The Melissa & Doug Sticker WOW! set introduces a reusable sticker-stamping system for creative play. It features Cupcake the Unicorn, a collectible character stamper, along with 300 easy-to-remove stickers in 100 fantasy-themed designs. The set includes a 24-page activity pad with stamp-and-learn exercises covering numbers, counting, matching, and search-and-find challenges. Designed for portability, the compact format includes built-in storage for the sticker stamper. The reusable stickers make it suitable for travel, crafting, fidget play, and collecting. The product is made with FSC-certified materials (FSC C156584) and is intended for children ages 3 to 7. Its patent-pending design offers a mess-free alternative to traditional sticker play.