Just like a fairy tale, this Barbie transforms from a princess to a magical fairy. Pressing the small button on her back causes her elegant, butterfly-patterned skirt to turn into sparkling purple wings, and back again. She has long purple hair that can be combed and styled.
― “The [Barbie] Princess line does very well,” said Sandy Challinor, owner of Owl's Nest Toy Store in Southlake, Texas, in response to a May 2010 survey on top-selling dolls.
― Out of 43 retailers, four named Mattel as the supplier of their best-selling dolls in late spring 2010.