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“Just
Plush Play”
By Timothy Dickey
October 1, 2002
Jaguar Jill |
Southern California-based Planet
Rascals has developed plush products that, if nothing else, “represent”
for their community. Cuddly animals are offered in six varieties ranging
from Jill the Jaguar to Timbo the Elephant, and actually correspond
to real animal counterparts in zoos. Not only do the products offer
the popular “adoption” feature that children seem to enjoy,
but proceeds from the purchase go to the organization where the real-life
version lives. How
could it get any better? Well, the new furry friend comes with a
CD-ROM that features three hours of activities, games, a junior
zookeeper quiz, and actual video footage of the animals. One of
the buyers on Amazon.com commented that their child was having such
a great time with the CD-ROM materials, she didn’t even realize
she was learning something.
Elephant Timbo |
Planet
Rascals clearly devotes considerable resources to maintaining a
website that fits the product offerings and is continuously updated
with new games and activities. Dually impressive are the product’s
retail price--in the medium range for plush--and the extensive network
of zoos and sanctuaries that benefit from the company’s cooperative
programs.
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