Event Landscape Dashboard
Welcome to the interactive guide for global toy trade events. This dashboard provides a high-level overview of the event landscape for the latter half of 2025 and 2026. Explore key statistics and visualizations to quickly grasp event distribution and timing. Use the navigation tabs to dive deeper into specific categories of fairs.
Events by Region (2025-2026)
Distribution of major listed events across key global regions.
Premier Fair Timing (Early 2026)
Concentration of premier international fairs in early 2026.
Navigating the Guide
Premier Fairs: Discover the cornerstone international B2B events.
Regional Explorer: Filter events by North America, Europe, Asia, and other regions.
Specialized Hub: Find events focused on Licensing, Board Games, Educational Toys, and Collectibles.
Other & Trends: Learn about unique events like Distoy and key industry trends like co-location.
Planning Guide: Access strategic advice for selecting and preparing for events.
Premier International Toy Trade Fairs
The global toy industry calendar is anchored by several premier international trade fairs. These large-scale B2B events attract a vast international audience of buyers, exhibitors, and media, setting the tone for market trends and product launches. The scheduling of these fairs predominantly in January and February creates an intense, concentrated "Early Year Global Circuit."
| Event Name ⇅ | Dates ⇅ | City/Country ⇅ | Venue | Key Focus | Website | Details |
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Regional Event Explorer
Beyond the premier international fairs, numerous regional events provide crucial B2B opportunities, catering to specific geographic markets and buyer segments. Use the filters to narrow down events by region and year.
| Event Name ⇅ | Dates ⇅ | City/Country ⇅ | Venue | Key Focus | Website | Details |
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Specialized Industry Hub
Explore events that cater to specific, crucial segments of the toy industry, such as licensing, board games, educational toys, and collectibles. These specialized gatherings offer focused environments for professionals working within these niches.
| Event Name ⇅ | Dates ⇅ | City/Country ⇅ | Venue | Key Focus | Website | Details |
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Other Noteworthy Events & Emerging Trends
Distoy London
Trend: Co-Location and Broader Category Shows
Planning Your Event Attendance
The extensive list of toy trade events offers many opportunities. However, strategic selection is key. Consider your objectives: sourcing, distribution, licensing, market entry, trend-spotting, or networking. Align attendance with your target audience, product categories, and goals to maximize ROI.
Pre-Show Preparation & Post-Show Follow-Up
Effective pre-show prep (research, appointments, clear objectives) and diligent post-show follow-up (nurturing leads, finalizing deals) are crucial for success.
Staying Updated - The Cardinal Rule
The trade show landscape is dynamic. Dates, venues, and formats can change. ALWAYS consult official event websites for the most current information before making commitments. Monitor industry news and association announcements.
Agility and continuous monitoring are essential. This guide provides a baseline, but ongoing vigilance and direct verification with organizers will ensure your event strategies remain effective.
Methodology Note: Information compiled from official event websites, industry publications, and trade show databases. Every effort made for accuracy, but final confirmation should be sought from organizers.
