oogie Boogie Doll on Oct. 29

Monster High Skullector Oogie Boogie doll from The Nightmare Before Christmas

Mattel Creations is selling a Monster High Skullector doll of Oogie Boogie from Disney Tim Burton's The Nightmare Before Christmas for $70. The 10.5-inch doll has 11 points of articulation, a neon green bubble-skirt gown whose black lining is printed with fluorescent bugs, crimped green hair, platform boots sculpted with grubs and bugs, and a bathtub purse holding henchmen Lock, Shock and Barrel.

All current inventory goes to Fang Club members in a member-exclusive drop on Oct. 29. If those dolls sell out, the Oct. 30 public sale becomes a pre-order for the next production run, which Mattel says is expected to ship in fall 2027.

Pros: Detailed collector design with Lock, Shock and Barrel included; posable
Cons: Sold only through Mattel Creations; non-members may have to wait until fall 2027; made for collectors, not play

Source: Mattel Creations


Ty's Winnie the Pooh Beanie Babies, Bouncers and Clips Start at $6.99

Ty Winnie the Pooh Beanie Babies plush

Ty's online store now has a Winnie the Pooh collection of Beanie Babies, Beanie Bouncers and clips featuring Pooh, Piglet, Tigger and Eeyore, each listed at $6.99. On Oct. 26 the Beanie and Bouncer versions showed "Buy," while the Piglet and Eeyore clips were marked "Coming Soon." Ty pitches the line as screen-free plush for fans of all ages and notes that Pooh began in A.A. Milne's books in the 1920s before Disney brought him to the screen in the 1960s.

A Ty Winnie the Pooh Beanie Baby is also listed on Amazon at $13.99, about twice Ty's own price.

Pros: Low $6.99 price at Ty; classic characters adults and kids both know
Cons: Amazon price is about double Ty's; some clips not yet available

Source: Ty Store


Disney Store Plans Its First UK Outlet, a Cheshire Oaks Pop-Up With Up to 40% Off

Disney Store is bringing its first UK outlet store to McArthurGlen Designer Outlet Cheshire Oaks this autumn under the name Disney Store Pop Up, the Manchester Evening News reported on Oct. 22. The 1,300-square-foot shop will mix new and seasonal full-price products with discounted merchandise and multibuy offers, with savings of up to 40% on selected products across toys, apparel, plush, collectibles and dress-up from Disney, Pixar, Marvel and Star Wars. An exact opening date has not been confirmed.

"The Disney Store Pop Up will give families and fans another way to shop official merchandise," said Patrick Sager, VP of global Disney Store retail and marketing. The outlet joins Disney Store's UK and Ireland stores, including Oxford Street in London and Grafton Street in Dublin.

Source: Manchester Evening News


For the full weekly market brief: The ToyDirectory Intelligence Report

Sources:

#ad As an Amazon Associate, TDmonthly earns from qualifying purchases. Prices and availability are as of Oct. 26, 2026 and may change.








Copyright © 2026 TDmonthly®, a division of TOYDIRECTORY.com®, Inc.