Swicherz has created the world’s first stickable, switchable that appeals to both adults and children. Swicherz focuses on fun and self-expression by creating and licensing characters that anyone can switch out according to your mind or mood.

Founder Tom Viscount was in the Sierras when he invented Swicherz. While snowboarding, Viscount noticed that the only time you could see stickers on a snowboard is when you were looking down because stickers are flat. This made Viscount wonder why no one had thought of putting something three-dimensional on a snowboard leading to the development of Swicherz.