Kidz Delight was established in 2002, with a vision to become a high profile company
known for its exceptionally valued products in the toy industry and serve the
global retail trade.
The mission of Kidz Delight is:
- Provide world-class products for customers
- Treat our employees with respect and fairness
- Follow the philosophy that our customers are the reason for our existence
- Contribute to the quality of life in our community
- Develop toys that stimulate imagination and learning for children through
play
Kidz Delight is part of a multi-national operation, named CIDE, with offices
in the United States, France, Spain, and Hong Kong.
Kidz Delight’s domestic product team, and the highly experienced development
team of SEI, in France, manages the product development arm of the company.
This multi-national consortium ensures the vitality and uniqueness of products
through its global input of ideas, creativity and direction.
The staff of Kidz Delight has extensive experience in the toy industry and
is dedicated to achieving the vision and mission of the company. Kidz Delight
is led by Don Light (President), a seasoned professional, with more than 25
years in the toy industry.
The financial center of Kidz Delight, SEI and CIDE is based in Barcelona, Spain.
The manufacturing arm is managed in Hong Kong and facilitated in China.
Thus, the dynamics of Kidz Delight is truly global in terms of development,
marketing, sales, distribution and manufacturing.