In “the ultimate game of personal expression and creativity,” players use their imagination to draw and define the made-up word written at the top of each card. Each card features an existing doodle for players to add to, and on each pass, a player draws something and writes part of the definition. The cards become increasingly outrageous and laughable as players stretch their imagination in this game of creative collaboration. “The game is unlike any other and is even being used by teachers, guidance counselors and hospitals,” Bill Phelps, chief imaginator at Idea Storm Products, told
TDmonthly. This product has received the following awards:
Creative Child Magazine Award of Excellence, iParenting Media HOT Award, The National Parenting Center 2007 Seal of Approval and Dr. Toy 10 Best Games. Launch date: November 2006.
— “Yamodo! is a very clever and fun drawing/word definition group activity,” said Michele and Ken Gietz of
Where’d You Get That!? in Williamstown, Mass., naming the game as a best seller in fall 2008. “Good packaging helps the game sell itself.”
