In FURT, players race to be first into the fiery mouth of the FURT volcano with each roll of the color-coded die. Along the way, they might find themselves speaking like a robot, impersonating a stamp collector, doing fork acupuncture on their neighbor, or acting like a sugar donut, just to name a few. Players win by being the first to make it to the mouth of the FURT volcano and withstanding the ultimate Straight-Faced Challenge, in which other players take turns saying funny words to try to make them laugh. Launch date: August 2011.