Scoubiloop strands are a colorful collection of plastic hollow strands that can be braided into key rings, friendship bracelets and even animals. The high quality, odorless strands come in packs of 25 (rainbow), 30 (original or glow in the dark), 50 (glitter) and 100 (original). Each pack comes with an instruction book. Since 2004, the product has caught on with children across Europe, with 30 million packs already sold.