TDmonthly - LEGO's Finances From 2024 Through the First Half of 2026

In short

In full-year 2025, the LEGO Group reported revenue of DKK 83.5 billion, up 12%, operating profit of DKK 22.0 billion, up 18%, and net profit of DKK 16.7 billion, up 21%, according to its official results.
In the first half of 2026, revenue rose 21% to DKK 41.9 billion, operating profit rose 22% to DKK 10.9 billion, and net profit rose 32% to DKK 8.6 billion. Consumer sales grew 22%.
The company says demand held across children and adults, with a mix of homegrown and licensed themes, while it kept spending on factories, retail and sustainability.

The LEGO Group has now published a clear run of official results from full-year 2024 through the first half of 2026. The figures below come from the company's 2025 Financial Highlights, its March 10, 2026 full-year 2025 release, and its first-half releases for 2025 and 2026. Amounts are in Danish kroner as LEGO reports them.

FY 2024 and FY 2025 money figures are rounded from the official 2025 Financial Highlights (revenue 74,325 and 83,530 million DKK; operating profit 18,741 and 22,034; net profit 13,792 and 16,710; free cash flow 10,193 and 10,783). H1 figures are as stated in the first-half press releases. A dash means that growth rate or consumer-sales figure was not stated in those official documents for that period. In H1 2026, LEGO also reported revenue growth of 26% and operating profit growth of 29% in constant currency.

What the company says is driving growth. For 2025, LEGO reported that demand was high in all market groups and among both children and adults, supported by brand strength, new products, partnerships and retail execution. It said it gained market share and grew more than twice as fast as the toy market. Consumer sales rose 16%. The share of renewable and recycled content in materials bought to make LEGO bricks rose to an estimated average of 52%, from 33% in 2024.

In the first half of 2026, consumer sales grew 22%, which the company tied to a broad portfolio for builders of all ages and to execution around the world. Revenue growth was especially strong in the Americas, Western Europe, CEEMEA and Asia Pacific. LEGO said it launched more than 330 new products in the first half, with bestsellers that mixed homegrown and licensed themes: Speed Champions, Botanicals, Technic, Icons and Star Wars. CEO Niels B. Christiansen pointed to a portfolio "that offers something for everyone" and to culturally relevant brand experiences.

The same releases show the company spending while it grows. Capital spending on a new factory and on expanding and upgrading existing facilities was DKK 4.6 billion in H1 2026, up from DKK 4.2 billion a year earlier. LEGO also invested DKK 1.9 billion to acquire 29 LEGO and LEGOLAND Discovery Centres from Merlin Entertainments, which it says attract around five million visitors a year. Free cash flow was still higher than in H1 2025. That investment story continues in the Virginia factory and distribution hub due to open in 2027.

SMART Play, which launched in 2026, is mentioned in the H1 2026 release as a platform that has featured in Star Wars and Pokémon. The release does not include a SMART Play sales figure, so that line should not be read as a quantified growth driver. KIRKBI and the LEGO Foundation, which own the Group, have described 2025 as another strong year that supports long-term investment.