Part of the Scholastic Storybook Treasures collection, this DVD is based on the book Knuffle Bunny: A Cautionary Tale, by Mo Willems. This animated DVD is over an hour long and features digitally-enhanced content, a read-along feature, kid-friendly authoring and more. Launch date: October 30, 2007.
— Bob Breneman, owner of G. Willikers in Portsmouth, N.H., told TDmonthly in April 2008 that “Knuffle Bunny” books with a rabbit rag doll are his best-selling licensed product.
— The book, on which the DVD is based, won a Carnegie Medal in Literature Award in 2007.
— The book, “Knuffle Bunny: A Cautionary Tale,” is written and illustrated by Mo Willems.