Thinking Putty is high quality silicone bouncing putty enhanced with knock-your-socks-off colors. It is all Made in the USA, non-toxic, and never dries out. The three new Super Illusions are unbelievably vibrant colors that shift depending on how the light hits them. The dynamic colors shine like no others: when held up to the light and pulled thin, the colors magically disappear and kids can see right through them. Launch date: June 2012.
— Mary Sisson, owner of Kazoodles in Vancouver, Wash., told TDmonthly in a Fall 2012 survey that Thinking Putty is one of her best sellers in the tween category.