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Industry
Trends: Children's book market recovery continues |
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"...new
trends in the publishing market. Foremost is the
explosion of interest in kids’ literature
created by the J.K. Rowling phenomenon, Harry Potter..."
Full Story >>
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The ToyDirectory Mom:
By Racheal Mercer
Hands-on Books
Reading to me was a duty my parents took very seriously. As
a child, I had a great collection of books-mostly hardback Little
Golden Books. Scruffy the Tugboat and The Poky Little Puppy
were two of my favorites...
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Advertise on TDmonthly
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Retailer
Survey
December Survey:
67 Responded
When deciding between two similar products from different manufacturers,
what most often determines which one you carry?
| 51% |
Your
Perception of Its Quality |
| 33% |
Price |
| 8% |
Depth
of Manufacturer's Entire Line |
| 4% |
Brand
Name |
| 4% |
Where
It's Made |
| 0% |
Relationship
with Rep |
Name the top "responsibility" you'd like to somehow
eliminate:
| 37% |
Financial |
| 29% |
Inventory |
| 13% |
Advertising/Publicity |
| 13% |
Lease/Physical
Plant |
| 8% |
Personnel |
| 0% |
Having
Always To Be Nice To Customers |
Which Beatle would have to made the best British Prime Minister?
| 67% |
Paul |
| 14% |
John |
| 14% |
George |
| 5
% |
Ringo |
Which
online toy trade publication do you find to be the most comprehensive?
| 85% |
ToyDirectory
Monthly |
| 5% |
Edplay |
| 5% |
Playthings |
| 5% |
The
Toy Book |
Finally,
have you ordered most of your stock for the holidays yet?:
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ToyFair: 
