The 16-ounce Moo Mixer Supreme features an easy to use trigger button, fun to hold handle and large detachable clear tumbler. Battery operated (two AA batteries, not included), dishwasher safe clear tumbler and the totally cool mixing action that makes a whirling vortex of power to thoroughly dissolve chocolate powder mixes or syrups.
— As of 9/19/2012 this product had 3.5 out of 5 stars from 42 reviews on Amazon.com. Pros: Easy for kids to use; easy to clean; mixer "blade" is rounded and not sharp, so it's safe for kids. Cons: Some users reported leaking; some users reported that the motor was weak and broke after a couple of uses.
— Greg Larson, owner of Larson's Toys and Games in Columbus, Ohio, told TDmonthly in a late Summer 2012 survey that this is one of their best selling candy/food items.