The KidsWealth Money Kit is changing the way kids view life and manage money forever. Recommended by money experts, the KidsWealth Money Kit will give kids a financial edge as they grow into their teens and go off to college. The simple, fun and powerful program teaches children about money while enhancing their self-esteem and self-confidence, and empowering them for success. It was named one of the 100 Best Children’s Products of 2006 by Dr. Toy, as well as one of the 10 Best Socially Responsible Products. Launch date: July 2006.
— “We believe that teaching money to children is the responsibility of parents and must begin at home to be effective," Rob Sansome, vice president of business development, told TDmonthly. "The KidsWealth Money Kit provides parents with a fun and simple tool to begin that process."