ZOOB is a building set with a difference—the pieces move after kids put them together. So kids can play with their creations, instead of just looking at them. ZOOB JR. provides ZOOB’s award-winning creative play with softer pieces designed for young children. ZOOB JR. pieces are made with a special memory material that flexes and goes back to its original shape, so they bend, move, and snap together snugly. And just like ZOOB, ZOOB JR.'s open-ended versatility lets kids build anything they want to build as it sparks young imaginations. The ZOOB JR. Scooter includes 18 ZOOB JR. pieces, 4 wheels, and instructions for 17 creations, such as a scooter, a mini go-cart, a skateboarder, and a spinning robot (but kids can make up lots more). The instructions require no reading, and are printed on sturdy cards. Launch date: September 2011.