Kids color their insert and then place it in the plate’s snap-shut base, which features an easy open/close design. They can also create their own insert with paper, photos or fabrics (inserts can be up to 1⁄4" thick and 6" across). The durable acrylic 9.5” plates are dishwasher safe (with the insert removed), and each set contains two. “Unlike other decorative craft plate options out there, our Kids' Coloring Plates offer instant gratification, since your child's artwork, special or commemorative designs can be inserted immediately for use,” VP of Sales Pamme Boutselis of Elaine & Wallace told TDmonthly. “Our plates also offer complete versatility.” Launch date: August 2007.