Patent-pending Clickables technology magically connects toys with Disney’s virtual worlds, seamlessly bringing online worlds, offline play and real-world friends together. The Pixie Dust eJewelry Collection includes a magical jewelry box, a charm necklace and three exclusive Disney Fairies charms powered by Clickables technology. When a girl touches a charm to the Clickables center of her jewelry box, Pixie Dust sparkles and music plays as the jewelry box comes alive. Each charm unlocks a unique fairy gift at the Pixie Hollow website, including exclusive clothing and décor. Launch date: Fall 2008.