The soft-bodied doll instills in girls the value of beauty inside and out. Each doll comes with identity tag that invites parents and their daughters to log onto a fun and interactive website. “Each doll in the collection is uniquely expressive in her fashion flair and trademark hair,” Melanie Corpstein of Adorable Originals Inc. told TDmonthly, “but it is the positive esteem message carried by each huggable doll that makes them so popular with parents.” This product is a 2008 iParenting Media Award winner. Launch date: Spring 2007.