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August 2020 | Vol. XIX - No. 8




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MGA Entertainment Showcases Fall Products

From fashion dolls to kids’ smart tech


Five, NEW brands at Suite Sweet @ Home 2020 from MGA Entertainment:

Rainbow High™ Fashion Dolls Legend says that at the end of the rainbow, there’s a pot of gold.  In this assortment, there are six Rainbow High dolls, each with her own bold personality, two outfits and shoes, beautiful color hair that can be brushed and styled. Each doll can strike a pose for photos with their posable arms and legs. Collect the rainbow™! Catch the bold fashions and even bolder drama of the characters’ first year at Rainbow High on their new animated series, premiering this fall. (MSRP $26.99 each) @officialrainbowhigh
Rainbow High
Secret Crush the NEWEST unboxing experience is here with Secret Crush™! CRUSH to reveal a beautiful, sweet-themed doll with secrets hidden inside. Fans will grab the candy-themed hammer and use it to “crush” the heart package to reveal the large doll, articulated with removeable outfit and doll stand inside. Open her hidden compartments to find so many surprises. Unwrap each secret, candy-like mini package to find pieces to create a mini doll, fully poseable and ready for you to dress her up. The mini doll’s hair opens, so you can customize her look with surprise beads that can also be made into a DIY bracelet using the included lanyard. Two styles – Pippa Posie and Sundae Swirl – to collect! Each big heart package comes with 2 dolls in 1, a large doll and mini doll best friend! More mini dolls sold separately, 10 to collect! Each includes the ultimate collectors guide with mini trading cards and fun puzzle. (MSRP: $39.99 Large doll; $9.99 Small doll) @officialsecretcrush
 Secret Crush
 
Tobi™ Robot Smartwatch is the only robot smartwatch that Comes to Life Before Your Eyes™ with an interactive and playful personality, moving arms & legs, and 100+ expressions. Kids love taking video, photos, and selfies using the two cameras and then adding silly stickers to their photos. Tobi™ Robot Smartwatch can store up to 3,000 photos or 30 minutes of video, and features action-packed games & activities, a built-in pedometer, a rechargeable battery, and 50+ watch faces. Playing games on Tobi™ Robot Smartwatch unlocks interactive rewards for more fun! (MSRP: $54.99) @officiallittletikes
Tobi Robot Smartwatch
Na! Na! Na! Surprise™ 3-in-1 Backpack Bedroom Playset  Na! Na! Na! Surprise™, the hottest new fashion doll introduced this spring, now also brings fans the hottest holiday toy that will be on every kid’s list: the Na! Na! Na! Surprise™ 3-in-1 Backpack Bedroom Playset. This adorable stylish backpack is a fun fashion accessory all on its own! Unzip to reveal the secret bedroom playset and fashion closet hidden inside! So many details and small play pieces including a real floor-length mirror, fold-out bed with pillows and blanket, and closet with working drawers and hangers. The playset accessories even match the animal-themed details of each character. 2 styles available in pink and black, each with a limited-edition Na! Na! Na! Surprise™ soft fashion doll, featuring Series 1 fan favorite characters in fresh outfits, Aubrey Heart (pink bunny) and Tuesday Meow (black kitty)! When finished playing, pack everything up and take the backpack on-the-go for play any time. (MSRP: $39.99) @nananasurprise
Na! Na! Na! Surprise™ 3-in-1 Backpack Bedroom Playset
Sing-Along Lilly and Sing-Along Ami by Little Tikes  Lilly Tikes™ loves to play all day with her best friend, Ami, whether they're singing, baking or taking care of Lilly's adorable puppy, Mitts! Lilly and Ami sing their own version of ‘Ring Around the Rosie’ when their hands are held and speak 10 friendship phrases. The two dolls have brush-able hair, changeable clothes, and come with their own teddy bear or bunny doll and accessories to host a tea party! (MSRP: $24.99 each) @officiallittletikes Added Larian: “We also have more exciting products coming for L.O.L Surprise!™, Little Tikes™, Poopsie™ and Bratz™ as we move further into fall and closer to the holiday season. There’s more new, innovative products coming from MGAE in fall 2020 than ever before!”
Sing-Along Lilly and Sing-Along Ami by Little Tikes

More can be found on www.mgae.com or on the brands’ social media channels, as well as MGAE’s Twitter handle!





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Writer's Bio: Since 2012, Laura has spent much of her time around children conducting research in development and growth of children. Her diverse experience around children has enabled her to see firsthand how playing with toys can be one of the richest sources of learning and communication for kids. Read more articles by this author

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